The Story Power Marketing Show

Tom Ruwitch
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Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. Each week, Story Power Marketing's Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. Tom created this podcast to... ...Help you captivate prospects and inspire them to act… ...so you can get more clients, quickly and easily. That’s what powerful storytelling is all about. That’s what this podcast is all about. 

  1. How to Use AI to Fuel Marketing Growth in Science Driven Industries (Angela and Franklin Tipton)

    -7 Ч

    How to Use AI to Fuel Marketing Growth in Science Driven Industries (Angela and Franklin Tipton)

    Co-Founders of Tipton Franklin Marketing Strategies, Angela and Travis redefine the possible for AgTech and Biotech businesses. Together they deliver bold marketing strategies with an ethical approach and measurable results. Tom talks to them about using AI to fuel marketing growth in agtech and biotech industries. They dive into their strategic approach to AI adoption and discuss AI's potential, security concerns, and various applications in content creation, process optimization, and business strategy. DISCUSSED IN THIS EPISODE ~01:07 Meet the Guests: Angela Tipton and Travis Franklin ~02:15 The Importance of AI in Business ~03:21 Proactive AI Adoption: Strategies and Benefits ~04:46 AI in Content Creation and Beyond ~10:47 Navigating AI Tools and Security Concerns ~27:39 The Leader's Guide to AI Adoption ~32:06 Final Thoughts and Farewell FULL EPISODE VIDEO https://vimeo.com/1119004749 CONNECT WITH ANGELA AND TRAVIS Website: https://tiptonfranklin.com/ Social Media LinkedIn: https://linkedin.com/in/angelalmtipton https://www.linkedin.com/in/tsfranklin/ https://www.linkedin.com/company/tiptonfranklin/ Instagram: https://www.instagram.com/tiptonfranklinmarketing/

    38 мин.
  2. How to Reclaim Your Time and Scale Your Business Without Burnout(with Kasim Aslam)

    10 СЕНТ.

    How to Reclaim Your Time and Scale Your Business Without Burnout(with Kasim Aslam)

    Kasim Aslam is a serial entrepreneur who has built multiple 7- and 8-figure businesses, including two successful exits. He is the co-founder of Driven Mastermind, creator of Digital Marketer's Paid Traffic Certification, and author of three bestselling books, including You vs Google, a #1 international bestseller in marketing and advertising. Named one of the top 50 Digital Marketing Thought Leaders in the U.S., Kasim is also the founder of Pareto Talent, a company dedicated to helping entrepreneurs reclaim their time by matching them with world-class executive assistants. He and Tom discuss the benefits of deep work, efficient delegation, and utilizing international talent to enhance productivity. Kasim also offers free resources and training to help entrepreneurs hire and manage executive assistants effectively. DISCUSSED IN THIS EPISODE ~00:59 Meet Today's Guest: Kasim Aslam ~02:02 Kasim's Journey and Personal Branding ~06:08 The Importance of Clear Calls to Action ~11:26 Eliminating Time Sucks for Efficiency ~22:19 The Role of a Rockstar Executive Assistant ~25:03 The Miracle of Human Potential ~25:21 Understanding Entrepreneurial Minds ~26:25 The Global Labor Pool Advantage ~28:51 Hiring Extraordinary Executive Assistants ~31:03 Empowering Your Team for Success ~34:39 Deep Work and Business Transformation ~43:07 Final Thoughts and Resources FULL EPISODE VIDEO https://vimeo.com/1117315601 CONNECT WITH KASIM Website: https://kasim.me/ LinkedIn: https://www.linkedin.com/in/kasimaslam/ YouTube: https://www.youtube.com/kasimaslam

    49 мин.
  3. How to Transform Your Marketing by Listening More and Shouting Less (with Sam Nelson)

    3 СЕНТ.

