The RV Entrepreneur RV LIFE

Get to know your RVE Podcast hosts with another Get Know Us segment. Jim sits down with co-host Kimberly Crossland to discuss the evolution of her RV LIFE, and her entrepreneurial journey.

As you'll hear, Kimberly is an excellent storyteller. But she shares much more than her back story. Listen carefully, because Kimberly drops a number of gold nuggets for anyone growing a small business from the road. We discuss the importance of personal branding. And, we talk about her three buckets approach as a service provider. Kimberly also provides important details about her Three Eyes approach including Inspiration, Intention, and Interest which can be applied to achieve success with all of your content development and marketing efforts.

Connect with Kimberly

https://kimberlycrossland.com

Instagram: https://www.instagram.com/kimberly.crossland

Facebook: https://www.facebook.com/kimberly.crossland1

LinkedIn: https://www.linkedin.com/in/kimberlycrossland1/

RESOURCES MENTIONED

Narrow Your Arrow:

https://roadpreneur.substack.com/p/narrow-your-arrow-to-uplevel

Josh Interviews Jim:

https://therventrepreneur.com/rve298/

Email Marketing with Liz Wilcox:https://therventrepreneur.com/rve343/

Cruisin' and Campfires:

https://cruisinandcampfires.com

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THE RV ENTREPRENEUR

⁠⁠https://therventrepreneur.com⁠

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Join the RVE community on Facebook!

⁠⁠https://www.facebook.com/groups/therventrepreneurcommunity⁠

Connect with RVE on all your favorite socials

⁠https://therventrepreneur.com/connect⁠⁠

Got questions or comments for our hosts? Leave us a voice message! ⁠⁠https://therventrepreneur.com/voicemail⁠⁠

(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)

Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:

⁠⁠https://therventrepreneur.com/guestform⁠

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If you hate email as much as most entreprenuers do, this episode is for you. Email marketing is a must for any small buiness. But connecting with customers in their inbox can be challenging, and time consuming. Liz Wilcox says it doesn't have to be!

Join Jim on this deep dive with Liz on the subject everyone loves to hate: Email Marketing? What does it mean, how do you use it to your advantage, and where do you begin? You'll learn how to write a good subject line, and how that is NOT the most important thing to get people to open your email. Discover the different types of email, when to send them, and what they should say. You'll hear some recommended email management platforms, and learn how to determine which one might be best for you.

Liz also explains Automations, and how to best use them, or not. You'll understand what DMARC, DKIM and SPF authentications are, and why they're important. Finally, Liz shares her experience on the TV show survivor, and some survival tips that translate to your business and marketing efforts.

GUEST BIO

The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.

Connect with Liz:

https://lizwilcox.com/

https://www.facebook.com/groups/emailmarketingwithliz

https://www.instagram.com/thelizwilcox/

RESOURCES MENTIONED

Mailchimp: https://mailchimp.com/

ConvertKit: https://convertkit.com/

ActiveCampaign: https://www.activecampaign.com/

Grit, by Angela Duckworth

https://amzn.to/49fBiCc

RVE Community Group

https://www.facebook.com/groups/therventrepreneurcommunity/posts/460410370968196/

RVE Podcast Episode #164

https://podcasters.spotify.com/pod/show/rve/episodes/RVE-164-How-to-Stand-Out-and-Get-Noticed-with-Ed-and-Liz-Wilcox-ea378t

The Virtual Campground

https://thevirtualcampground.com/

~~~~~~~~~~~~~~~~~~~~~THE RV ENTREPRENEUR⁠https://therventrepreneur.com~~~~~~~~~~~~~~~~~~~~~

Join the RVE community on Facebook!⁠https://www.facebook.com/groups/therventrepreneurcommunity

Connect with RVE on all your favorite socialshttps://therventrepreneur.com/connect⁠⁠

Got questions or comments for our hosts? Leave us a voice message! ⁠https://therventrepreneur.com/voicemail⁠
(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)

Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:⁠https://therventrepreneur.com/guestform

~~~~~~~~~~~~~~~~~~~~~The RV Entrepreneur is presented by RV Life – Tools that Make Camping Simplehttps://rvlife.com

You May Also Like: The RV Life Podcasthttps://podcast.rvlife.com/~~~~~~~~~~~~~~~~~~~~~


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Stacy Maxon serves as the CMO at Fireside RV Rental, where she orchestrates marketing strategies, content creation, and public relations initiatives. In her pivotal role, Stacy has been instrumental in propelling Fireside to become a flourishing RV rental management franchise nationwide. Beyond her corporate responsibilities, Stacy wears multiple hats as a podcast host and author, generously sharing insights and anecdotes from her entrepreneurial journey and personal RV travels. Alongside her husband, Stacy co-owns an RV rental, repair, and storage business in upstate New York, further enriching her experience in the industry.

