In The Cloud - The eXp Realty Explained Podcast

Kevin Cottrell & Gene Frederick from eXp Realty
In The Cloud - The eXp Realty Explained Podcast

Welcome to the In The Cloud - The eXp Realty Explained Podcast. Hosts Kevin Cottrell & Gene Frederick interview real estate agents, brokers and industry experts who were previously affiliated with franchises including Re/Max, Keller Williams Realty, Coldwell Banker and independents or other franchises. These guests discuss why they made the decision to join eXp Realty as well as their views on why eXp Realty's cloud based business model is a game changer in the residential real estate business.

  1. 12/10/2018

    John Sterling Joins EXP Part 2

    Part 2. Joining us today is John Sterling. John's been in a number of markets and was previously with Keller Williams and most recently was in San Francisco California and is currently in Colorado. John's background is fairly extensive in real estate. John is known for his work in Europe and London as well as working with multiple team leaders and market centers and helping them attract agents. John talks at length about his challenges in real estate and really not really getting EXP at first. John I'll give you his insight in terms of why he ultimately moved from Keller Williams to EXP and he hasn't regretted it and never looked back. Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.   EXP innovating and game changing technology made simple EXP Stock valuation explained Revenue share versus profit share Expansion Teams Simplified Fears and worries of competitors Other big companies reactions to EXP growth Non bricks and mortar game changing EXP eliminating layers of expenses through with new virtual technology     Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Jon to inquire or ask questions. Contact Jon Sterling Phone call or text at 720 605 1063. Email: Jon.Sterling@exprealty.com   Transcription Jon. So that was the answer to the technology. So the money the technology. We talked a little bit about you know privately held versus publicly held. Another note on that one place where I've seen some pushback and one of those half truths or just like something that wasn't fully explained or isn't still isn't fully explained as when we get attacked for not being profitable. Right. Because a publicly traded company would have to release your finances so anyone could go check on your health anytime they want. That's a funny attack to me. It demonstrates that people who are saying it just are lacking some basic sort of fundamental knowledge about stock valuations. Somebody who's a really great example there's been in the news over the past couple days. Amazon. You guys heard on Amazon right. Well they hit one trillion dollars in market cap yesterday and they had huge revenue and free cash flow which they reinvest in their business. Instead of declaring profits for many many years they didn't declare profit at all. They found a way to essentially get their tax bill down to zero because they're putting everything back into the research and development. All right. So it's like are you going to bash a trillion dollar company, the world's second trillion dollar company because they're not declaring profit. It's like give me a break. Watch everything else grow. There's like a problem take care of itself. Right? And the reason that the stock valuation continues to improve is because the stock analysts understand this. The company doesn't have debt like we're not taking on huge loans. We're not doing crazy stuff with her money like it'll naturally work itself out. Another great example everyone else is uber profitable Uber is? it isn't. They lose money every quarter. How many billions of dollars there worth? I don't know the exact number but you can look it up by the time we look it up I'm sure it'll change. But anyway so that's the whole point. It's like it's what's wrong with copying those strategies. Some of the fastest growing and most valuable companies in the world aren't declining profits. Why would we? Go reinvest. Make this the place that's going to sustain the next shift in the markets. And any other change or the show up because we have the right people the right attitude you know the right sort of base to weather that storm. Kevin. It's one of those things... I'll touch on it and I am not the CFO of EXP I have no relationship to the board. And this is not a representation on behalf of EXP. This is just me understanding profit loss. You and I went through many many many many classes of market centered financials and understand PNL in the real estate world. I also know it from my nine startups I did down in Silicon Valley I understand how to look at a growth company PNL. So one of the things and if this is where you're hung up as a listener you reach out to me and I'll be happy to walk you through it off line. But the general gist of it is if you look at Generally Accepted Accounting Principles or Gap principles a company like Expedia or any other growth company is going to end up taking charges that are non-cash against the hard cash items in a PNL. Right? And this is not an accrual versus cash basis. This is just when you get to the bottom line. If you look at the financials and drill through you'll see these gap adjustments what are those things right? You look at you know the logical ones that if somebody took accounting they heard over things like depreciation. The big ones for our growth company are equity stock options non-cash awards and things like that. Obviously as John talked about there is a lot of that going on at the EXP. It does not affect cash flow in the business. It is something that is taken against income and is an offset. So in a recent Financial I looked at... Let's just say the number was hypothetical to say the number was something in the order of magnitude of 20 million as a loss after the gap adjustments. 16 million of the 20 million were the gap adjustments. So somebody on Facebook comes out and says Oh my God I lost 20 million dollars. So if a growth company post that in 16 million of those paper you should be looking at the four million number and you're looking for things like are they adding to cash flow or are they making improvements. What was the number like a year ago. Based on the pre gap adjustments. And this is a big part of what the industry doesn't understand about a growth company. Is when you're hitting a hockey stick, the growth year over year is so big that you know you'll hear others in the industry talk about residential brokerage specifically. While we do this many transactions, our set of agents that are in this space. Did this many and that's more than a company like EXP. What they're not realizing is the week over week growth let alone the quarter over quarter growth is basically vertical. And so as a result there is a lag. Right. When John moves over or a team moves over and by the time they close out the business with the old brokerage and they get new business on the books and that business goes through marketing its listings and then gets closed and then gets booked. You have a lag. So when they're looking at these numbers what they're doing and I call it playing with the timing they're looking at the old numbers not projecting what the new numbers are. You know I was at the EXP shareholder meeting and they put up a slide at the shareholder me it was public information and the room went... collectively a big gasp because many people in the EXP didn't realize it was growing this fast. They knew we're adding agents but the general gist of it was they talked about transactions that were either closed or pending as of the date of the shareholder meeting in April and it exceeded the entire number for the whole year, previous year. So in other words this was in the spring of 2018. That number as of April was higher than the entire number for the entire year in 2017. Brokerage companies do not do that. Growth for the number one franchise system is like 2 or 3 %. You're not talking about them saying in April that they have more booked pending and closed than they did in the entire previous year. If you're wanting to understand a little bit more about what this looks like happy to have a conversation with you. Gene Frederick would be happy to have a conversation with you. Do what John did which is dig into the material and get the real facts. I mean I saw a post on social media about this which is your sort of very honest and candid post which said I was basically skeptical and I was listening to all the rumors and innuendo and misdirection and when I got in here it was a whole different picture and I'm sure you'll get getting calls about that from people because you're very well respected not only within Keller Williams but within the industry. And I think it raised a lot of eyebrows when John Sterling decided to move. Jon. Oh yeah. It's finally the number of private messages I got versus public reaction to that post which I guess it's predictable. But you know it's like people that are in transition. They were you know in the process of joining us like they don't want to put their you know it's like they're pending deals at risk or they just don't want things to get weird in their local markets. But you're right. I mean it was just kind of... it was just one of those things it was like. I thought I knew it all. I thought I understood it. I thought that what I was being told by the previous company was true. I was like Of course it's not all the way to you. It feels like those days when we were the pioneers at Keller Williams and then you know there were these very coordinated efforts and outside consultants that would be hired anytime we came to town and they had all of these pretty prepared sort of you know objection handlers. Well you see how well that worked out right. It seems that they have slowed down Keller Williams growth. It's like give me a break. It's like one hundred eighty thousand I'm a runner. So again it's like peo

