622 episodes

Everyday marketing advice for lawyers in easy-to-digest short episodes!

The Law Firm Marketing Minute Spotlight Branding

    • Business

Everyday marketing advice for lawyers in easy-to-digest short episodes!

    How Content Can Show Your Law Firm's Good Energy (feat. Marc Cerniglia) - Ep 682

    How Content Can Show Your Law Firm's Good Energy (feat. Marc Cerniglia) - Ep 682

    Did you like this episode? Dislike it? Did you like this episode? Dislike it?For the same reason that Nike continues to market to people who wear their brand, you can also use marketing to remind your clients of your firm's good energy!This week, we interviewed Marc Cerniglia, CEO of Spotlight Branding. He gave us a quick insight that a lot of law firm owners do not consider: marketing can remind your current and past clients of the good energy your firm gives off!👉Here's what you can expect:...

    • 1 min
    The Best Way to Handle Negative Reviews (feat. Marc Cerniglia) - Ep 681

    The Best Way to Handle Negative Reviews (feat. Marc Cerniglia) - Ep 681

    Did you like this episode? Dislike it? Did you like this episode? Dislike it?So someone has publicly hated on your law firm? Should you respond? Should you let it sit? What should you do? This week, we interviewed Marc Cerniglia, CEO of Spotlight Branding. He told us what the best practice of addressing negative reviews or comments is! 👉Here's what you can expect:The answer to the questions aboveThe best way to respond to a negative comment☝️The 2024 Legal Marketing Trends Report is here...

    • 2 min
    The Best Way Law Firms Create Client Loyalty (feat. Marc Cerniglia) - Ep 680

    The Best Way Law Firms Create Client Loyalty (feat. Marc Cerniglia) - Ep 680

    Did you like this episode? Dislike it? Client communication is incredibly effective in creating client loyalty. This week, we interviewed Marc Cerniglia, CEO of Spotlight Branding. He gave us the best practices law firms should implement on Day One of any new client: setting expectations! 👉Here's what you can expect:The number one thing to create client loyaltyHow client communication is incredibly important☝️The 2024 Legal Marketing Trends Report is here to help:Download Your...

    • 1 min
    Mental Wellness in the World of Law - Ep 679

    Mental Wellness in the World of Law - Ep 679

    Did you like this episode? Dislike it? The legal world is suffering, heavily, from mental health issues. We wanted to make sure that we highlighted some of the things that have helped us!Please note that we are not trained professionals and we do not claim to be. We are simply sharing our experiences and things that we have been able to use for help. We hope someone in need gets some aid from this episode. If you or someone you know needs immediate help, please call 988!👉Here's what you ...

    • 22 min
    The Importance of Physical Fitness to Mental Wellness - Ep 678

    The Importance of Physical Fitness to Mental Wellness - Ep 678

    Did you like this episode? Dislike it? What is the correlation between mental and physical wellness? How does one affect the other?Eddie and Smike are both on a physical wellness journey, and they share the positive effects it has had on their mental. They also talk about making it work in your busy lifestyle. 👉Here's what you can expect:A little backstory on Eddie's mental health journeySome ideas on integrating physical wellness into your firm☝️The 2024 Legal Marketing Trends Report i...

    • 2 min
    Our Favorite Mental Health Book - Ep 677

    Our Favorite Mental Health Book - Ep 677

    Did you like this episode? Dislike it? In this episode, we discuss one of our favorite mental health books: The Tools by Phil Stutz & Barry Michels.This book gives actionable steps that anyone can take at any point during the day to help them get through almost any situation. Stress. Anxiety. These things can be overcome according to the Tools! 👉Here's what you can expect:A little bit about our favorite mental wellness bookThe validity of its power☝️We have a complimentary webinar co...

    • 1 min

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