How to Use AI to Grow Your Business with Oginga Carr

In this episode, Melinda Emerson is joined by Oginga Carr to explore the intersection of AI and small business branding. The discussion delves into the opportunities AI presents for creating signature content and achieving deep personalization in marketing. They evaluate the pros and cons of free versus paid AI tools and highlight common mistakes to avoid when implementing AI in business strategies. Oginga shares actionable steps and his best business advice for leveraging AI effectively.

Oginga Carr is a dynamic AI expert, Certified High-Performance Coach, and best-selling author with over two decades of experience helping organizations embrace technology for growth. Oginga Carr is a business strategist specializing in harnessing AI to create impactful solutions for business growth. With a track record of guiding entrepreneurs and organizations through transformative strategies, Oginga empowers leaders to scale their brands and achieve sustainable success. As the creator of AI Deep Dive, he combines cutting-edge technology with practical wisdom to deliver measurable results. For more information: https://www.ogingacarr.com

(0:00) Introduction and Overview with guest Oginga Carr (1:52) Opportunities and Branding with AI in Business (5:33) AI and Signature Content Creation (7:10) AI for Targeting and Deep Personalization (10:59) Evaluating AI Tools: Free vs. Paid (12:07) Common Mistakes in AI Implementation (14:08) Action Steps and Best Business Advice (15:15) Closing Remarks (15:32) Sponsor: ${name}