Wear Who You Are

Natalie Tincher
Wear Who You Are

Every person has a style, and every style deserves support. Enter your style strategy cheerleader and founder of BU Style, Natalie Tincher. Since 2010 Natalie has worked with hundreds of personal clients as well as large corporations and a major global news network—and she is here to guide you. In this podcast, you will gain clarity and insights on how to connect your style with your authentic self through Natalie's style expertise as well as interviews with other style-supporting guests like designers, clients, and other professionals in and out of the fashion industry. Whether you love fashion, fear fashion, or fall somewhere in between, it doesn't matter. This isn't about fashion; it's about exploring who you are and how to own your unique style identity. This podcast will help you cut through the noise and examine your personal style holistically so you can "wear who you are" every day.

  1. HACE 2 DÍAS

    Style School—Sleigh the Sales: Your Holiday Shopping Survival Guide

    Get ready to jingle all the way with Nat on this episode of the "Wear Who You Are" podcast! Nat dives into the holiday shopping season, equipping listeners with practical strategies to navigate the crowded market with style and confidence. She highlights vital sales dates, including Black Friday and Cyber Monday, while cautioning against the traps of inflated pricing often seen during these events. Of course, Natalie emphasizes the importance of creating a Strategic Shopping List to avoid impulse buys, suggesting tools like browser extensions to track item prices historically. This episode also shows a Strategic Shopping List in action, demonstrating how a stylist identifies specific items they're looking for during the holiday shopping sales. In the final notes of this solo episode, Natalie also delves a bit into the BU Style values and ethical implications of holiday consumerism, advocating for mindful purchasing that takes environmental and social factors into account. We encourage listeners to support small businesses and engage in community-building initiatives like Small Business Saturday and Giving Tuesday, and ask you to join us in being thoughtful consumers this holiday season. Q the Makeup ArtistTo book your Q the Makeup Artist appointment with Rebecca Robles, head to bu.style/makeup-services Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Pods

    17 min
  2. 6 NOV

    Nat Chat—Unleash Your Style Superheroes: Finding and Flaunting Your Wardrobe Faves

    In this solo episode of "Wear Who You Are," host Natalie Tincher takes listeners on a Nat Chat that blends community interaction with expert advice, all centered around the art of finding and celebrating wardrobe "hero pieces." Inspired by questions submitted via Instagram (proving that many fashion dilemmas are COMPLETELY universal), Natalie invites everyone to join her in crafting a closet that makes them feel fabulous and confident. As always, you'll learn how to apply the BU Style methodology to help distinguish between long-lasting fashion trends and those pesky microtrends that seem to pop up overnight only to fade just as quickly (remember Mob Wife?!), likening them to moments from pop culture that came and went without leaving a lasting impression. You'll learn how hero pieces are the ones that make you feel like the best version of yourself—those pieces that transform your mood and feel like a superpower. Natalie shares concrete anecdotes and examples, and even weaves in testimonials from real clients who have applied this methodology in their own lives. This episode is also super actionable, and contains additional advice about some of those jeans brands that promise to fit across multiple sizes. That's how we start the episode off! If you're interested in learning more about the BU Style methodology, consider a Q the Stylist one-on-one session with Natalie, or submit your questions via Instagram to be answered via the podcast! Q the Makeup ArtistTo book your Q the Makeup Artist appointment with Rebecca Robles, head to bu.style/makeup-services Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Pods

