How to Earn Coverage With Source of Sources w/ Founder Peter Shankman

Host Vince Nero welcomes Peter Shankman, the original founder of HARO, to discuss how PRs can maximize the use of Source of Sources. They delve into the reasons behind HARO/Connectively's shutdown and the creation of Source of Sources, touching on its growth and the necessity of monitoring and maintaining the platform's integrity. Peter also shares insights on how small businesses and agencies can secure media coverage, emphasizing the importance of precise and timely pitches. ⏰ Timestamps 00:00:00 Welcome to the BuzzStream Podcast 00:00:19 Introducing Peter Shankman and Source of Sources 00:01:26 The Decline of HARO and the Rise of SOS 00:02:26 Challenges and Successes of SOS 00:08:30 Maintaining Quality and Combating Spam 00:11:41 Tips for Securing Media Coverage 00:16:39 Using AI in PR and Prewriting Quotes 00:20:06 Peter Shankman's ADHD Journey and Podcast 00:23:17 Closing Remarks and Contact Information 💻 Check out the full post: https://bit.ly/3D4IlUh 🤝 Our website: ⁠https://www.buzzstream.com⁠ 🌎 Follow us on X / @buzzstream ✉️ Subscribe to the newsletter: https://www.buzzstream.com/newsletter/