    34 min
  2. 12/03/2018

    John Sterling Joins EXP - Part 1. Skeptical, Fast Growth, Big Benefits

    Joining us today is John Sterling. John's been in a number of markets and was previously with Keller Williams and most recently was in San Francisco California and is currently in Colorado. John's background is fairly extensive in real estate. John is known for his work in Europe and London as well as working with multiple team leaders and market centers and helping them attract agents. John talks at length about his challenges in real estate and really not really getting EXP at first. John I'll give you his insight in terms of why he ultimately moved from Keller Williams to EXP and he hasn't regretted it and never looked back. Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly. Why EXP is growing fast Why Successful independent brokerages partnering with EXP Keep your Brand, grow your income with EXP Big benefits of being at EXP Earning publicly held stock. EXP listed on Nasdaq EXP innovating and game changing technology made simple   Stay tuned for Part 2   Transcription Kevin: Welcome back to another episode of the EXP explained podcast. I'm joined today by special guest John Sterling. John's been in a number of markets. He was previously with Keller Williams and most recently was in San Francisco California and is currently in Colorado. John's background is fairly extensive in real estate. He and I met years and years ago when I was a team leader at Keller Williams and he was doing some leadership expansion and attraction of agents. Certainly if you're listening to this and you're from Keller Williams you're more than likely will know John from his work in Europe and London as well as working with multiple team leaders and market centers and helping them attract agents. John talks at length in my interview about his challenges in real estate and really not really getting EXP at first. So if you're a little bit skeptical and you want to hear from somebody who was right there where you were dug into it didn't pay attention to the rumors and misinformation in the market and did quite a bit of due diligence over about 15 months. John I'll give you his insight in terms of why he ultimately moved from Keller Williams to EXP and he hasn't regretted it and never looked back. Stay tuned for my interview with John Sterling. Kevin: Welcome to the show John. John: Hey thanks for having me. Happy to be here. Kevin: I'm looking forward to it. We are reunited again and I'm sure we'll get into a lot of that on the conversation today but before we do for people listen to the podcast that maybe you aren't familiar with your background and history and real estate and all that you've done. What did you take a couple minutes and just give a little bit of your highlights in terms of some of the stuff you've done. Because I've known you a long time and I know you've accomplished a lot. John: Oh well thank you. Yeah I'll keep it short and sweet. So I started my real estate career in Chicago back in 2002 it was with a traditional firm then they had a great training program. So I got up and running very quickly. There were some changes there so I went off and started my own brokerage after about two years and then eventually merged that with Keller Williams back in 2004. My time at Keller Williams was mostly spent opening up new offices and markets where we didn't have them. And most of that work was before the financial crash and after the crash I was the guy who would go fix these struggling offices. So it involved a lot of moving. So I got to go all over the US and then even opened up our London office. So I was in the UK for two years. Packed my flat on Brexit vote day and came back to the U.S. and had been engaged in real estate and just sales in San Francisco and Denver ever since. Kevin: Fantastic. And you're very modest. I mean I first ran into you I probably was about two thousand five or six when I was in St. Lewis with Keller Williams And you were part of the group that was essentially acquiring market centers and expanding and you guys were rocking and rolling and obviously lots changed for everybody after the market shifted. I was excited and it was a long very detailed due diligence process before you moved over to EXP you and I had conversations over I don't know probably 15 months or so. And I think for people listening because the whole genesis for this podcast is to allow people you know it doesn't have to just be a Keller Williams but people that run their real estate business like a business and are seeing all of these agents like you were changing brokerages and coming over to EXP. I remember like you like everybody else had healthy skepticism. You wanted to understand it you were from the outside you were part of a gigantic franchise system and there was a lot of misinformation and noise out there in the marketplace. What is it that you learned that really caused you to start to shift your mindset and say I need to dig into this further. John: That's a good question. As you mentioned you know it was a long process for me it wasn't an overnight type of thing and I'd been paying attention to EXP for a long time. In fact I remember when Glenn the CEO was with Keller Williams back in the late 2000s and he left the start yet. And it was you know I just thought it was an interesting move and I was doing some unique things in the business but didn't really give it much thought. I was happy. Keller Williams still think they're an amazing organization. So I don't have any you know any issues with Keller Williams. It seemed like a better opportunity and fit for the future that I want to create and kind of where the business is headed so the things that got my attention over the past few months and ultimately led me to making the move is that you know I had ignored EXP for a long time as you mentioned a lot of people do this. And the people I've talked to who are in the process of joining you know people who are my friends who never would have given it a second glance if it wasn't me calling. You know it was or someone else. The gist of it was there is a lot like you said misinformation or half truth is I'd like to explain it which is understandable. You know it's like EXP has come out of nowhere. I have never seen growth like this in the real estate business and I was with Katie when I early days when it was growing like crazy. But even they didn't see growth. This is great. So there's just a lot of fear from the incumbents that they're going to get squashed because if he keeps up this pace then they're going to have some serious problems. Kevin: So it is interesting I want to touch on one point because that is something that you know you hear the comments of well they can't keep up growth at this pace or I can't believe they're growing that fast or there's no way they could be growing that fast. And I'm going to touch on something in the franchise system you know there's very well Gene Frederic knows it well I know well we'll come out of the same franchise system when somebody goes to expand a franchise system, this is for listeners to understand and why EXP can sand grow so much quicker. I'm going to contrast the two let's say that John and I are in the franchise system and we decide we're going to open up an office in Palo Alto California and we get a conversation going with a great great huge player hugely influential big producer and the producer says hey John and Kevin I'm ready to join. I want to do something with you. How do we get started in Palo Alto. And that starts the clock in the process right. And they have to go through the approval process and there's a whole bunch of steps involved in the point that I'm making here is from that conversation assuming you get some sort of a green light go I'm willing to do it. There are steps like getting an investor getting it approved getting the franchise awarded in the net net on it is on average it's 14 to 18 months before mega agent key influencer walks in the door of an office or can announce that they're part of that Palo Alto location hypothetically. Now when John and Kevin have a conversation with that same agent in Palo Alto. And assuming they're excited about the EXP and they due to due diligence. We're having them change brokerages in as fast as 10 days. I mean you listen to Brent Gove's interview. He made the decision in 10 days or less with one hundred and fifty million dollar team. It's unheard of. In the franchise systems. Now the follow on to that is when like we had in San Diego we had Daniel beer Carl Wessel and Mary Maloney and all of the others joined in it like a really short 10 day period EXP because they're influential has tons and tons of agents joined after it. So for somebody and I want to get your perspective on this from the outside we you're seeing these mega numbers of agents right. You know a thousand plus fifteen hundred plus agents a month and you are. In the franchise mindset or a bricks and mortar mindset where you're used to being in a physical location. Many many people. And this is why I think that they talk about this. Not being sustainable. Look at it and go. There's no way they're going that fast. We never did. We can't. How can they. And I think that that's the driver is John and I can go out and have hundreds if not thousands of conversations as well as every other agent that EXP. And if somebody says go. It's like when you say go it wasn't very long before you were alive and over at EXP. You

