How to Build a Marketplace with Innovation at the Core featuring Trisha Bantigue of Queenly
Everyone knows that markteplaces are hard to build. And apparel marketplaces are even harder. This episode features Trisha Bantigue, CEO of formalwear marketplace Queenly, who talks about how she built a fashion marketplace using tech innovation to create a better, stickier customer experience, in an apparel sector that has historically had low trust, low frequency and high return rates.
Topics:
- How Trisha’s background made her uniquely qualified to start Queenly
- Why starting with power users was important and why she chose to start with a P2P marketplace
- Why and how adding brands to the marketplace made sense for Queenly
- The various technologies that Queenly has built and incorporated into the app
- Why Trisha believes the tech Queenly built works well for them
- How Queenly started selling their virtual try-on as an API to other brands
- Why your “why” is so important in the startup journey
Music by Eino Toivanen, kongano.com
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Information
- Show
- FrequencyUpdated Monthly
- PublishedJune 4, 2024 at 8:00 PM UTC
- Length28 min
- Episode43
- RatingClean