How to Drive Innovation in the Circular Economy Mini-Masterclass with Lindsey Boyle Purpose Powered Brand

Lindsey Boyle is the Founder of Circular Citizen, a research consultancy focused on consumer insights to advance the circular economy.  She is also the co-author of the ‘Stuff in Flux2: Circular Innovation Playbook’ (sponsored by Canadian Tire), a resource that validates demand for circular product design and reuse business models.

Get ready to dive into the world of Stuff – the stuff we make, buy and dispose.  From how people's relationship with stuff is changing to what they want from stuff in the future, you’re invited to join us as we dive into a mini-masterclass on ‘How to drive innovation in the circular economy’ with Lindsey Boyle. 

In this episode we’ll learn about:

✏️The global transformation underway shifting from mindless consumption.

✏️The difference between circular & sustainable, and why circular is better.

✏️The 3 core principles of the circular economy.

✏️Why business should care about people’s changing relationship to stuff.

✏️The 4 global circular innovation opportunity areas with mass market potential every innovator, entrepreneur & intrapreneur needs to know about.

 

Learn more about Circular Citizen at www.circularcitizens.com.  Download a copy of the Stuff In Flux2:  Circular Innovation playbook HERE.



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