195 episodes

Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.

Imperfect Marketing Kendra Corman

    • Business
    • 5.0 • 10 Ratings

Join Kendra Corman and her guests as they provide small business owners and solopreneurs actionable tips and insights about how to do more effective and efficient marketing that drives results.

    193: The Content Multiplier: 10 Ways to Repurpose a Single Podcast Episode with Host Kendra Corman

    193: The Content Multiplier: 10 Ways to Repurpose a Single Podcast Episode with Host Kendra Corman

    Imperfect Marketing with host Kendra Corman Episode 193: The Content Multiplier - 10 Ways to Repurpose a Podcast Episode
    Kendra shares her top 10 tips for repurposing podcast content, including:
    Turn key moments into social media postsCreate blog posts and articlesMake video clips for various platformsDesign visual assets like quote cardsUse insights in email newslettersHost live Q&AsSummarize episodes into presentationsDevelop quizzes and pollsPost discussion promptsLeverage AI tools to automateRepurposing content saves time while expanding your reach across platforms. Kendra emphasizes working smarter by creating a content multiplier from just one podcast episode.
    Tune in every Tuesday and Thursday for more real-world marketing advice from Kendra.


    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 7 min
    192: Rethinking Sales and Marketing Strategies with Guest Diane Helbig

    192: Rethinking Sales and Marketing Strategies with Guest Diane Helbig

    Imperfect Marketing with host Kendra Corman Episode 192: Rethinking Sales and Marketing Strategies
    Kendra talks imperfect marketing with internationally recognized business and leadership development advisor, Diane Helbig. Diane is a certified professional coach and president of Helbig Enterprises, where she aids businesses and organizations in becoming more constructive and profitable. With a wealth of experience as an author, award-winning speaker, and workshop facilitator, Diane shares insights into effective sales and marketing techniques that steer clear of traditional selling tactics.
    Topics covered in today's conversation include:
    The counterintuitive approach to sales by focusing on value instead of sellingThe power of email marketing and how to do it without spammingNetworking mistakes to avoid and how to genuinely build relationshipsThe role of social media in marketing and building communityThe effectiveness of podcasting in sharing valuable content and building trustand more. Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.
    Resources:
    Succeed Without Selling by Diane Helbig: https://amzn.to/2TBxOWQ You can find Diane Helbig:
    LinkedIn: https://www.linkedin.com/in/dhelbig/Accelerate Your Business Growth Podcast: https://www.helbigenterprises.com/podcast 

    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 27 min
    191: The Podcast Puzzle: Assembling the Pieces for a Hit Show with Host Kendra Corman

    191: The Podcast Puzzle: Assembling the Pieces for a Hit Show with Host Kendra Corman

    Imperfect Marketing with host Kendra Corman Episode 191: The Podcast Puzzle - Assembling the Pieces for a Hit Show
    Kendra shares her tips for creating a hit podcast, including:
    Crafting an authentic voiceUnderstanding listener behaviorOptimizing SEOGetting guest appearancesBuilding community engagementShe emphasizes the importance of consistency and focusing on your listeners at every touchpoint. Small tweaks to stand out in the crowded podcast space can elevate your show over time.
    Join Kendra every Tuesday and Thursday for real-world marketing advice you can apply right away.


    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 8 min
    190: Creating A Month of Content in 90 Minutes with Aaron Witnish

    190: Creating A Month of Content in 90 Minutes with Aaron Witnish

    Imperfect Marketing with host Kendra Corman Episode 190: Creating A Month of Content in 90 Minutes with Aaron Witnish
    Kendra talks with content strategist Aaron Witnish about his system for extracting 30 days of video and written content in just 90 minutes.
    Topics covered include:
    The story behind Aaron's content creation processCommon struggles with creating content regularlyWays AI can help streamline and repurpose contentTips for coming up with ideas and going "viral"The importance of creating content consistentlyJoin Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.
    Resources:
    vidIQ: https://vidiq.com/
    Opus.Pro: https://www.opus.pro/
    Rev.com: https://www.rev.com/
    Connect with Aaron: 
    LinkedIn: https://www.linkedin.com/in/aaron-witnish-1797193b/
    Content Only: https://contentonly.au/
    Facebook: https://www.facebook.com/a.witnish/
    Instagram: https://www.instagram.com/aaronwitnish/
    YouTube: https://www.youtube.com/channel/UCJc0JxOK1um37423u6vNK7Q


    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 28 min
    189: Capitalizing on Learning Moments: Turning Your Mistakes into Growth Opportunities with Host Kendra Corman

    189: Capitalizing on Learning Moments: Turning Your Mistakes into Growth Opportunities with Host Kendra Corman

    Imperfect Marketing with host Kendra Corman Episode 189: Capitalizing on Learning Moments
    Kendra gets candid about some of the marketing mistakes she has made in 2024, and how she was able to turn them into growth opportunities.
    Mistakes covered:
    Newsletter overhaul that overwhelmed readersBootcamp launch fiasco due to being under the weatherKey takeaways:
    Look at mistakes through a strategist's eyesRefine processes and build new ones when things don't go as plannedBring in reinforcements when you need helpRecognize when to stick to the plan and when to change itJoin Kendra every Tuesday and Thursday for real-world business insights and stories of progress not perfection when it comes to marketing.


    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 8 min
    188: Uncovering Hidden Gems in Your Website Analytics with Philippa Gamse

    188: Uncovering Hidden Gems in Your Website Analytics with Philippa Gamse

    Imperfect Marketing with host Kendra Corman Episode 188: Uncovering Hidden Gems in Your Website Analytics with Philippa Gamse

    Kendra talks with analytics expert Philippa Gamse about how to get actionable insights from your website and ad data. 

    Key topics include:

    Why analytics matter for digital marketing success
    Setting goals before diving into reports
    Top metrics to focus on based on your objectives
    How to prioritize fixing issues uncovered in analytics
    Privacy considerations around internet data

    Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.

    Resources:

    Philippa's ebook on analytics: https://www.websitesthatwin.com/ebook/ 

    You can connect with Philippa: 
    LinkedIn: https://www.linkedin.com/in/philippagamse/
    Website: https://websitesthatwin.com/


    Looking to save time or get more information from AI?

    If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide.

    Whether you’re a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!

    Amazon: https://a.co/d/bhblVcG
    Free e-version: https://courses.kendracorman.com/aibook

    Don’t miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

    • 26 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

BookGuy96 ,

Imperfect Marketing is Perfect for Biz Owners

Wow! I love the concept behind Kendra's show, Imperfect Marketing! And what a great host! Kendra looks at marketing through a different lens, one that is super valuable for business owners!

Mom not in the middle ,

Amazing Conversations! 💛✨

I love the quick hits from Kendra’s solo episodes, these are helpful reminders and tips.
The conversations are honest and Kendra has a way of drawing out helpful ideas from different guests.

Thank you!
Avi

Summrrb ,

A great podcast if you like marketing

I started listening to Kendra’s podcast at the end of last year, and I always enjoy her topics, her guests. And the way that she interviews. This is one of my top go to podcasts. I highly recommend it. Whether you are in marketing or looking to improve your marketing.

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