272 episodes

Accounting High is the premier practice management podcast for tax and accounting firms. Join us for some fun and oftentimes colorful conversations about the accounting and tax industry. We are the next generation of accounting professionals questioning the state of the accounting profession.

Accounting High: Sophomore Year Accounting High

    • Business
    • 4.8 • 46 Ratings

Accounting High is the premier practice management podcast for tax and accounting firms. Join us for some fun and oftentimes colorful conversations about the accounting and tax industry. We are the next generation of accounting professionals questioning the state of the accounting profession.

    208 $6M Tax Firm, Building a CAS Practice, Implementing EOS, with NO Timesheets! (feat. Jason Ackerman, CPA)

    208 $6M Tax Firm, Building a CAS Practice, Implementing EOS, with NO Timesheets! (feat. Jason Ackerman, CPA)

    Episode 208

    the Sons of CPAs are back baby!!!

    FACULTY: Jason Ackerman, CPA

    CLASS: #Shoperations

    In this episode, Scotty brings back his Sons of CPAs founding co-host, the Accounting High Lunch Lady, and CPA at BNA CPAs & Advisors, Jason Ackerman. They discuss the state of Jason’s firm and what the operations look like. They also discuss building a CAS practice, implementing EOS and getting rid of timesheets. It’s time for Shoperations at Accounting High!

    Shout Outs:

    Ed Mendlowitz, Ron Baker, Nikole MacKenzie, Zachary Call, Tate Henshaw, Kenji and Matt at Acuity

    Chapters:

    0:00 Teaser

    04:15 Ackerman's Firm Overview

    07:51 Training and the Pipeline Issue

    15:54 Concierge Services

    17:52 CAAS Practice

    24:17 Time Spent at Firm

    26:04 Management Structure at the Firm

    28:27 EOS and Systems

    34:33 Clients

    36:52 Removing Himself from the Firm

    41:44 Building an App

    47:35 How The Firm Services Clients

    49:11 Advice from and Aging CPA

    Connect With Us On Linkedin!

    Jason Ackerman

    https://www.linkedin.com/in/jasonlackerman/

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/

    Tags:

    ClientService, Technology, Services, CPA, AccountingFirm, Strategies, BookkeepingAutomation, ProfessionalServiceFirms, CustomerFocus, Operations, Shoperations, AccountingHigh, EOS, CAS, CASPractice, Timesheets, BillableHour, Profitability


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    • 53 min
    207 Starting a Podcast and Attracting Clients that Pay $6,000/mo! (feat. Shannon Weinstein, CPA)

    207 Starting a Podcast and Attracting Clients that Pay $6,000/mo! (feat. Shannon Weinstein, CPA)

    Episode 207

    FACULTY: Shannon Weinstein, CPA

    CLASS: #SocialStudies

    In this episode, Scott interviews Shannon Weinstein, CPA, the Host of the Keep What You Earn podcast. Shannon shares her journey of starting her own practice, leveraging Instagram as a brand-building tool, early growth experiences, transitioning from an order taker to a menu creator, marketing strategies, developing values from challenging clients, attracting ideal clients, core truths, leveraging the podcast for business growth, and tips for social media and potential podcasters.

    Shout Outs:

    Paul Seaton, Jess Glazer, Michael King, Mel Abraham, Keep What You Earn, Conserva Lo Que Ganas

    Chapters:

    00:00 Teaser

    07:14 Starting Her Practice

    10:42 Instagram as a Brand Builder

    12:51 Early Growth

    15:33 From Order Taker to Menu Creator

    19:28 Marketing to Your Ideal Client

    20:59 Developing Your Values from The Worst Clients

    24:29 How to Attract the Ideal Clients

    26:46 Core Truths

    31:16 The Firm Stats

    32:44 The Podcast

    39:22 Leveraging the Podcast

    44:31 Client Intake Process

    45:39 Saying No to Leads

    47:26 Tips for Social Media and Potential Podcasters

    50:04 Conclusion

    Connect With Us On Linkedin!

