Leverage Your Podcast Show Lyndsay Phillips

Just because you have a podcast doesn’t mean you will get leads or clients from it. You have to be strategic. Podcast producer and manager Alesia Galati is here today to share how to turn listeners into leads. From goals and content planning to producing and repurposing, she’ll share how to maximize your efforts from start to finish.
Here’s what you’ll learn...
How to get more leads from podcasting (on both sides of the mic) 
Ways to optimize lead conversion so you turn listeners to clients 
Strategic placement of call-to-actions in podcast episodes
How to repurpose podcast content for increased engagement and lead generation
How to overcome the fear of hosting solo podcast to activate your authority and attract clients
Leveraging playlists to showcase expertise and pitch opportunities
What AI tools to use for maximizing podcast content and engagement
 
Head to https://LeverageYourPodcastShow.com to read the blog
 
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
   
>>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
 

We are going to geek out today on a topic that is NOT sexy but will help you save hours and dollars in your podcast production. Got your interest piqued? 
I’m chatting with podcast and automation coach Joe Casabona about how to create a seamless process to make podcast production easier, save 30% less time, how to automate and what tools to use.
 
Here are the key takeaways from our conversation:
⚙️ How to automate your processes so that you get more done in less time with less stress
⚙️ What Joe’s go-to automation tools are  to streamline and automate podcast production
⚙️ Why maintaining a regular schedule and consistently producing high-quality content is crucial for building trust with your audience and fulfilling sponsor commitments.
⚙️How documenting standard operating procedures (SOPs) and utilizing project management tools can save time and money
⚙️How AI tools like Descript and Past Magic can assist in editing and content creation, allowing for quicker turnaround times and improved productivity.
⚙️Tips for onboarding and training a virtual assistant (VA freeing up your time for more critical activities.
⚙️How to enhance communication and scheduling with podcast guests with less work
 
Key Moments: 
[00:00:00] - Intro
[00:03:25] - The Pain of Procrastination
[00:07:50] - Automation and Virtual Assistants
[00:14:30] - Consequences of Poor Processes
[00:19:45] - Simplifying Automation and Workflows
[00:29:15] - Essential Tools for Podcast Production
[00:42:10] - Building and Optimizing Podcast Systems
 

I’m pretty excited about this episode as I don’t often talk about the ‘business of podcasting’. It has grown and changed so much in the past 5 years. And if you are just starting to get into the podcasting industry, it can feel overwhelming with so many options and avenues to optimize and monetize. 
I have Bryan Barletta from Sounds Profitable on the show to chat about working in the industry, research, trends, and what resources are at your fingertips to help understand the industry a bit more. 
 
We cover: 
The evolution and challenges in the podcasting industry including technology, advertising and content. 
What types of businesses have emerged since podcasting exploded
Tips on navigating the business of podcasting 
How to define success in podcasting 
The relevance of video in podcasting and the pressure to optimize content
Advice on navigating the podcasting industry and knowing what resources are at your fingertips
How Sounds Profitable can serve podcast related businesses and podcasters 
How research on the industry can provide info on advertising and listener behavior 
What the Brands In Audio directory is and how to get involved. 



Head to https://LeverageYourPodcastShow.com to read the blog
Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

Do you want to guest on more podcasts but aren’t sure how to research and pitch? Or maybe you are like most entrepreneurs and simply don’t have the bandwidth?
This is why Podcast Outreach School is for you - I interview founder Nathan Hirsch who will share tips on how to get booked on more shows and how to hire, onboard and train a VA to seamlessly manage it for you.  
Here’s what we covered: 
The role of outsourcing and VAs in managing businesses effectively.
Tips for successful podcast outreach, including research, outreach tactics, and post-podcast strategies.
Overcoming challenges in guesting on podcasts and standing out in pitch emails.
Hiring and managing VAs effectively, focusing on skill, attitude, and communication.
Onboarding processes and the importance of setting VAs up for success.
The importance of building a strong team through outsourcing for business growth and scalability.



Head to https://LeverageYourPodcastShow.com to read the blog
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
>>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

Maybe you are already guesting on podcasts and want to start hitting the stage for a bigger impact but what’s going to give you leg up to get chosen? A speaker reel! And how do you get one when you haven’t spoken on a stage yet? 
Listen to this episode with Cam Beaudoin of The Frequent Speaker to share how to create your speaker real BEFORE you start speaking, what makes a reel that grabs attention and dazzles event planners?
 
Here’s what you’ll learn…
How speaker reels are used to secure speaking opportunities and build confidence
The process of creating speaker reels, including selecting content, storytelling, and music
How to use your podcast interviews to create speaker reels before you even hop on a stage
Overcoming objections like lack of content or reluctance to watch oneself on video
How to outsource speaker reel creation to professionals to accelerate growth in the speaking industry
 
Head to https://LeverageYourPodcastShow.com to read the blog
 
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
   
>>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

Imagine attracting leads and clients without any sales pitch - well it’s doable when you are podcast guesting. I have Spencer Carpenter on the show who has booked over 150 entrepreneurs on over 1000 shows and helped them grow their business through guesting. He shares his no nonsense approach to getting on shows, why it’s all predicated on value, what surprising results you can get from guesting and how to use it as your number one marketing strategy. 
Here’s a taste of our conversation…
How to craft compelling podcast pitches to get booked on more shows
Why podcast guesting is the best ‘No Pitch’ sales approach
Why setting realistic goals will help you maximize your results from guesting
How to leverage your appearances for content creation, speaking opportunities and expand your reach. 
Common mistakes podcast guest make that lower their chances of getting booked on more shows
How to prepare for podcast guesting and identify suitable shows for guest appearances.
How to differentiate yourself, stand out and showcase your value to listeners
 
Head to https://LeverageYourPodcastShow.com to read the show notes
>>>Start creating consistent authority-boosting content with less overwhelm using this 4 step system.  Get the Podcast Leverage System Training at https://www.leverageyourpodcast.com/free
   >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest