How To Use Your Brand To Outperform Competitors with Blake Howard & Craig Johnson

Want a competitive edge in 2024?

Your brand is the secret weapon you're ignoring.

In this episode, Richard Simms and Carlos Gonzalez chat with Craig Johnson & Blake Howard from Matchstic, a brand identity house. They'll reveal strategic ways to leverage your brand equity.

By treating branding as a differentiation strategy, you can:

• Build a moat around your organization
• Challenge established players
• Command premium pricing
• Attract & retain top talent

Howard & Johnson also discuss how service-based businesses can use AI, scale effectively, and future-proof their organization.

Tune in to learn how to measure your brand's ROI, AI trends, and prioritize efforts for the new year.

Ready to level up your brand strategy?

• Connect with Craig Johnson & Blake Howard via Matchstic.com
• Check out Blake Howard's podcast: A Change Of Brand

Stay Connected:

• Need help with your next tech project? Let's talk
• Follow Richard Simms & Carlos Gonzalez on LinkedIn

Want to bring a SaaS product to market, quickly?
Book a consultation: https://tyrannosaurustech.com/contact/

Connect with our cohosts Richard Simms & Carlos Gonzalez on Linkedin