    Shannon Weinstein

    https://www.linkedin.com/in/shannonkeane/

    Keep What You Earn Co.

    https://www.fitnancialsolutions.com/

    Keep What You Earn Podcast

    https://podcasts.apple.com/us/podcast/keep-what-you-earn/id1580071347

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/

    Tags:

    accountant origin, Costa Rica, intentional business, core values, core truths, values alignment, attract clients, repel marketing, accounting firm, revenue goals, ideal client, client intake, referral fees, podcast host, podcast guesting, business podcast, fractional CFO, long-form content, content, Spanish, accounting, origin, Costa Rica, business, values, alignment, clients, marketing, firm, revenue, ideal, intake, referral, podcast, guesting, content, CFO, long-form


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    • 52 min
    206 How to Find Success in the Big Apple as a Singing CPA (feat. Steven Zelin, CPA)

    206 How to Find Success in the Big Apple as a Singing CPA (feat. Steven Zelin, CPA)

    Episode 206

    FACULTY: Steven Zelin, the Singing CPA

    CLASS: #Shoperations

    In this episode, Scott interviews Steven Zelin, CPA, also known as The Singing CPA. Steven shares his journey, from becoming a CPA to pursuing his passion for singing, starting his own firm, client acquisition and niche development, peer review, the Steve Zelin Singing CPA brand, firm statistics, and working in-office versus remote.

    Shout Outs:

    AICPA Engage, Edward Medlowitz, Nancy McClelland, Sammy Katz, Barry Melancon

    Chapters:

    0:00 Teaser

    01:39 Introduction

    02:31 Becoming a CPA

    04:20 Becoming a Singer

    04:42 Early Years

    07:39 Steven Starts His Own Firm

    14:23 Clients and Niche

    16:12 Acquisitions

    20:00 Peer Review

    20:51 The Steve Zelin Singing CPA Brand

    27:00 Firm Stats

    33:39 In Office vs Remote

    38:35 Another Acquisition

    Connect With Us On Linkedin!

    Steven Zelin

    https://www.linkedin.com/in/thesingingcpa/

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/

    Tags:

    singing, CPA, New York, accounting, entrepreneur, musician, career, small firm growth, branding, peer review, firm acquisitions, niche, nonprofit, remote, accounting firm, culture, passion, community, humor, challenges, marketing, differentiation, collaboration, shoperations


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    • 45 min
    205 An Accounting Architect Harmonizing the Hustle at Half a Million (feat. Kelly Rohrs, CPA the Tax Slayer)

    205 An Accounting Architect Harmonizing the Hustle at Half a Million (feat. Kelly Rohrs, CPA the Tax Slayer)

    Episode 205

    FACULTY: Kelly Rohrs, CPA the Tax Slayer

    CLASS: #SocialStudies

    In this episode, Scott interviews Kelly Rohrs, CPA, also known as Tax Slayer and co-host of the Zero to Millions Podcast. Kelly shares her journey, from her first accounting job to starting her own brand. The conversation covers topics such as balancing motherhood with being an accountant, leveraging LinkedIn, her accounting firm, changing traditional practices, the Zero to Millions Podcast, and insights on the current state of tax and accounting.

    Shout Outs:

    Katie Thomas, Bilal Mehanna, Blake Oliver, TaxDome, Lacerte, Ignition

    Chapters:

    01:34 Introduction

    02:06 Kelly's Story

    05:41 First Accounting Job

    09:02 Starting Her Brand

    12:04 Being a Mom and an Accountant

    15:45 Cultivating Linkedin

    19:03 Kelly's Firm

    24:05 Changing the Old Ways

    28:56 From Zero to Millions Podcast

    32:09 The State of Tax and Accounting

    36:52 Parting Advice

    Connect With Us On Linkedin!

    Kelly Rohrs

    https://www.linkedin.com/in/kellyrohrs/

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/


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    • 39 min
    204 The Uprising of the Next Generation of Accountants (feat. Mike Manalac, CPA)

    204 The Uprising of the Next Generation of Accountants (feat. Mike Manalac, CPA)

    Episode 204

    FACULTY: Mike Manalac, CPA

    CLASS: #TheGuide

    In this episode, Scott interviews Mike Manalac, CPA, Accounting Manager at Google. Mike shares his journey from working at Walmart.com to his current role at Google, highlighting experiences and lessons learned along the way. The conversation delves into topics such as work-life balance, the transition from public accounting to industry, creating resources for professionals in similar transitions, and making accounting more engaging and appealing to a broader audience.