    26 min
  3. 11/27/2018

    Kevin Kauffman Joins EXP

    Today with us is Kevin Kaufman. Kevin along with Fred Weaver are the leaders of the 46:10 Real Estate Network. Kevin shares his story of his journey in real estate and success in operating as an expansion team in multiple markets. He also talks about why he came to the decision to move from Keller Williams to EXP and how the EXP system has helped his business grow. He also touches on how other systems are now moving in to EXP alike systems and why they are still set back while EXP is already big. Kevin also gives advice to those who are thinking to make the move.   Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.   In this episode Expansion Bussiness EXP Validation How EXP is a win compared to franchise systems EXP tools for agents EXP is already where other systems want to be Equal opportunities for everybody Revenue Share Income streams Kevin’s those thinking to make the move to EXP   Take Away "EXP's virtual platform gives us the opportunity to explore the environment that helps us be the most conducive environment to us being productive.."   Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Tom to inquire or ask questions. Contact Kevin: Email: realestate@group4610.com Facebook: https://www.facebook.com/KevinKauffman0 Facebook Group Next Level Agents https://www.facebook.com/groups/nextlevelagents/ Links: www.EXPCloud.com   Transcription Kevin : I am host Kevin Cottrell joining me today is Kevin Kaufmann. He is the leader along with Fred Weaver at the group 46:10 Real Estate Network. Previously with Keller Williams. Kevin's gonna share a story today not only of his journey in real estate and success in operating as an expansion team in multiple markets but why he came to the decision after looking very carefully about moving from Keller Williams over to EXP Realty. I'm sure you want to listen to this episode Kevin's got some great insight. Whether you're a team leader for a team, a solo practitioner or in actually another expansion team I think you'll find Kevin's insight into why he ultimately decided to move to EXP very very interesting. Welcome to the show. Kevin. Kaufmann: Hey thanks a lot I appreciate it. Kevin : Well I've been looking forward to this conversation. I know not only when you announced and we'll get into that a little bit you changing brokerages but I see all over social media but for anyone listening to this podcast episode that doesn't know what a rock star organization you run why don't you give a little of your background and information about your network as well as your business. Kaufmann: Yeah no problem so I'm based in Phoenix Arizona in Tempe actually as is where our office is and we.. I say "we" because I've got a business partner Fred Weaver him and I started working together in February of 2008. So I've been licensed for about six months at that time with him and I had done a few things some short sales actually because he had introduced me to them and we'd kind of teamed up on those early out of my career like literally a third transaction I ever did was a short sale listing of Fred's because he was leaving the country and going on his honeymoon. And so I sort of took over and handled a short sale is my first short sale and we ended up closing a couple you know probably good thousand or so 800 to 1000 short sales over the next few years and you know we started building our business around that and it was obviously like anything else very slow at first but in Phoenix short sales was it. So I can remember getting into the business and there being almost 60 thousand homes for sale at that time and put that in perspective here we are in late 2013 is about fifteen sixteen thousand homes on the market. So quite a bit more inventory right. Prices were dropping every day but that and we started building a team and we started taking some mentorship and learning as much as we could and built this real estate team. We ended up naming group 46:10 quite frankly because we didn't want our personal names on the team which didn't wanna have our names on the sign or our phone numbers on the signs and so we started working together and really out of just trying to help each other and it just became this thing we built this team named a group 46:10 and kind of evolved and shifted through the years and definitely have had our kind of that reincarnation where we had to shift from you know going from a short sale or distressed market to a more normal market shift in our models where we went you know kind of like a millionaire real estate agent model if you've ever read that book which I know you have and running that business model too. We actually had salaried buyers agents on our team for for about a year and a half and then to a newer model where we you know just blew it all up again and really started growing and then eventually started selling real estate more than one market more than one city and more than one state. And here we are 2018 and it's deftly been quite a ride. Kevin : Yeah you're in the parlance of that large franchise system before you made the broker change which we'll talk about over to EXP or an expansion business in multiple markets in multiple states were you not. Kaufmann: Yeah yeah. And we still are Phoenix like I said his home base we still operate in Denver Colorado which was our first expansion location and next expansion location was Nashville Tennessee where we still are to this day we also still sell real estate in San Luis Obispo California kind of central coast that we started there in the middle of 2017 started work in there and we still sell it in other parts and Arizona a little bit in Yuma and Tucson Arizona which is obviously outside of Phoenix and not quite the reach that we used to have. We've certainly had our growing pain lessons of opening up stuff too fast and too quick and then having to shut it down and things like that. But you know we still cover four different states and how about six or seven different markets. Kevin : Fantastic well gives everybody a good background and obviously you know I've seen your stats right you guys are a big producing operation you're in the top 250 way way up in the list. And so when you decide to do something with your business this mission critical like change brokerages it's a big deal right it's not an inconsequential decision and for people listening right because with what's going on we'll talk about virtual brokerage or expansion operations in the industry because there's a lot of news that's come out and I want to get your take on it but for you personally and your partner you and Fred sat down you said you know what we're going to consider EXP. What drove that. In other words you certainly couldn't miss it. Right. We've been on fire for I call with two friends. My business partner for the last thirty nine months since he's been here it's like the news started accelerating last October when was it that you said you know what we need to dig into this and figure it out. Kaufmann: Yeah. You know it's funny it's not what it's who. And that who is Curtis Johnson so I'm sure you know Curtis he's a dear friend of mine and has been for 10 plus years. And you know it's funny because you look at Curtis Carson always got a suit and tie on and I'm always in shorts and flip flops and can't even find a shirt with a collar. And so we're kind of the Odd Couple and yet at the same time you know I absolutely adore Curtis and look up to him and a lot of ways. But you know Curtis moved he came to Fred and I in December of last year so he had been strongly considering the EXP and at that point he was pretty sure he was going to make the moves. Curtis came to us because we'd had conversations in the past about trying to find a way to work together. I mean we've tossed around all sorts of ideas. We talked about merging our businesses. We talked about starting a title company together we just were always looking for a way to get into business together and couldn't quite find that thing. And so he comes to us in December he says hey I think I'm a go to EXP I want you guys to come. Truthfully we kinda laughed at him and said Man you know go for it. You know wish you well but that's not my gig. But I obviously want to root for your man. I love you. Come back and let us know what you think after you've been there for four or five months. And so he did. And thank God Curtis you know never gave up on us. And he came back and we had lunch like we do every few months. In May of this year and I'll never forget it was the first week of May and sat down for lunch with Curtis and he started telling us about his experience so far at EXP and it just literally blew my mind and I guess what's worth noting Kevin is that at that point Fred and I had been looking for a new opportunity we'd been looking to leave Callaway homes for quite a while and we'd been doing quite a bit of due diligence on a lot of other companies that actually hadn't done any on the EXP. You know Curtis he runs a massive business. You know they sell 300 plus transactions a year and have for 15 20 years now in the Phoenix area. And so it's not like him moving also. It wasn't inconsequential. We realized it was a big deal and he's someone who is close to us. We went OK what's going on over there. Like what are you seeing. And so he

