Beyond the Noise - the PRWeek podcast

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Beyond the Noise - the PRWeek podcast

A panel of industry experts discuss the issues the latest news and hot topics you need to know in PR and communications. Hosted on Acast. See acast.com/privacy for more information.

  1. What are the biggest risks for corporate affairs pros? – PRWeek podcast

    -2 J

    What are the biggest risks for corporate affairs pros? – PRWeek podcast

    What are the biggest risks for corporate affairs pros? – PRWeek podcast Two communications directors debate the biggest challenges and concerns in corporate affairs, in the latest edition of PRWeek’s Beyond the Noise podcast. Mark Hutcheon, director of corporate affairs and reputation at Deloitte, and Carolyn Esser, chief corporate affairs director at British cyber security company Darktrace, join PRWeek UK’s news editor, Siobhan Holt, in the studio this week. Beyond the Noise looks at some of the biggest issues affecting communications and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform. Following the launch of a new study from Deloitte, our guests talk about the top concerns and challenges faced by corporate affairs (CA) directors. The study, ‘Volatility and Value: A study of corporate affairs strategies, structures and operations in times of uncertainty’, draws on interviews with 58 CA directors at FTSE 100, Fortune 500 and Euronext 100 companies. Issues including geopolitics, the rise of AI, reputational risk, cybercrime, purpose and ESG are all discussed. Hutcheon and Esser end by revealing their priorities for the year ahead. Hosted on Acast. See acast.com/privacy for more information.

    36 min
  2. 'Like a school reunion' - PRWeek UK Awards on PRWeek podcast

    17 OCT.

    'Like a school reunion' - PRWeek UK Awards on PRWeek podcast

    The big talking points from the PRWeek UK Awards are the focus of the latest edition of PRWeek's Beyond the noise podcast. More than 800 people from across the industry were at the JW Marriott Grosvenor House in London on Wednesday for UK PR's biggest event of the year - view the winners here. PRWeek's Danny Rogers (editor-in-chief), John Harrington (UK editor) and Siobhan Holt (news editor) are your commentators this week to examine the stories behind the 2024 PRWeek UK Awards. Beyond the Noise looks at some of the biggest communications and PR issues. Download the podcast via Apple, Spotify, or listen on your favourite platform. After talking about their own experiences of the evening, the PRWeek trio examine how the awards have evolved over the years, including the growing presence of in-house teams. They look at some of the main winners this year and discuss trends around purpose, humour, AI and the role of the classic PR stunt. The journalists also give a 'shout out' to the winners and highly commended entrants in some of the agency and in-house categories. Hosted on Acast. See acast.com/privacy for more information.

    28 min
  3. ‘PR has too many meetings’ – PRWeek podcast, dispatches from the other side

    10 OCT.

    ‘PR has too many meetings’ – PRWeek podcast, dispatches from the other side

    Why are the roles of ‘hack and flack’ so interchangeable? PRWeek UK’s latest podcast takes a close look. This week's Beyond the Noise episode features Ali Lyon, a comms professional formerly at FleishmanHillard who is now a reporter at CityAM, and Genelle Aldred, a broadcast journalist who has worked for the BBC, ITV, ITN, and Sky.  Her comms career includes senior roles at Hill & Knowlton. She is now a comms trainer and strategic media advisor with her own firm, Genelle Aldred Communications.  Beyond the Noise looks at some of the biggest communications and PR issues. Download the podcast via Apple, Spotify, or listen on your favourite platform. Speaking to PRWeek UK news editor Siobhan Holt, Lyon and Aldred discuss how they both started in their respective careers in journalism and PR, and why they switched into or out of the communications industry. The pair identify the biggest challenges in communications and journalism; and look at key issues including training, media relations and client management. Lyon and Aldred explain what makes comms and journalism compatible industries and whether it’s easier to move from a role in PR into journalism, or the other way round.   The pair also offer their top tips to PR professionals.  Hosted on Acast. See acast.com/privacy for more information.

    34 min
  4. Behind Golin's creative success

    2 OCT.

    Behind Golin's creative success

    Golin London president Ondine Whittington and chief creative officer Alex Wood join PRWeek editor-in-chief Danny Rogers in the studio this week. Beyond the Noise looks at some of the biggest issues affecting communications and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform. Following the success of Golin London's multi-Cannes Lion-winning ‘Misheard Version’ campaign for Specsavers, our guests talk about the structure of the agency's creative function, how it has evolved, and how it works with teams around the world. Four months on, the Golin duo reflect on their experience of Cannes and what it means for them, and for comms more generally.   Other issues, including changing client demands, the rise of AI, how the consumer and corporate teams work together, and Golin London's new DEI plan, are also discussed. The guests talk about the recent spate of 'trend jacking' around viral trends, and give their take on the recent controversial campaign showing mothers enjoying Burger King food just after giving birth. Whittington and Wood end by revealing their priorities for the agency in the year ahead, and offer predictions for Golin and the industry as a whole. Hosted on Acast. See acast.com/privacy for more information.

