How to Maximize the Value of Your Customer Data | Dale Tuck, CITO of Primerica

Customer Data Perspectives

Companies now have access to tons of customer data -- but are they getting the most value out of it? In this episode of Customer Data Perspectives, host Isaac Sacolick sits down with Dale Tuck, Chief Information Technology Officer, Primerica, to explore how companies can transform their organizations to solve their biggest data challenges – from identifying the right insights, to getting implementations right, and building data-driven teams.

Host: Isaac Sacolick, StarCIO

Guest: Dale Tuck, CITO, Primerica 

Related reading:

Understand the role a CIO plays when selecting a CDP 

Learn how to integrate a CDP into your MarTech stack 

See how CDPs can enable successful digital transformation

For the full transcript and additional insights, visit www.cdp.com.

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