    40 min
  4. 11/07/2018

    Erinn Nobel Joins EXP - EXP Momentum Buildup, Revenue Share, EXP Technology

    In this episode Erinn Nobel from Bellingham Washington joins us. Erinn has been a real estate agent for 20 years and she's a successful high volume producer.  She is one of the early members of EXP and today she talks about the growth and momentum build up from the early stages of EXP until now. She gives us her perspective on the power of EXP's technology and how it is being an industry game changer. She explains the myths about the EXP system and culture and touches on how fast EXP is growing through out Alaska and Canada. She gives us her advice on due diligence.   Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly. In this episode EXP growth and monument buildup Real time support through Sky Slope and the EXP platform from assistant brokers. Access EXP technology throughout your own brokerage branding.  EXP's culture standpoint vs the classic franchise and MLM or Pyramid systems. Releaf from "bricks and mortar" and administration work through EXP's cloud based system and lead generation programs have groundbreaking technology programs that have transaction management tools. Revenue share,  team growth and the disinformation and myths about them. Attracting agents and growing your revenue share.   Take Away "We are not a recruiting company if we're recruiting company. We would be out of business. We are producing company. We want agents that are in production that are building the revenue so we can all take part of it and share the revenue revenues. Sure it's just for expense."   Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Tom to inquire or ask questions. Contact Erinn: Call at 360 398 3883 Email: Erinn.Nobel@EXPrealty.com  Facebook: https://www.facebook.com/ErinnNobel Voxer: Erinn Nobel. Links: www.EXPCloud.com     ERINN NOBEL FOR SONIX.mp3 KEVIN: Welcome back to another episode of "The EXP explained podcast" I am host Kevin Cottrell joining me today is Erinn Nobel from Bellingham Washington. A special guest she's been with EXP almost since the beginning. Not quite as long as Brian Culhane who you've heard in his episode share his story about the founding of the company but Erinn has been in regional leadership. She's a successful high volume producer including a member of the CRS community. And Erinn is going to have some great insight to share with us today for agents looking to understand a little bit more detail why agents are coming over from other brokerages and joining EXP realty. Stay tuned for my interview with Erin Nobel. Welcome to the show Erin. ERINN: Kevin thanks so much. KEVIN: Well looking forward to our conversation now they're going to be plenty of people that listen to the podcast that may be not familiar with you. And from the Pacific Northwest. Can you take a minute and give a little bit of your history and background in real estate and also touch on the early days of the EXP because you've been around for a while haven't you? ERINN: I sure have. Yes. It's been a fun ride. That's for sure. Yeah I'd be happy to. So in a nutshell this is my 20th year as a residential real estate agent right here in Bellingham Washington where EXP was founded back in 2009. I have been practicing residential real estate here in Bellingham Washington since 1999 and made the leap over to EXP four years ago as agent number 337. We were only open in 18 states at the time and it was just kind of a wild ride. KEVIN: Erin when the company started and obviously you knew Glenn because he's from the same town as you and you were familiar with him from his days probably back at Keller Williams is what would make you even take a look at EXP I know you were involve CRS you you're pretty well-known the Pacific Northwest and you had a successful real estate practice. What were the drivers for you if you look back in the early days of the EXP. Because it's a different company now and I know we'll talk about that that caused you to even look at it initially. ERINN: Yes it's a much different company. For me it was really just the vision that Glen had and the future of what the real estate model really looked like after coming through the recession and building my business back up in 2010 11 and 12. I was just really identifying what some key factors that were not working in the business anymore. I was working at a small local boutique brokerage and it was very well branded here locally. But I noticed that clients were calling in and they couldn't even pronounce the name of the brokerage anymore. They were really trying to just identify an agent and we didn't have the agents in the spotlight. Were at the forefront. It was all about the real estate broker or that brokerage. So I just noticed a shift in the thought. How can I align my business and my skill set and be in the forefront and be able to attract clients that I want to work with instead of having them funnel through my brokerage model first. So I sat down with Debbie. She had just made the leap over the EXP from a large local real estate franchise here in the Pacific Northwest. She and I were actually originally licensed together back in 1999 and I had known for her for quite a few years obviously but she was telling me about this new business model EXP and how it really is promoting the agent at the forefront. It's empowering the agents and showcasing the agents in a way that I had never heard of before so she really lined me out with that. And we met together with Glenn for dinner and he basically took me through the entire story in the process of how EXP came to be how he had been working through Keller Williams and running mega teams throughout the Northwest here and I believe in parts of the Southwest as well. But he was looking to expand and trying to find a solution for an expansion team that would not only financially be beneficial for the agents but helped to scale his business and scale through a basically recession proof model. That's what he created and I thought my goodness he's really on to something here and I want to be part of this. I joined immediately that day. That was four years ago. KEVIN: What's interesting about we're EXP is today and you know your interview and part of that discussion would be well for people listening to go listen to the two part interview I did with Brian Culhane because Brian was in fact working with Glen in the Southwest US and had the big teams down in Arizona and the markets there and so I think he was the first agent call it the sort of the de facto co-founder in the early days and you know right in the beginning and forefront he talks a lot about everything from the name of the company being selected in a lot of the early thoughts. And so it doesn't surprise me. You and I have interacted a fair amount that you had enough vision for this especially with your passion around the agents you've been heavily involved in stress and it's a different company today. You know if you look at Jean-Frederic and he came in I think it was agent for 77 or something like that was when he came out and he came in a little bit after you. Not much. And you know it was just over three years ago at this point. So what's happened since then and I know I don't want to talk about your role as an RTL and working with lots of teams and brokers and people that are interested in the EXP to talk a little bit about the early days versus now because you talk about a new business model and being more agent centric the offerings and the value proposition is so much more robust today. It's so much more developed the systems the cloud all of the offerings are such. How do you see it playing out in other words you are an early adopter. You came in early there wasn't a lot if any of the systems that are in place today. In other words there was a vision and the company certainly was operating in a you know a handful of states 16 or 18 states at that point versus where it is now. And so what were your thoughts on that versus what if you were talking to somebody who's listening to this today you know in other words there are still people out there especially compared as they're saying oh there's still a startup company they don't have anything together in terms of systems. Absolutely. And I wanted to be part of that momentum. I saw an idea and I knew it was going to be big and I wanted to jump in fully and help out you know contribute in any way or form that they could. And we did that fully. My husband actually left a 20 year career at Microsoft to come over as CEO for the company to build out our enterprise system with Glenn. We just loved the idea of the company and the promotion of the company and doing it in the right way. But especially it's achieving that momentum now which has really shifted the company. Everybody is talking about the EXP Realty. It's kind of the local latest buzz because it is real. It's providing agents with agent ownership it's providing a way for agents to not only excel in the business but to get out of the business at some point and retire and have a nice lifestyle. That's the type of momentum that we wanted to be part of in the early days we didn't have the momentum right. It took a massive had turn Turner agent or many brokerage to come over to the model and join with the EXP to get some local attention. And the frenzy going that other people would identify with and start q