    47 min
  5. How to close PR’s pay gaps – PRWeek podcast

    25 SEPT.

    How to close PR’s pay gaps – PRWeek podcast

    PR’s pay gaps, and how to close them, are the focus of the latest episode of PRWeek’s Beyond the Noise podcast. This week has seen the launch of the 2024 Pay Gaps Report from PRWeek and People Like Us, which sees UK PR agencies reveal their own gender and ethnicity pay gaps alongside analysis of the big trends. To discuss the findings are Sheeraz Gulsher, co-founder of People Like Us; Jo Carr, co-founder of PR agency Hope&Glory and president of Women in PR; and Paul Joseph, partner at PR agency Full Fat. Beyond the Noise looks at some of the biggest communications and PR issues. Download the podcast via Apple, Spotify, or listen on your favourite platform. Speaking to PRWeek UK editor John Harrington, our guests disect the big themes from the Pay Gaps Report and talk about progress in pay parity across the industry more generally. They discuss their disappointment at the continued lack of participation from the UK’s biggest agencies. Carr and Joseph speak about steps taken at their agencies to close pay gaps. The guests put the findings in the context of the comms market more generally and discuss whether Labour’s plans for mandatory ethnicity pay gap reporting for larger firms may change the project in the future. Finally, the trio each give their top tip for closing PR’s pay gaps. Hosted on Acast. See acast.com/privacy for more information.

    28 min
  6. 'We need to own our craft’ - Grayling UK CEO, PRWeek podcast

    19 SEPT.

    'We need to own our craft’ - Grayling UK CEO, PRWeek podcast

    Heather Blundell talks about her first year as Grayling’s UK chief executive in the latest PRWeek podcast. Heather Blundell, who has over 15 years of experience working for global agencies including Edelman, Weber Shandwick and Ketchum, and who joined Grayling in October last year - speaks to PRWeek UK news editor Siobhan Holt in the latest episode of Beyond the Noise. Beyond the Noise looks at some of the biggest issues affecting communications and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform. In the episode, Blundell discusses her first year at the agency and her experiences during the first 12 months.  She speaks about the challenges, including what changes she has made at the agency ranging from launching a media relations unit called Grayling Media to a new 'integrated' healthcare division. Blundell gives an update on what specialisms are faring the strongest for the agency and where Grayling UK has seen strong growth this year.  New business is also examined, and the UK chief executive discusses agency/ client relationships and offers advice on how to avoid ghosting and poor pitching. In addition, Blundell gives her take on the current recruitment market in PR, and explains why she believes its important for agencies to take part in the annual Pay Gap Report.  Hosted on Acast. See acast.com/privacy for more information.

    34 min
  7. How to launch a PR agency – PRWeek podcast

    11 SEPT.

    How to launch a PR agency – PRWeek podcast

    What’s the secret to launching a comms agency in this era? PRWeek UK’s latest podcast takes a close look. This week's Beyond the Noise episode features founders of two new agencies: Aimee Jacobs of Klaxonn, the live experiences comms specialist, and James Hayward-Browne, one of three former Rise At Seven execs who launched digital PR firm Bottled Imagination. Both agencies are nominated for New Consultancy of the Year at the upcoming PRWeek UK Awards. Beyond the Noise looks at some of the biggest communications and PR issues. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform. Speaking to PRWeek UK editor John Harrington, Jacobs and Hayward-Browne discuss the origins of their agencies and identify the biggest challenges in the early days, looking at key issues including recruitment, culture and the office. They talk about the best techniques to market their agency. The importance of networking, growth targets and plans for the future are also discussed, alongside agency websites and branding (and the importance, or otherwise, of agency ‘merch’). The duo also offer their top tips for aspiring agency founders. Hosted on Acast. See acast.com/privacy for more information.

    38 min
  8. ‘AI will be a massive part’ – future of PR training, PRWeek podcast

    5 SEPT.

    ‘AI will be a massive part’ – future of PR training, PRWeek podcast

    Our guests this week are Samantha Ndebele, healthcare senior account manager at Burson, and Lucy Somers, deputy group director of digital at PLMR and director of PLMR Genesis Digital. Ndebele entered the industry after gaining an MA in Public Relations and Corporate Communications from Kingston University, while Somers undertook at apprenticeship at PLMR. Beyond the Noise looks at some of the biggest communications and PR issues. A recent episode looked at the future of academic courses in PR, with news that just one BA PR course currently operates – two decades ago there were 20. This week we look at things from the perspective of two high-flying comms professionals who entered PR relatively recently. Speaking to PRWeek UK editor John Harrington and senior reporter Evie Barrett, Ndebele and Somers discuss their different paths in to the industry, looking at the advantages of taking an academic route and of apprenticeships. They also talk about elements of their roles that can only be learned ‘on the job’, and Ndebele recounts her experience of being on a PR internship. The duo predict what we may start seeing in PR courses in the years ahead. Last but not least, they offer advice for any budding comms professional thinking about taking their first steps into the sector. Hosted on Acast. See acast.com/privacy for more information.

    29 min
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A panel of industry experts discuss the issues the latest news and hot topics you need to know in PR and communications. Hosted on Acast. See acast.com/privacy for more information.

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