    Shout Outs: Eminem, Greg Kyte

    Chapters:

    01:26 Introducing Mike

    07:12 Working at Walmart.com

    10:50 Working at Google

    13:50 Learning How to Balance Fun

    15:56 A Long Commute

    18:18 Making Resources for Going from Public to Industry

    29:59 Mike's Content

    31:43 The Uprising

    39:52 Making Accounting Cool

    41:55 Getting Accountants out of their Shells

    49:40 Final Thoughts 

    Connect With Us On Linkedin!

    Mike Manalac

    https://www.linkedin.com/in/mikemanalac/

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/

    Tags:

    accounting profession, CPA exam, industry jobs, public accounting, overworked accountants, underpaid accountants, accounting stereotypes, next generation accountants, accounting uprising, AICPA, 150-hour rule, higher education, Big Four, remote work, accounting skills, competitive advantage, dream job, Google, LinkedIn content, creative accountants


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    • 52 min
    203 Scaling a Million Dollar Practice (feat. Andrea MacDonald, CPA)

    203 Scaling a Million Dollar Practice (feat. Andrea MacDonald, CPA)

    Episode 203

    FACULTY: Andrea MacDonald, CPA

    CLASS: #Shoperations

    In this podcast episode, Scott interviews Andrea MacDonald, CPA, and CEO of Pro Tax & Accounting LLC. Andrea shares insights into her journey of starting and growing her accounting practice, highlighting key milestones, challenges, and successes along the way. From the inception of her practice to firm acquisitions and mergers, Andrea discusses her experiences in building and managing a successful accounting firm. The conversation also touches upon topics such as growth goals, hiring strategies, leveraging technology and community, cultivating positive habits, overcoming challenges, and future plans.

    Shout Outs: Micheal Ly, Sharron at Pro Tax & Accounting LLC, QuickBooks, FreshBooks

    Chapters:

    01:23 Introducing Andrea

    04:52 Starting Her Practice

    07:42 Firm Stats in the Early Years

    11:11 Firm Acquisition

    12:20 Growth Goals

    14:52 Handling a 1 Million Dollar Firm

    16:59 Hiring Her Son

    20:13 The Big Merger

    23:48 Apps and Community

    30:16 Positive Habits

    32:36 Hard Times

    35:04 What's Next for Andrea?

    36:26 Parting Advice

    37:11 Andrea Getting Out of the Way

    Connect With Us On Linkedin!

    Andrea MacDonald

    https://www.linkedin.com/in/andrea-macdonald-cpa-ctc-4704042b/

    Scotty OKR Scarano

    https://www.linkedin.com/in/scottscarano/

    Accounting High

    https://www.linkedin.com/company/accounting-high/

    https://www.accountinghigh.com/

    Tags:

    accounting career, firm growth, million-dollar practice, accounting acquisition, firm merger, accounting franchise, service-based businesses, profitability challenges, eos implementation, virtual team, bookkeeping management, family employees, accounting partnerships, app community, accounting conferences, public speaking, positive mindset, business pivots, vision planning, client delegation


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    • 39 min

Customer Reviews

4.8 out of 5
46 Ratings

46 Ratings

Kimmyb1085 ,

My fav accounting podcast!

I’ve been in the profession for almost 20 years and have over the years felt like it was the same old, same old and never quite fit in. I found this podcast while searching for CPE and I’ve been hooked. Scotty does a great job of providing credible, authentic, and non- traditional educational content that is practical, from his experience of breaking barriers as a successful firm leader. More importantly, you will feel seen as a human in your experiences in an industry that is hard to fit into. He brings on credible guests, people who are also working to change the profession. He is working to develop the next generation of leaders into successful, authentic, and impactful humans. It’s truly helped to reignite my work in this profession. Give it a listen!

amyisanaggie ,

Unique and Entertaining

Not your average accounting pod … if you’re looking for the same old, same old, this isn’t it. Relevant information presented in a clever way.

Foggedin ,

Real talk with real people

Having been a guest and long time listener I really appreciate how AH has no agenda they are promoting. Scott invites guests for real talk about accounting industry topics that are often simply human topics. His line up is inclusive and offers a variety of perspectives. No ranting. No end of the world for the sake of ratings. If you are in the accounting space these episodes are worth the listen.

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