    18 min
  3. 23 OCT

    Capturing Street Style w/ Photographer Karya Schanilec

    Welcome back to Where Who You Are, the podcast where everybody has a style, and every style has a seat. In today's guest episode, Natalie chats with Karya Schanilec, a street style photographer based in New York City who has just returned from Paris Fashion Week. Karya has a unique perspective on fashion through the lens of the camera; years of work in the field have given her the ability to discern between trend and true personal expression. As for herself? As she puts it, “I really just want to be comfortable...I don’t have time for uncomfortable clothing." Amen to that. Throughout the discussion, Karya shares her experiences capturing street style from around the globe and how each fashion week offers something slightly different, but that the universal tell for personal style is “wearing who you are.” Natalie and Karya bond over their shared belief in the difference between aspiration and inspiration, examining how to translate global trends into our own wardrobes as long as it serves you. Karya also passionately notes the significance of community in fashion, stating, “It’s fun to find like-minded people.” And with that, we think we've found a like-minded person for our BU Style community! From the belief in consuming less (Karya even makes some of her own clothes), down to naturally championing the basic tenets of BU Style, this episode felt like coming home. LinksCourse: https://www.bu.style/courseBU Style Six Assessment: https://www.bu.style/style-sixKarya's Pinterest: https://www.pinterest.com/karyaschanilec/ Karya's Instagram: https://www.instagram.com/karyastreetstyleKarya's Website: https://www.karyastreetstyle.com/Karya's Street Style Portrait Sessions: https://www.karyastreetstyle.com/holiday-photoshoots-nyc Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Pods

    43 min
  4. 9 OCT

    Style School—What the H*** Are the BU Style Six and How Do I Apply Them?

    Go back to basics with a BU Style foundational methodology episode! This dynamic podcast episode emphasizes the importance of connecting your authenticity to your fashion choices. In this solo Style School episode, Natalie guides listeners through a framework she refers to as the BU Style Six—Relaxed, Classic, Polished, Soft, Magnetic, and Creative. With characteristic passion and a love of puns and wordplay, Natalie underscores that authentic style transcends fleeting trends and social media pressures; it’s about understanding and expressing who you genuinely are through your wardrobe.  Throughout the episode, Natalie weaves together expertise and personal anecdotes to highlight how you can combine different elements of the BU Style Six. Whether you’ve got a Relaxed disposition but want to step out with more Magnetic energy at a corporate event, or if you thrive in a Creative environment yet crave Classic sophistication—there’s always room for blending styles to create looks that resonate with your personality. Natalie encourages you to rummage through your closet, pinpoint the pieces that align with your style identities, and confidently develop your own unique blend. And underscoring all of this is the importance of self-acceptance and understanding, all to help listeners step away from the distractions of mainstream fashion and societal expectations. By embracing your individuality and the diverse elements of your style, you can wield your wardrobe as a powerful tool for self-expression. This is a really foundational episode of Wear Who You Are, and there's so much to learn here in this Style School methodology episode. True style is a reflection not of what you wear, but who you are.  Show notes & resources:BU Style Six Assessment and Information Episode 29 Companion EpisodeNomasei Pop-Up Event in New York CityRevisit Episode 22 Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Pods

    23 min
  5. 25 SEPT

    Industry Insider—Mastering Visual Storytelling with Fashion Photographer and Artist Miles Aldridge

    Get ready for an exciting and artistic episode of Wear Who You Are! Host Natalie Tincher invites the incredibly talented Miles Aldridge into a vibrant discussion that dives deep into the captivating worlds of art, photography, and storytelling through image. This deeply artistic Industry Insider episode revolves primarily on image making and photography (including fashion photography), as well as how to nurture a fulfilling creative life. Recording from his studio in London, Miles shares the value of maintaining a distinct separation between his work and home life, emphasizing how the division enhances his focus on each. Miles details his meticulous approach to photography and art, detailing the evolution of his ideas from sketching and planning, and then how a tension between ambition and practical constraints of a shoot ultimately play out. Natalie and Miles also explore the impact of digital media on the fashion photography landscape, the importance of Vogue Italia in fashion and art, and how Miles plants seeds (or clues) in his photographs to create a rich visual narrative. With plenty of banter, this episode is packed with creative sparks as Natalie and Miles explore the elements that make art come alive. Connect with Miles Aldridge:WebsiteInstagram Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Podcast Network

    51 min
  6. 4 SEPT

    Industry Adjacent—Enclothed Cognition Is Your Sales Secret Weapon w/ Gina Trimarco