    How to Transform Your Marketing by Listening More and Shouting Less (with Sam Nelson)

    Sam Nelson is the CEO of Downstreet Digital, an award-winning, digital marketing agency specializing in high-impact advertising and branding. With nearly 15 years of experience in digital strategy, Sam has led campaigns for national food chains, major media organizations, and high-stakes political races. Sam shares valuable insights from his political and marketing experience, emphasizing the importance of understanding and addressing audience needs. He and Tom discuss leveraging digital tools like CTV and social media to target and engage audiences effectively to optimize marketing efforts for small and medium-sized businesses. DISCUSSED IN THIS EPISODE ~01:06 Meet Sam Nelson: CEO of Down Street Digital ~01:58 Lessons from Politics for Marketing ~03:38 The Importance of Listening in Marketing ~07:43 Digital Tools for Effective Marketing ~12:55 The Evolution of Down Street Digital ~15:51 Trends in Digital Marketing ~18:37 The Power of Targeted Advertising ~27:33 Conclusion and Final Thoughts FULL EPISODE VIDEO https://vimeo.com/1115058791 CONNECT WITH SAM Website: https://www.downstreetdigital.com/ LinkedIn: https://www.linkedin.com/company/downstreet-digital/

    32 мин.
  4. How to Rebuild and Thrive After Crisis Hits Your Business (with Amber Briggle)

    27 АВГ.

    How to Rebuild and Thrive After Crisis Hits Your Business (with Amber Briggle)

    Amber Briggle is the CEO of B-Well Enterprises and the founder and owner of Soma Massage Therapy, a multi-award-winning business and the nation's most exciting new franchise opportunity. Amber became a massage therapist in 2004 and began Soma Massage Therapy in 2011. Through tenacity and determination she has literally built (and rebuilt, thanks to the pandemic) a thriving massage therapy business and a promising new franchise brand. Amber shares her incredible journey of rebuilding her business after the COVID-19 pandemic almost shut it down. She and Tom discuss the challenges she faced, including losing her staff and having no revenue due to lockdowns, along with the steps she took to keep her business afloat. Amber also talks about how she pivoted to franchising Soma Massage Therapy, turning it into a thriving business with multiple locations, generating over $1 million in annual revenue. DISCUSSED IN THIS EPISODE ~00:57 Meet Amber Briggle ~02:23 The Impact of COVID-19 on Soma Massage Therapy ~03:33 Rebuilding and Thriving Post-Crisis ~06:35 Innovative Strategies for Client Engagement ~15:51 Franchising: Expanding the Soma Massage Brand ~25:40 Final Thoughts and Takeaways ~28:15 Closing Remarks and Resources FULL EPISODE VIDEO https://vimeo.com/1113230417 CONNECT WITH AMBER Website: mysomamassage.com Social Media Instagram: instagram.com/mysomamassage Facebook: facebook.com/somadenton YouTube: https://www.youtube.com/@mysomamas

    30 мин.
  5. How to Turn Marketing Chaos Into Strategic Growth (with Sara Nay)

    20 АВГ.

    How to Turn Marketing Chaos Into Strategic Growth (with Sara Nay)

    Sara Nay is the CEO at Duct Tape Marketing. Since her start in December 2010, she has consulted and advised thousands of small business owners on how to build, grow, and scale a profitable business. She has a passion for helping small business owners focus on their zone of genius and build a team around them to support their growth goals. She and Tom discuss the common marketing challenges faced by small business owners and how business strategy should guide marketing strategy, the role of fractional CMOs in helping businesses achieve their growth goals, and how AI can simplify the development of marketing content. Sara also shares insights on promoting her new book, 'Unchained: Breaking Free from Broken Marketing Models.' DISCUSSED IN THIS EPISODE ~01:04 Meet Sara Nay: CEO at Duct Tape Marketing ~01:53 Understanding Marketing Chaos in Small Businesses ~05:21 From Chaos to Strategic Growth ~10:17 The Importance of Client Conversations and AI in Marketing ~20:36 The Role of Fractional CMOs ~23:40 Promoting the New Book: Unchained ~26:53 Conclusion and Final Thoughts FULL EPISODE VIDEO https://vimeo.com/1111532165 CONNECT WITH SARA Website: http://www.ducttapemarketing.com/ Social Media: LinkedIn: https://www.linkedin.com/in/saranay/ X.com: https://twitter.com/ducttape Facebook: https://www.facebook.com/ducttapemarketing Instagram: https://www.instagram.com/ducttapemarketing/

    31 мин.
  6. How to Scale Your Team Without Losing Your Sanity (with Atiba de Souza)

    13 АВГ.

