How to Define Your Target Demographic | Josh's Content Marketing Tips

Defining your target demographic is the foundation of any successful marketing strategy. In this video, I’ll walk you through the key steps to identify and understand your ideal audience so you can create a marketing plan that drives real results. Learn how to pinpoint who you’re speaking to, tailor your content to their needs, and build a strategy that helps your business grow effectively!Key Talking Points of the Episode00:00 Introduction01:01 Books to help you identify your target demographic02:01 Determine who you are and what you do03:28 Who is your target demographic?04:31 What do they want?05:37 What do they need?07:32 Matching your pricing methods with your services09:20 How can they convert with you?10:28 Prioritize creating your target demographicLinksStory Brandhttps://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329The 1-Page Marketing Planhttps://www.amazon.com/1-Page-Marketing-Plan-Customers-Money-ebook/dp/B01B35M3SM_________________________________________________________________🔥 Sign up for a 1-hour consultation with me: https://calendly.com/joshuaculler/consultation🎥 Get your REI marketing videos edited: https://www.rei.video/📘 Get the REI Marketing Book: https://reimarketingbook.com/🎙 Subscribe to the REI Marketing Weekly Podcast: https://reimarketingweekly.com/📑 Check out my company: https://cullermedia.com/Check out the REI Marketing Weekly YouTube Playlist: https://bit.ly/39lsCymGet more Content Marketing Tips: https://bit.ly/3fnVtpD