Podcast: www.rvrentalsecrets.com 

Instagram: www.instagram.com/stacyemaxon

Newsletter: www.firestarternewsletter.com

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THE RV ENTREPRENEUR

https://therventrepreneur.com

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Join the RVE community on Facebook!

https://www.facebook.com/groups/therventrepreneurcommunity 

Connect with RVE on all your favorite socialshttps://therventrepreneur.com/connect

Got questions or comments for our hosts? Leave us a voice message! https://therventrepreneur.com/voicemail

(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)

Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:

https://therventrepreneur.com/guestform

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The RV Entrepreneur is presented by RV Life – Tools that Make Camping Simple https://rvlife.com

You May Also Like: The RV Life Podcast

https://podcast.rvlife.com/

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Jim welcomes fellow marketing expert Brooks Smothers in a deep discussion all about marketing for small business. Consider this episode your Marketing 101 course for solopreneurs, content creators, or any small business owner. We're taking a deep dive into all the different types of marketing, and which strategies work best for creators, service providers, or any online business.

Learn the importance of developing a marketing strategy, and where to begin. Brooks provides a thorough breakdown defining the difference between branding, advertising, marketing and sales. You'll discover the importance of developing your brand story, and refining your niche, with great examples and tips for getting started. Spoiler alert: Your brand is not your logo.

GUEST BIO: Brooks Smothers grew up in the beautiful Pacific Northwest. He has camped in the American West for as long as he can remember, from backpacking trips, car camping, van life (1978 VW Camper Bus traveled through 37 states and 1 US Territory), a tent trailer and now to a travel trailer — he’s experienced it. He has crisscrossed the United States by road seven different times and all via different routes. Plus, he has traveled and seen all 50 states. Professionally, he is a Social Media Director with a background in graphic design and visual journalism. He understands the importance of branding, and using the power of storytelling in content marketing.

Connect With Brooks:

RV Out West

https://www.rvoutwest.com/

RESOURCES MENTIONED

The Five Whys

https://en.wikipedia.org/wiki/Five_whys

Dot Cards

https://dotcards.net/

How I Built This with Guy Raz

https://www.guyraz.com/

Recommended Reading

Let My People Go Surfing

https://amzn.to/3Vz4Nf8

Zombie Loyalists, Peter Shankman

https://amzn.to/4cz6hw3

Guerrilla Marketing, Jay Conrad Levinson

https://amzn.to/43CMSGk

~~~~~~~~~~~~~~~~~~~~~THE RV ENTREPRENEUR⁠https://therventrepreneur.com~~~~~~~~~~~~~~~~~~~~~

Join the RVE community on Facebook!⁠https://www.facebook.com/groups/therventrepreneurcommunity

Connect with RVE on all your favorite socialshttps://therventrepreneur.com/connect⁠⁠

Got questions or comments for our hosts? Leave us a voice message! ⁠https://therventrepreneur.com/voicemail⁠
(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)

Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:⁠https://therventrepreneur.com/guestform

~~~~~~~~~~~~~~~~~~~~~The RV Entrepreneur is presented by RV Life – Tools that Make Camping Simplehttps://rvlife.com

You May Also Like: The RV Life Podcasthttps://podcast.rvlife.com/~~~~~~~~~~~~~~~~~~~~~


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Send in a voice message: https://podcasters.spotify.com/pod/show/rve/message

Wondering how to navigate health insurance as an RV entrepreneur? Join Rose in this episode as Hayla Folden, a licensed health insurance broker and RV enthusiast, shares her insights on navigating health insurance options for those living life on the road. Drawing from her personal experience transitioning to RV life, Hayla discusses the challenges she faced and how she overcame them.



Learn about the crucial role of insurance brokers and gain valuable tips for selecting the best health insurance plan to fit your needs and budget. Discover why considering your domicile state could be helpful and how it impacts your coverage.



Hayla provides practical advice for finding healthcare providers while on the road, emergency care availability outside of your home state, and she addresses the unique challenges faced by those transitioning to Medicare. Plus, she shares free resources to aid individuals in their healthcare journey.



Key takeaways:



🔍 Consider working with a health insurance broker to find the best policy for your needs.

⏳ Start looking for health insurance 60 to 90 days before you need coverage.

💰 Think about your specific health needs and budget when choosing a plan.

🔍 Research health insurance options in your domicile state

📞 Call the number on your insurance card to inquire about in-network options.