    34 min
  5. 11/05/2018

    Tom Daves Joins EXP - Being Skeptical, EXP Growth, Team Work, EXP in Nasdaq

    Today we talk with mega agent Tom Daves from Sacramento Califonia. Tom was previously working with Keller Williams being a top world wide agent. As a team leader he runs a large successful real estate team. Tom talks to us about his decision to move to EXP, why he did, he touches on the real estate market change, equity, growth and revenue share and explains how much of a game changer his transition has been to his life and business.  Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.     In this episode Being Sceptical about EXP EXP in Nasdaq Market Change Why Join EXP EXP as an Exit Strategy The EXP value proposition Equity and revenue share opportunities Marketplace disruption Due Diligence  Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Tom to inquire or ask questions. Contact Tom: Call at 855 Tom Daves. Or email at Tom@TomDavesteam.com. Links: www.EXPCloud.com Takeway The pain the other great mega agents that are coming on board and as well as the alignment with amazing team members that we have. So yeah it all came together at once. Transcription KEVIN: Welcome back to another episode of EXP explained podcast I am host Kevin Cottrell joining me today from just outside of Sacramento California is Tom Davis. He is the team lead from the Tom Dave's real estate team. If you're in that Keller Williams system you undoubtedly recognize Tom's name in his team's name. They were the number one team for several years running in the Keller Williams system nationwide and Tom runs a business on the team that does multiple hundreds of millions of dollars per year. A very very large business very successful businessman in the real estate business he's been in the business for quite some time. So when I heard that Tom had made the move from Keller Williams as a large multi hundred million dollar producing team I wanted to find out his insight on why he made the decision to join the EXP. What he shared with me, I know he's going to be insightful whether you're a team lead on a smaller team or your team lead on a large team like Tom's including expansion teams. Please stay tuned for my interview with Tom Daves. KEVIN: Welcome to the show Tom. TOM: Hey Kevin. Thank you. KEVIN: Oh I'm looking forward to our conversation. Excited to share your story and talk a little bit about the big change you made over EXP. But before we do that why don't you give us a little of your background. Obviously a lot of our listeners probably know who you are but once you get a little bit of your real estate background talk a little about your business before we dive into the big change here. TOM: No I appreciate it. Absolutely. I've actually been in the business for 40 years. Kevin I started when I was 12 at a very young age and started right away and worked with traditional real estate sales and got into management and had a couple of different Remax brokerages and also worked with Oreo's with Flip's, Blackstone private equity team so pretty much seen every single economic cycle and it's been an amazing tour so far. I'm really excited that I'm now at EXP and I always say real estate you know is very very exciting and you can go from the hype of exploitation to the depths of defeat within the same 60 seconds. So it's fun it's exciting and it's all mindset right. KEVIN: Absolutely absolutely. So I think the question and certainly for me and everyone else when you announced you were leaving Keller Williams. You were the top agent worldwide for five years so this is the question I have someone who has that big business right. It's Mission critical it's important you're the top guy at Keller Williams worldwide for five years. This is an important decision. It's a strategic decision. What led up to walk us through a little bit of the process and why EXP. TOM: Okay great. So as I briefly mentioned I think my favorite saying is Wayne Gretzky you have to skate where the puck is going to be. And I've been blessed enough to position myself in most cases ahead of the curve and I head of that economic cycle whether it was traditional Oreo Flipp's you know hooked up with Blackstone private equity sold them like 600 homes in a year and a half. And the team and don't get it wrong. You know the team was amazing and Keller Williams was amazing. I was there for 18 years. I have nothing bad to say about them. But being a top agent is not always what it's cracked up to be. Candidly the margins weren't always that good. I had some great years and I noticed over the last few years that the margins were definitely shrinking and the market is starting to crown the market is starting to change as well. And there's no doubt that the market is shifting and it's technology based cloud based you know with all of the different companies that are coming online. Zillow, Redfin, Purple bricks, Amazon and they are all engaging in real estate. There's no doubt that technology is the future of our industry. And plus the consumers that consumers want and instantaneous communication at their fingertips. So that was you know one of the main reasons was the economic model and the cloud base. I literally when I made the move and changed over to the EXP realty I cut my expenses in half which was pretty amazing. And my very first month I had a 42 percent profit margin.My first month here which was pretty awesome. Pretty excited about that. Not to mention you know the stock EXP were publicly traded company as well as the revenue share and really having an exit strategy as a leader. I always feel that we need to seek out opportunities for our talent for our organization. And one of the problems that I've always had is to keep that ceiling of opportunity far greater than what anyone could achieve if you don't you're not going to be able to keep any talent. And it was becoming a little bit of a struggle for me whereas with EXP with the three types of income the commission income the stock for building are well as well as the revenue share it really truly provides an exit strategy for myself, anyone on the team and anyone that seeks to find it with literally no capital risk which is pretty cool. And the final is to have the opportunity to partner and align myself with you know Don Yokum, Randy Bird, Brent Gove, go and Gene Frederick. I mean it's just amazing that to align yourself you are the sum total of the four or five people that you hang out with. So that's pretty cool. And there is a saying that I really like is not always the assignment it's the alignment and that's quite frankly why I made that change. It wasn't easy. It was tough. But that's why I made change and that's why some of the biggest minds in the business are going after this thing. KEVIN: The question I have for you. I'm glad you brought up the margins. And one of the things I want to talk about is and I don't know if you're involved in the early MREA early 2000s when they had everybody in Austin for those mastermind's. I used to be with Andy Allen and Aaron Lancaster and they had that one of those mammoth early teams that was doing 600 transactions a year more. And what we found was exactly what is talked about which is there's a lot of sexiness to high volume and high transaction volume but the margins can be rail thin. You're subject to market conditions changes keeping talent attracting and recruiting and all that becomes a big machine. And I found most interesting your comment about instant profitability and margin increase because really if you look at it from the standpoint of the originals called the core value proposition in the MREA book about what you should be making your numbers went from where they were which undoubtedly was a lot less to you called it 40 - 42% which is sort of the lauded number that the best of the best in that model should hope for. Now one of the realities is you know I'm from Austin you know I joined Keller Williams very you know probably pretty close to when you were involved with them as well. And you know Gene was my mentor and trained me and then I was a team leader so I was around a lot of this and that was my first observation. I'm glad you brought it up because I think the marketplace is trying to figure this out right. You know there's a couple of challenges with big teams. You touched on one which is you know like you said it's not always awesome to be the biggest guy on the block with the most volume of people and expenses because the margins can get thin. But for listeners. Here's an example of an enormous operation that suddenly had 40 percent whereas before and you don't have to tell us necessarily what it was. But I would imagine you were probably down in some pretty low numbers where you had to watch things carefully and things could go south I'm assuming. TOM: Oh absolutely. And like I mentioned the margins were definitely shrinking. Yeah I was top agent with KW And you walk across stage and get your plaque but it's all about the bottom line of the profit and it did take me a few years to learn that realized that I think the first half of my career was all about success and walking across the stage and kind of all about me. But the second half is about significance. About pouring into others adding value and the bottom line right. They get significant. KEVIN: Tom the question I have is in the traditional teams that the reten