    How to Scale Your Team Without Losing Your Sanity (with Atiba de Souza)

    Atiba de Souza is your secret weapon when your team is underperforming. As a CEO Strategist and Team Productivity Expert, he transforms struggling organizations into productivity powerhouses through proven leadership frameworks that deliver immediate results. Atiba shares his unique CASE method and other tactical strategies that help business owners delegate more effectively, eliminate bottlenecks, and boost employee efficiency. He and Tom explore ways to teach employees how to think rather than just what to do, why that can improve team productivity, and how to enhance overall business growth. DISCUSSED IN THIS EPISODE 00:57 Introducing Today's Guest: Atiba de Souza 03:37 The Delegation Trap: Why It's Not Them, It's You 13:00 The Case Method: Transforming Delegation 23:48 The 1-3-1 Rule for Problem-Solving 25:47 Implementing Triads for Team Collaboration 27:53 The Importance of Delegation Over Abdication 30:11 Learning from Delegation Failures 37:42 Effective Communication with Subcontractors 42:17 Preparing for the AI Leadership Era 44:13 Conclusion and Final Thoughts FULL EPISODE VIDEO https://vimeo.com/1109322434 CONNECT WITH ATIBA Website: https://clientattractionpros.com/ Social Media: LinkedIn: https://www.linkedin.com/in/atibadesouza/ Instagram: https://instagram.com/atibadesouza

    47 мин.
  7. How to Scale Your Business Create More Freedom and Dominate Your Market (with Corey Quinn)

    6 АВГ.

    How to Scale Your Business Create More Freedom and Dominate Your Market (with Corey Quinn)

    Corey has 15 years of in-house agency experience, including as Scorpion's CMO, where he helped grow revenue from $20M to $150M in 6 years. He just published his bestselling book: Anyone, Not Everyone: a Proven System for Agencies to Escape Founder-Led Sales. Today, he helps digital agency founders scale revenue and profits with Deep Specialization. He and Tom dive into strategies to escape the rut of founder-led sales. They also discuss Corey's bestselling book, which offers a proven system for agencies to escape founder-led sales and scale successfully. Through real-life examples and practical advice, Corey teaches how to build a business by working on it rather than in it. DISCUSSED IN THIS EPISODE ~00:57 Meet Today's Guest: Cory Quinn ~02:04 Understanding Founder-Led Sales ~03:52 The Importance of Systemizing Sales ~04:23 Challenges of Founder-Led Sales ~10:04 Benefits of Specializing in a Vertical Market ~16:36 Corey's Book: Anyone, Not Everyone ~23:26 Final Thoughts and Farewell FULL EPISODE VIDEO https://vimeo.com/1107664012 CONNECT WITH COREY Book: https://www.AnyoneNotEveryone.com Social Media: LinkedIn: https://www.linkedin.com/in/coreyquinn/ Facebook Page: https://www.facebook.com/coreyquinn Instagram: https://www.instagram.com/coachcoreyquinn/ Youtube: https://www.youtube.com/@coreyquinninc

    27 мин.
  8. How to Use Storytelling to Connect at Work and at Home (with Annie Wyatt)

    30 ИЮЛ.

    How to Use Storytelling to Connect at Work and at Home (with Annie Wyatt)

    Annie M. Wyatt is the author and illustrator of A Horse in the Castle. Her passion for creating children’s books stems from a lifelong love of reading, a joy that has continued into adulthood. As a mother of two young children, she has witnessed firsthand the magic a captivating book can bring to young minds. She currently leads a marketing team for a large corporation, though her greatest joy comes from sharing her books with children and reading to young audiences. She and Tom discuss the critical role of storytelling in both business and children's literature, the art of empathy, and the power of metaphor and symbolism in storytelling. Annie shares her journey as a mom and marketer, her inventive strategies for book promotion, and valuable insights for business authors aiming to stand out in a crowded marketplace. DISCUSSED IN THIS EPISODE ~01:58 The Power of Storytelling in Marketing and Children's Books ~05:44 Empathy in Storytelling ~11:41 Using Metaphors and Symbolism ~14:18 Marketing Your Book: Tips and Strategies ~20:26 Conclusion and Final Thoughts FULL EPISODE VIDEO https://vimeo.com/1105690020 CONNECT WITH ANNIE Social Media: Instagram: @anniemwyatt TikTok: @listofbooks

    23 мин.
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Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. Each week, Story Power Marketing's Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. Tom created this podcast to... ...Help you captivate prospects and inspire them to act… ...so you can get more clients, quickly and easily. That’s what powerful storytelling is all about. That’s what this podcast is all about. 

Информация

  • Автор
    Tom Ruwitch
  • Годы выхода
    2021 - 2025
  • Выпуски
    172
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © Copyright Story Power Marketing, Inc.
  • Сайт подкаста
    The Story Power Marketing Show