Analysis of the latest CRM industry news. Discussions about CRM best practices and how to succeed with CRM.
How Low Can You Code?
CRM and CRM-related news & information for April 2022.
109 Scott Eller of Neuraswitch
Steve and Sam talk to Scott Eller, Chief Relationship Officer & Co-founder of Neuraswitch about transcription, redaction, and sentiment analysis.
A rundown of current marketing & sales AIs.
Mathematical CRM Failure
Sam and Steve talk about enforcing security for remote work, COVID's effect on shared workspaces, hindsight 2020 COVID predictions, Creatio's unique approach to a virtual conference, Sam's mathematical mindset around phased implementation, Salesforce sunsetting the Legacy Workflow Builder, the use cases for low code, integration uptime, people not reading iHateCRM.com, HubSpot's biggest product announcements, handling CRM custom objects, Snowflake, and Destination CRM's 2021 CRM Industry Awards. Steve also previews his thoughts on AI and marketing, which will be addressed in greater depth next month.
Creatio ACCELERATE Conference Registration
Kevin Snow of Time On Target
Steve and Sam interview Kevin Snow, CEO of Time on Target, sales expert, and technology geek, about CRM implementation challenges, introverted salespeople, accurate sales forecasting, and more.
Andy Zambito of Creatio
Andy Zambito, Chief Sales Officer, Americas at Creatio, joins Sam & Steve to talk about process management, CRM, digital transformation, low-code, tailored experiences, differentiation, speed of change, speed of operations, and more.
Steve and Sam, thank you for the podcast. Best way to learn about the CRM industry in my car. I am at a company looking to implement a CRM or some type of business/sales work flow. It has given me some insights in what to look out for. I started listening to certain podcasts from the very start and have picked my way to almost the end. Keep up the great work!
Nice program, dirty word syndrome is real
Loved the show; a lot of points resonated with me especially the dirty word syndrome. Had a system that had been implemented poorly but overall the functionality we needed was there and the power users knew the system and we all figured out how we could use it better. We asked for a reimplementation knowing exactly what we needed and how to do it and were told that our only option was to go with a new solution because IT and exec sponsor could not recommend to Board to go with a system that we already had that was known to be problematic.
A must listen to if you're evaluating your CRM program
Absolutely loved this pointed discussion regarding CRM. Sam and Steve are certainly experts in the space and this discussion will help anyone looking to improve his understanding of the concepts as well as any organizations looking to improve their programs.