How To Know What To Price Your Offers. - Bench pressings your numbers

“Bench pressing numbers”  This is the practice of when you are creating numbers working up to bigger and bigger offers with higher price points. In the same way that bodybuilders will put more weight on the bench. They work up to greater numbers, and as they do this, their mussels tear on the inside. It’s a painful process.  If something is painful or feels scary, that means you are heading in the right direction.