IAB Europe : Digital Dawn podcast

IAB Europe
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IAB Europe : Digital Dawn podcast

The podcast that brings insights and learnings from the digital advertising and marketing industry to light to spark new ideas into existence and help our industry to thrive.

  1. How to Revolutionise Retail Media Networks

    SEP 12

    How to Revolutionise Retail Media Networks

    This week, our Industry Development & Insights Director, Marie-Clare Puffett, chats with Tanguy Le Falher, Head of Retail Partnerships at Unlimitail, about revolutionising Retail Media Networks (RMNs). They explore the key drivers shaping the future of RMNs, the transformative role of technology, and how these networks will evolve beyond just in-store and online opportunities.

    30 min
  2. What is the Buy-Side Looking for From Retail Media?

    SEP 3

    What is the Buy-Side Looking for From Retail Media?

    In this episode, IAB Europe's Industry Development & Insights Director Marie-Clare Puffett joins forces with Jason Wescott, Global Head of Commerce Solutions at GroupM Nexus and Chair of IAB Europe's Retail Media Committee, to delve into the evolving landscape of Retail Media from a buy-side perspective. They explore the motivations driving increased buy-side investment in this space, uncover key challenges and barriers, and discuss what buyers are truly seeking from Retail Media. Whether...

    38 min
  3. The Fast & The Curious: Insights into Europe’s Streaming Evolution

    AUG 29

    The Fast & The Curious: Insights into Europe’s Streaming Evolution

    In this episode, our CMO, Helen Mussard, and Dana Birch, Product Marketing Lead EMEA at Samsung Ads Europe dive deep into the dynamic world of streaming, focusing on the rise of Free Ad-Supported Streaming TV (FAST) in Europe. Join us as we explore key insights from Samsung TV Plus Europe report, "The FAST and the Curious," and uncover what this means for viewers, advertisers, and the industry overall. Get the report: https://go2.samsungads.com/l/1005352/2024-05-08/2wkqz

    27 min
  4. Empowering Women in Tech & AI

    JUL 1

    Empowering Women in Tech & AI

    In this episode, IAB Europe’s Marketing & Communications Director, Lauren Wakefield, is joined Tamara Pavlović, Data Analyst at Coinis as they discuss their experiences as women in the tech industry. They cover how to build confidence, find your voice, and inspire more women to join the field. The conversation also delves into the evolving role of AI and its potential to create new opportunities. It’s a must-listen for anyone interested in the intersection of Tech, AI, and gender empowerm...

    38 min
  5. Policy Matters Podcast- Conversations for Change: EMFA

    JUN 17

    Policy Matters Podcast- Conversations for Change: EMFA

    In this episode of IAB Europe’s Policy Matters podcast, join Franck Thomas, Policy Director at IAB Europe as he dives into EMFA and audience measurement with Marie de Cordier, Director of Government Relations & Public Policy at Nielsen and Stuart Wilkinson, Senior Business Development Director at Kantar. They discuss what EMFA is, the objectives and the seven principles before looking at what comes next. Tune in and discover more.

    37 min
  6. Policy Matters Podcast - Season 1, Episode 2 - Conversations for Change: GDPR with Criteo

    MAY 9

    Policy Matters Podcast - Season 1, Episode 2 - Conversations for Change: GDPR with Criteo

    In the second episode of IAB Europe’s Policy Matters podcast, join Franck Thomas, Director at IAB Europe as he dives into GDPR with Nathalie Laneret, VP, Government Affairs & Public Policy at Criteo. They discuss this flagship EU legislation and the state of play 10 years on from the first presentation. They also look at implementation and the interplay between GDPR and other tech legislation. Tune in and discover more.

    35 min
  7. Navigating Social Audience Measurement in Europe

    MAY 7

    Navigating Social Audience Measurement in Europe

    Join our Marketing & Insights Director, Marie-Clare Puffett and Comscore’s SVP EMEA Adam Holt, as they dissect the complexities of measuring social audiences in Europe.They explore Comscore’s incrementality measurement approach, its impact on social analytics, and how it's shaping the market's understanding of audience engagement. Don't miss this insightful conversation packed with actionable insights for marketers navigating the European landscape.

    30 min
  8. Policy Matters Podcast: Navigating Challenges & Shaping the Future of Digital Advertising

    MAR 12

    Policy Matters Podcast: Navigating Challenges & Shaping the Future of Digital Advertising

    In the first-ever episode of IAB Europe’s Policy Matters podcast, join Ines Talavera de la Esperanza, Public Policy Manager at IAB Europe as she dives into sustainability policy with Eric Shih, COO at Cedara and Board Member & Global Advisor at ShowHeroes. They discuss the challenges faced by the digital advertising industry when it comes to sustainability policy and the regulatory landscape, the role that policy can play in setting measurement standards to help reduce carbon emissions, a...

    39 min
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The podcast that brings insights and learnings from the digital advertising and marketing industry to light to spark new ideas into existence and help our industry to thrive.

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