How to Build Trust & Stronger Customer Connections Through Social CX

Are you struggling to create content that actually connects with your audience on social media? I've got a free course that will change the way you approach content on your social channels forever. It's called Creating Conversational Content That Connects, and it's packed with proven strategies to turn boring posts into real conversations that drive engagement and build relationships.

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Social media isn’t just a marketing tool—it’s a trust-building powerhouse. But too many brands treat it as a one-way street instead of a conversation-driven experience.

In this Care Chat episode of The Social Media CX Podcast, I answer listener questions about how brands can strengthen customer connections and build trust through social. From responding to every comment like a human to creating seamless, omnichannel experiences, I break down the five key steps to making social a customer loyalty engine.

What You’ll Learn in This Episode:

✅ The #1 mistake brands make that weakens customer relationships

💡 How responding within one hour increases trust & advocacy

🎯 Why social CX should feel like a handshake, not a megaphone

📢 The power of proactive care & how it transforms brand loyalty

🔥 How to show, not just tell, your brand’s commitment to customer experience

If you want stronger connections, better engagement, and a social strategy that actually builds trust, this episode is for you!