⚕️ Utilize resources like telemedicine and urgent care based on cost and coverage.

🌍 Some plans offer nationwide coverage, but understand limitations.

👩‍⚕️ Build relationships with doctors and have an emergency plan in place.

🛣️ Plan ahead for prescription refills and access to care while traveling.



Hayla's Website:

https://haylafolden.com/



Connect With Hayla on Social:

https://www.instagram.com/Hayla_Folden



RESOURCES MENTIONED:

Hayla's Better Doctor Playbook. Get your free copy of the exact process Hayla uses for herself and her family to find the best doctors for any medical condition.

https://haylafolden.com/better-doctor-playbook/



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THE RV ENTREPRENEUR

⁠https://therventrepreneur.com⁠

~~~~~~~~~~~~~~~~~~~~~

Join the RVE community on Facebook!

⁠https://www.facebook.com/groups/therventrepreneurcommunity



Connect with RVE on all your favorite socials

⁠https://therventrepreneur.com/connect⁠



Got questions or comments for our hosts? Leave us a voice message! ⁠https://therventrepreneur.com/contact

(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)



Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:

⁠https://therventrepreneur.com/guestform⁠



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The RV Entrepreneur is presented by RV Life – Tools that Make Camping Simple ⁠https://rvlife.com⁠





You May Also Like: The RV Life Podcast

⁠https://podcast.rvlife.com/⁠

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Send in a voice message:

⁠https://podcasters.spotify.com/pod/show/rve/message⁠


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Erik and Jeanne Anderson have been full-time RVing with their beloved “Hershey Pup” since hitting the road 2020. After their primary remote employment ended unexpectedly, Erik started writing RV related content and the couple did some workamping save on rent. Then they decided to publish a children’s book based on Hershey Pup’s RV adventures.

Knowing nothing about self publishing at the time, they did extensive research and figured it out. They are now working on their second book in the series. And, they share their thoughts on the publishing process, working with editors and illustrators, marketing a book once it's launched, and what they'll do differently next time. They also discuss their best methods for finding remote writing gigs and workamping jobs. Spoiler alert: That boils down to direct outreach and relationship marketing.

Learn More at www.HersheyPupAdventures.com

GUEST BIO: Erik and his wife Jeanne have been living, remote-working, and traveling full-time around the U.S. and Canada in their mid-size Class A motorhome since July 2020. They love hiking, biking, kayaking, and adventuring with their beloved Cavalier King Charles spaniel, “Hershey Pup”. A well-traveled pup, Hershey has happily wagged his tail through all of the “Lower 48” U.S. states, 6 Canadian provinces, and 38 national parks to date. Erik enjoys contributing his writings to many RV-related magazines, blogs and social media groups. They have published their first children’s book based on Hershey Pup’s RV adventures.

Connect With Erik:

Facebook: erik.anderson.378

Instagram: erikvtmtb

Facebook: Hershey Pup Adventures

Instagram: hersheypupadventures



RESOURCES MENTIONED

Products:

- K9 Sport Sack: https://amzn.to/3PyNgQF

Publishing:

- Kindle Direct Publishing: https://kdp.amazon.com/

- Ingram Spark: https://www.ingramspark.com/

- Fiverr: https://www.fiverr.com/

- Illustrator: https://kidsbookart.com/

- Be More Dog: htts://bemoredog.net

Remote Work:

- Indeed: https://indeed.com

Workamping:

- https://www.volunteer.gov/

- https://www.workamper.com/

- https://www.facebook.com/groups/weloveworkamping

The RV Entrepreneur:

- Mutliple Revenue Streams: https://therventrepreneur.com/multiple-revenue-streams/

- RVE #337 - Relationship Marketing: https://therventrepreneur.com/rve337/



~~~~~~~~~~~~~~~~~~~~~

THE RV ENTREPRENEUR

⁠⁠https://therventrepreneur.com⁠

~~~~~~~~~~~~~~~~~~~~~

Join the RVE community on Facebook!

⁠⁠https://www.facebook.com/groups/therventrepreneurcommunity⁠

Connect with RVE on all your favorite socials

⁠https://therventrepreneur.com/connect⁠⁠

Got questions or comments for our hosts? Leave us a voice message! ⁠⁠https://therventrepreneur.com/voicemail⁠⁠

(NOTE: Audio submitted may be published on the podcast unless specifically requested otherwise.)

Got a great story or tips to share with RVE Listeners? Complete our Guest Intake Form:

⁠⁠https://therventrepreneur.com/guestform⁠


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Send in a voice message: https://podcasters.spotify.com/pod/show/rve/message