122 episodes

Welcome to the I Created That Podcast. This podcast is for those looking to be inspired to start an online business, marketing your business, and learn more about Shopify. I’m your host, Sarah Jansel, a former 20 year corporate veteran and executive turned creative entrepreneur. Today I'm CEO of Jansel & Co where we help clients build, brand and grow awesome Shopify stores. My guests and I are excited to share some exclusive tips about how to start a business, grow a business, and feature some super cool entrepreneurs and business partners who can help you do it too.

I Created That Podcast Sarah Jansel

    • Business
    • 5.0 • 6 Ratings

Welcome to the I Created That Podcast. This podcast is for those looking to be inspired to start an online business, marketing your business, and learn more about Shopify. I’m your host, Sarah Jansel, a former 20 year corporate veteran and executive turned creative entrepreneur. Today I'm CEO of Jansel & Co where we help clients build, brand and grow awesome Shopify stores. My guests and I are excited to share some exclusive tips about how to start a business, grow a business, and feature some super cool entrepreneurs and business partners who can help you do it too.

    #121 - Streamline Your Content Strategy: Tips from Lindsay Smith

    #121 - Streamline Your Content Strategy: Tips from Lindsay Smith

    When we think of creating content, we often immediately think of social media. However, there are so many other forms of content you can use to market and connect with others for your business. I sat down with Lindsay Smith, Creative Marketing & Content Expert, to talk about the many forums and ways that you can create content that connects for your business.In this episode, you will learn:- How Lindsay helps with content and why she’s so passionate about it- The types of content you can ...

    • 38 min
    #120 - Elevate Client Experience Legal & Operational Insights with Danielle Stead Blanton

    #120 - Elevate Client Experience Legal & Operational Insights with Danielle Stead Blanton

    Your legal and operations should be personal and match the tone of everything else you’re doing in your business - from contracts to policies, it all matters. I sat down with Danielle Stead Blanton, attorney and business strategist, to dive into the legal side of online business and how it can help you create a thriving, profitable business.In this episode, you will learn:- What legal considerations you have as a new or scaling business owner- Red flags you should watch out for in your busine...

    • 45 min
    #119 - Brand Building Insights from an Experienced Publicist Allison Ullo

    #119 - Brand Building Insights from an Experienced Publicist Allison Ullo

    PR is typically a term that can make everyone cringe. When it comes to marketing in general, you often hear the “bad experience” stories from brands instead of the good ones - but not today! I sat down with Allison Ullo, PR Consultant and Founder & CEO of Leaves of Leisure, to talk shop about how PR can change the game for your business - and learn about how that played into launching her incredible tea brand.In this episode, you will learn:- How you can “turn your stress into press” with...

    • 46 min
    #118 - Building Brand Devotion: Crafting a Cult-Like Following with Kerrie Fitzgerald

    #118 - Building Brand Devotion: Crafting a Cult-Like Following with Kerrie Fitzgerald

    Here’s the 6th episode of the “Best of the I Created That Podcast” series:If your goal is to always leave your customers with a smile on their face, create magical experiences for them with one-of-a-kind designs, and keep them coming back for more - this episode is for you. I sat down with Kerrie Fitzgerald, E-commerce business coach and podcaster, to talk about what brands do who create a cult-like following and experience for their customers - and how you can do it too.In this episode you w...

    • 43 min
    #117 - Preparing for Holiday Shopping Season with The Social Snippet

    #117 - Preparing for Holiday Shopping Season with The Social Snippet

    Here’s the 5th episode of the “Best of the I Created That Podcast” series:Product-based businesses everywhere (aka Shopify stores) have the ultimate opportunity to maximize their sales during the busy holiday shopping season (September through January), if they take a planful approach. I sat down with Maria and Kristina from The Social Snippet to talk about the best approach to preparing for the holidays with your promotions, sales, emails and socials.In this episode, you will learn:- Maximiz...

    • 49 min
    #116 - Mastering Holiday Shopping Pro Tips with Sarah Jansel

    #116 - Mastering Holiday Shopping Pro Tips with Sarah Jansel

    Here’s the 4th episode of the “Best of the I Created That Podcast” series:The holiday shopping season for ecommerce stores typically runs August until January each year. This is an important time of year because it’s the time when consumers spend the most money, and in turn the best revenue opportunity for Shopify and product based business owners out there. To help you prepare for such a season, Sarah Jansel, shares her top tips on how to help you get ready and rock those holiday promotions....

    • 33 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Rutabaga Education ,

Inspired and ready to take action

I look forward to Sarah’s podcast, which always leaves me feeling inspired and ready to take action for my business. Sarah brings a variety of guests who talk about their vast experience and share accessible tips, regardless of the size of your company or how many years you’ve been put into it. If you're an entrepreneur, make sure this podcast is added to your library!

Livmarch ,

Wonderful show!

I truly love this podcast. Sarah is a fantastic host and I learn something new and wonderful every episode! Keep up the great work!

virtual.holly ,

Valuable Content and Lessons from the Shopify Queen

Sarah really knows her stuff when it comes to Shopify, business, and entrepreneurship. I have a goal of opening my own e-commerce shop one day and the first few episodes have already been so helpful. Looking forward to learning more from Sarah!

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