How to Get Started On LinkedIn and Grow Your Personal Brand in 2025: New Data and Content Insights With Founder Ivana Todorovic

Ready to make 2025 the year you say YES to becoming visible and building your LinkedIn presence?

I recently sat down with Ivana Todorovic, founder of AuthoredUp, to discuss the latest strategies, data, and roadmap for positioning yourself on LinkedIn and beyond in 2025.

Here’s a sneak peek at what we covered:

• What’s working now: The most effective strategies for growing your LinkedIn presence.
• What doesn't work anymore: Outdated tactics that no longer deliver results.
• Content formats gaining traction: Discover the content types currently getting the most engagement.
• The roadmap to personal branding: How to confidently jump-start your personal brand in the new year.

Tune in for the full conversation and get actionable tips to kickstart your LinkedIn strategy for 2025.

LINKS
Own Your Lane Newsletter Article on This Interview with All the Tips Your Need to Know
Michelle B Grifin on LinkedIn
Ivana Todorovic on LinkedIn
AuthoredUp Website

Own Your Lane® and Become The Go-To

Authority Your Industry Needs

Michelle B. Griffin is a personal branding speaker, PR strategist, and LinkedIn® presence expert. As the creator of the Own Your Lane® positioning system and personal branding platform, she teaches experts how to position themselves to become standouts in their industry.

FREE MASTERCLASS: MichelleBGriffin.com
How to Put Yourself Out There and Grow Your Professional Presence

SPEAKING: Personal Branding & LinkedIn Visibility
PERSONAL BRANDING PLATFORM: Own Your Lane
READ MY BOOK: The LinkedIn Branding Book
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