    23 min
  6. 06/13/2018

    Nicki Gregory Joins EXP -EXP Value Proposition, Revenue Share, Equity and Growth Possibility

    In today's we have Nicki Gregory from Amarillo Texas. Nicki was previously with the franchise system first starting as Mom and Pop and further working with keller Williams. As a team leader she runs a real estate team. Nicki talks to us about her decision to move to EXP, why she did, she touches on equity and revenue share and explains how much of a game changer her transition has been to her life and business.  Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.     In this episode EXP as an Exit Strategy The EXP value proposition Equity and revenue share opportunities Marketplace disruption Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Nicki to inquire or ask questions. Contact Nicki: Phone 806 316 4498 email. Nicki.Gregory@exprealty.com  Links: www.EXPCloud.com Takeway Everyday we say that we're just blown away. We say mind blown every day.  It's been a big blessing for my team and for my family. Now we're happy. Nicki Gregory Transcription Kevin: Welcome back to another episode of In The Cloud. The EXP Realty Explained Podcast. I am host Kevin Cottrell and joining me today is Nicki Gregory from Amarillo Texas. Nicki was previously with the franchise system and as a team leader she runs a real estate team made the decision to leave the franchise system and join EXP realty. It's going to talk about her decision to do that. What drove it how revenue share and equity in the EXP realty model is making a game changer difference in her business and her family's life and the ability for them to fund some charities they're interested in. I think you'll enjoy the conversation as Nicki shares why she made the decision to join you EXP realty. Stay tuned for my interview with Nicki Gregory. Welcome to the show Nicki. Nicki: Hello. Kevin: I'm looking forward to chat with you today. For listeners that may not know your name and where you work why don't you give us a little bit of background in terms of her real estate history. Nicki: Ok my name's Nicki Gregory and I'm in Amarillo Texas. I went to real estate school in 06 and I did not get my license until 2011. My husband and I flipped houses for landlords and I didn't want to get it until 2011 so I started selling houses for other people at that point. Started as a Mom and Pop here in town. And then I moved over to KW in 2012 and I've just been selling ever since. Kevin: We've actually had a couple of people on the podcast that started out in the investor side flipping property and working on that side of the business and that went into residential production. So let me just ask you some questions about your business because I know a lot of people listening to this will be real estate agents. Do you have a team. Are you an individual agent and kind of volume do you have. Nicki: I do. I have a team here. The Red Door group and we do about around 10 or 11 million. Kevin: Excellent. So you mentioned that you were with Keller Williams most recently before joining EXP. What led you to the decision to take a look at the EXP tell me about how that happened. Nicki: I kind of you know you start thinking should I look elsewhere or should I be looking at other options actually really exit strategy was probably the biggest thing that was coming into play with conversations with my husband and I and so we have a friend who does some mission work in Thailand and we have been fortunate to be able to bless them and help them a little bit. There she has homes for orphans. Well rescued kids from their rescued from human trafficking. And so we had been able to help her some but we really have been discussing more and more how could we do more. And also our exit strategy on same conversations and we were looking and thinking or towards us maybe opening our own brokerage me getting my broker's license. So I started researching that and looking into whether that would be a good fit for us and not just always seems like where everybody thinks they're going to end up. And so I started looking into that and in the process of looking into it I saw a video with Jay Kinder announcing that he had to EXP and Gene Frederik's video about him owning the blockbusters and several of those videos were coming across my news feed and I'd stay up late watching those and realized I don't think at my age that this is you know if this is what's happening to people who already own brokerage's that's not the right direction for me. And so I don't want to be in a year or two you know having to make the same decisions right after I just started up a startup you know brokerage so that is how it happened. So I just signed up under Jay Kinder where we are. Kevin: Excellent excellent. Well you know you echo what a lot of people say especially if they're in a franchise system you know if you're looking at exit strategy or what the next steps are usually it's sort of unidimensional and I'm sure you went through some of this challenge which is if you're coaching with somebody they want you to do more production and eventually figure out how to get out of that and have a team that you just lead and I think that that's sort of a challenge for many people. Right. You know I certainly had a team in St. Louis previously and we did like 250 transactions a year and I had lots of volume but it wasn't something that was going to be easily converted to me running it passively or just leading only. And you know what. So when you talk about exit strategy I wanted to tie that down for a lot of the listeners because there'll be plenty of them that are out there thinking "well I don't want to be doing listings" if that's what they do which a lot of our listeners will. "And I want to just be listening and selling houses 15 years from now" so exit strategy in my parlance and I'm assuming it's the same for you is trying to figure out how to not be so dependent on others if I stop working my income goes away or it dramatically reduces because team members are not as proficient as me and or if I want to start setting more money aside and net more I going to really ramp up my production and I would assume that's part of your challenge as well when you were looking at that initially. Nicki: That was the challenge that was presenting itself and that I was seeing people who were actually moving over to EXP because they tried to sell their brokerage's and or surprised at what they were the offers they were getting were not you know sufficient for retirement and so that became a concern for me. Kevin: So you're heading on another topic we're actually seeing and I've interviewed several of them lots of independent brokers who are decided to become powered by the EXP and so what Nikki's referring to is lots of the independent brokerage community is looking at exit strategy as well in other words. There has never been a time in which independent brokers unless they're enormous have gotten great offers. Right? You have to be of huge size to get anybody that excited and interested in you and other than that your margins and your income are to the point where you're going to get basically just somebody who says I'll do and earn now or I'll give you some nominal amount of money and you can stay around for five years and help us run it. And most people don't want to do it right? Nicki: Right. No thank you. Kevin: Yeah exactly so because of the branding and and you know Mitch Riback is an episode that somebody can go listen to out of Florida. Mitch had a huge multimillion dollar offer on his brokerage and he still elected to become powered by EXP. So what Nicki is talking about is something that's sort of an industry dynamic right now. You know if you own a franchise and you listen to this you've got a little bit of a different challenge right. You're going to have to make your own best decision on what to do. But everybody that was excited that I've ever met that actually opened a franchise location unless it's coming up for renewal and they're in the window in the last six months where they can get out. They're not very happy right because they're are sort of stuck with it unless they can find somebody to buy it. So we don't have a lot of great advice for you of your franchise so that although we would tell you that there are plenty of them who have decided to sell and cash out who have come over and join EXP. So there is a path for you to get out of it you'll have to do your own due diligence and figure out how to make that happen. But you're in a little bit of a different spot than an independent broker. So you know just work your way through that process will probably at some point in the near future have somebody that was a previous franchise owner and they'll talk a little about how they were able to unwind there by selling their operations. So Nicki I want to talk to you about the EXP value proposition because you know you you came through the process and you looked at wanting to be able to work with that organization and you know make donations and help them with that awesome thing they're doing to get people out of human trafficking. And then in addition to that you wanted to look at retirement. So how long was it before you kind of analyzed the equity opportunities and the revenue share that had kind of hit you up the side of the head and you went hmmm. This is completely different than when you

    29 min
  7. 06/11/2018

    Ian Flannigan Joins EXP - Business owners perspective, equity and revenue share

    Today we have Dallas based agent and real estate investor Ian Flannigan. From an investment real estate agent to Ian has been in the real estate industry for over 15 years and has come a long way gaining a diverse background around investment property sales and distressed properties and has become an expert at it travelling around the country speaking on creative financing and topics.  Ian talks to us about what attracted him to EXP and his transition coming out of a franchise system and joining EXP. He touches on the things that led him to decide to move all of his businesses including his investment business his brokerage business etc. over to EXP Realty  He brings a business owners perspective not just a listing and selling agents perspective.  Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.     In this episode. The Investor & Business Owner's Perspective  Creating Cashflow and building assets Benefits the Cloud provides Equity and revenue share Being the exponential earner Getting awarded EXP shares and becoming an EXP icon The compound effect on my revenue share & referrals  Predicting your income   Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Ian to inquire or ask questions. Contact Ian: Text at  214 213 1737  Links: www.EXPCloud.com   Take away "you borrow capital you'll leverage it against a property and then you receive that cash flow. The reality is not too many people ever get to that point" Ian Flannigan   Podcast Transcription Kevin: Welcome back to another episode of In The Cloud the EXP realty explain podcast I am host Kevin Cottrell. Joining me today is Dallas based agent and real estate investor Ian Flannigan Ian is going to tell us about his transition coming out of a franchise system and then working for a transaction based brokerage to decide to move all of his businesses including his investment business his brokerage business etc. over to EXP Realty and why he did that. He brings a business owners perspective not just a listing and selling agents perspective. Ian and I are going to talk about things ranging from equity revenue share and the other things that attracted him to EXP realty. Please stay tuned for my interview with Ian Flannigan. Welcome to the show Ian. Ian: Hey how's it going. Kevin: It's going awesome. I'm looking forward to our conversation now for any of the listeners the podcast that may not be familiar with you once you take a minute and give your background and history as far as real estate. Ian: I've been in real estate for almost about 15 years and I was a young hairdresser in my past life. We all have that story right? So you know I read that book Rich Dad Poor Dad and made me realize that I was you know spinning my wheels as a self-employed business owner. I didn't own a business I owned a job and just like you know we have friends that are attorneys you know real estate agents. Well you know all that stuff that they had these commission businesses and stuff like that so I knew that I had to make a change so I started studying real estate and I started flying around the country go into seminars was like a lot of people I didn't come into the business through the licensing side I came through the investing side which I really cherish that information because I have a very intimate knowledge of how the legal process works with pre foreclosures. We know probate houses people losing their houses the tax liens. I mean I've bought fire damaged houses all kinds of very interesting distressed property situations. I've become an expert at it and I've traveled around the country speaking on creative financing and topics like that because I ran a big seller financed real estate model for quite a long time and like I said I wasn't licensed I leveraged to brokerage's one in Oklahoma City one here in Dallas and we used all of our marketing and we ran all of our leads through them. I learned the business on both sides so when I was drafting my own contracts two years before I ever got a license so you know the market changed and I felt like I left a lot of money on the table so I started. I realized that like look I'm going to get go ahead and get my license because I'm processing so many deals through my investment company. So I might as well do it so you know I got my licence I hung out with Keller. Keller was a great company at the time, for me it wasn't a good fit. When I moved my licence over to a 100 % shop and it was a much better fit for my needs at the time but I had a big exit out of my investment company and everything that I had built over the last nine years kind of came to an end and I knew that I needed to buy and sell houses I knew I needed to list and sell houses but I also knew that I had to build more cashflow and I needed to build more assets because I just made an exit out of a company and it was a very interesting time in my life because I went through a legal divorce. You know I went in business with these wealthy individuals that were coming out of it luckily everything the dust settles all right. I came out OK but you know I knew that I had to build something again and when I saw the model with the EXP I was like oh my gosh this is interesting because there have been nothing like it that I've ever seen. So that's how I got to be. Kevin: Great! So you have a diverse background especially around investment property sales and distressed properties. When you looked at EXP you mentioned like myself I was a team leader at Keller Williams for a long time great company but the EXP is.. You know especially and I want to chat about this for a minute. It's a different model. When you talked about Rich Dad Poor Dad in thinking like a business owner that I think the industry has seen so there's a lot of noise and information out there that is confusing for real estate agents. In other words I want you to take a few minutes and talk a little bit about how you process this as a investor slash business owner because for real estate agents listen to this a lot of them have a commissioned sales job and they need some help understanding how to think like a business owner. Ian: You know that that couldn't have been the more perfect way to explain that because you know being an investor we have to think about OK how are we going to get money out in the market. This is how our thought processes we have X amount of capital we can leverage capital and we're going to put that money out into the market either short term or long term and then we're going to get a return on it's going to be a four month timeline a six month timeline. So that's what we're doing when we're buying and selling houses right we're thinking of it as a business it's not on the other side of the track where when you're listing agent it's a different experience because you don't own the house you're not responsible for the repairs utilities all that other stuff it's just a different ball game but it's a great way for someone to be able to get into the market and that's what almost drives me crazy about getting a real estate licence. Was I did that in a couple of weeks it took me almost a year to get a licence to cut hair in the state of Texas as it was mindblowing how different it was but my point is you know getting into real estate is the barrier to entry isn't that you know it's not very difficult. So there's a lot of people coming in and they don't really think of it like a business. They don't know that they have to put themselves out into the marketplace and sell themselves as a business owner so they get stuck in just that hamster wheel of the commission side of the business still thinking of it from an investment standpoint is like like oh my gosh this company... Forget the name forget all of it just look at your balance sheet and what are you doing on your balance sheet. Right you've got income expense asset liability what are you doing to create income in your business that you only have a commission type of business you only have one source. So this is the way that I see it because I built a seller financed model by leveraging capital we would raise millions of dollars actually. We didn't raise millions of dollars until after we placed it because one of our limited partners was our lender. So we had in-house lines of credit and I was buying you know five to 10 houses a month that I was selling them on owner financing and carrying back a note and we were archiving basically building a big huge spreadsheet of notes right. So once my mind opened to that like I knew that there were so many different ways to make money in real estate but once you find one model that you can't replicate and duplicate... And that's what exactly what I was doing with seller financing I was buying a house. I was renovating that house and that I was selling it and carrying back a note. And the more notes that I could create the more money I could borrow because we had we were building. A balance sheet of. Assets. Yes we had debt on it but. Our cash flow was compounding. Our interest was compounding. So having that experience with selling houses in volume like that and then carrying back notes like a bank that's what expanded my mind into understanding how to create massive amounts of cash flow and that's traditionally how you do it you borrow capital you'll leverage it

    31 min
  8. 04/20/2018

    Hank Avink - Former Keller Williams MAPS Coach Joins EXP

    Joining us in today’s episode is Hank Avink. Hank runs the National Coaching League and was one of the top coaches at Keller Williams. Hank has come a long way in the real estate industry in 2008 with success as a buyer”s agent and ran a mega team before jumping back in to sales, coaching and eventually EXP Hank is known for helping agents with productivity and growing their businesses and gives us his perspective on the EXP value proposition, explains why he believes EXP is a win, touches on how EXP has changed his life and his family as well as the lives of other agents. Learn More about eXp Realty - Click here to watch a quick 7 Minute Intro Video. Remember our disclaimer: The materials and content discussed within this podcast are the opinions of Kevin Cottrell and/or the guests interviewed.  This information is intended as general information only for listeners of the podcast. Listeners should conduct their own due diligence and research before making any business decisions. This podcast is produced completely independently of eXp Realty and is not endorsed, funded or otherwise supported by eXp Realty directly or indirectly.   In this episode New opportunities in EXP compared to other companies EXP’s solid foundation, growth and expansion within the past years Importance on understanding the EXP model Revenue opportunities and differences with franchise companies How and why other companies are trying to keep talent away from EXP What is the real risk when if comes to EXP Help and culture in and about EXP Due diligence assistance. Misinformation on EXP out there. Want to Learn More about eXp Realty? If you are interested in learning more about eXp, reach out to the person who introduced you to eXp or contact Hank to inquire or ask questions. Contact Hank Avink on facebook www.facebook.com/soldbyhank   Noteworthy "Whatever risk it is you are thinking about.. I think the bigger risk is not jumping on board". Hank Avink

    33 min
5
out of 5
8 Ratings

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Welcome to the In The Cloud - The eXp Realty Explained Podcast. Hosts Kevin Cottrell & Gene Frederick interview real estate agents, brokers and industry experts who were previously affiliated with franchises including Re/Max, Keller Williams Realty, Coldwell Banker and independents or other franchises. These guests discuss why they made the decision to join eXp Realty as well as their views on why eXp Realty's cloud based business model is a game changer in the residential real estate business.

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