    Gina Trimarco is an expert communicator, here to talk with Natalie Tincher of the Wear Who You Are podcast all about Improvised Intelligence™ (improv-based emotional intelligence), how to show up authentically as yourself, and why enclothed cognition is your secret weapon in a sales context. If you're not familiar with the term, it refers to the systematic influence that clothes have on the wearer's psychology. And Gina just gets it! And how could she not? She's dedicated her life to helping people improve their communication skills, so it only makes sense that she's got pockets-full of ideas when it comes to how to dress for work. An Industry Adjacent guest of the podcast, Gina comes to us as the founder of Carolina Improv, an improv comedy theater and school, a best selling author, an organizational health advisor and Certified Working Genius™ Facilitator. Natalie and Gina also talk a little about improv and how humor can bond you in the workplace, how coffee machines can change your life, and finding your signature look (hint: Gina's is lipstick!). Don't miss this fun and fabulous episode of Wear Who You Are, and learn how to hone your sales secret weapon. Show Notes: BU Style 10-Week Intensive Course Visit Gina's Website  Follow Gina on LinkedIn Follow Gina on Instagram  Gina's Fave Coffee Machine is the L'or coffee machine Gina's signature lipstick Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Podcast Network

    55 min
  7. 21 AGO

    Industry Insider—Kindness, Slow Fashion, and American Made w/ Doug Phillips of Conscious Clothing

    The Wear Who You Are team is back with an Industry Insider episode, featuring Doug Phillips of Conscious Clothing. Host Natalie Tincher is tapping into her Midwest upbringing for this conversation with the co-founder and owner of this sustainably and ethically made company, based out of Michigan. Conscious Clothing is notable for its commitment to using eco-friendly materials and low-impact dyes, as well as being completely American designed, sourced, and made. As if all of that wasn't enough, Conscious Clothing also has a profoundly moving story. Doug has also experienced a great deal of personal loss. So we talk about it. What's it like building a business with the love of your life, and then how does that business have to change when you lose your partner to a brutal cancer battle? How can you possibly keep going? How does your business evolve? How do you evolve? Natalie and Doug also talk about what it was like during COVID and the importance of keeping your staff employed, and even now how challenging it is on a day-to-day basis to stay in business as an American-made, organic clothing manufacturer with deeply held convictions. We cover it all: made to order, staying lean, small batch, athletic wear fabrics, how there's so much collateral damage from the fashion industry, how we can vote with our dollars, and why FoxFibre® is so completely amazing. Natalie also walks Doug through his Style Six Assessment results and puts Doug through the wringer with our new "10 in 2" segment! Pull up a seat! This is the Industry Insider story of the wonderful Conscious Clothing. Episode Resources and Notes: Conscious Clothing WebsiteConscious Clothing Instagram @consciousclothingConscious Clothing Article at GRPM's Fashion + Nature ExhibitConscious Clothing Educational ResourcesConscious Clothing Maker's BoxRead more about Conscious Clothing's Story as a Family Run BusinessFoxfibre® Naturally Colored CottonTrue Cost documentary Follow Us: Follow the podcast on social media, and submit your questions by sending us a message here!@bustyle@natalie_tincherCheck out the website for more info at www.bu.styleSign Up for Nat’s NewsletterRate, Review, & Subscribe to the podcast on Apple & SpotifyThis Podcast is brought to you by Upstarter Podcast Network

    49 min
  8. 7 AGO

    Nat Chat—How do I find affordable, ethical clothing? Plus, settling the denim-rise debate.

    The Wear Who You Are team is thrilled to be back with a Town-Hall style episode in which Natalie answers your important style questions. First up: are you on the hunt for stylish yet ethical clothing options that won't break the bank? Look no further! In this informative Nat Chat episode, Natalie delves into the world of ethical fashion and explores practical tips for buying ethical clothes within budget. BU Style always says that “everybody has a style and every style has a seat,” but sometimes this stuff is expensive! And we wouldn’t be truly inclusive if only people of a certain means could afford to sit there. So BU Style is here to share practical ways to find affordable clothes that don’t compromise on values or style. We’re talking best practices, apps, app navigation, consignment, and how to transform your Strategic Shopping List into a fierce targeted plan to navigate online resellers. This is highly practical advice. As a bonus, Natalie also answers a burning question about pants. . . but you’ll have to tune in to hear what specifically. Episode digressions include: the electoral college, Shein, and elder millennials. Don't miss this Nat Chat episode! -- Links & resources:History of Clothing SizingThredUpPoshmarkDepopTrue FashionistasGood On You App Follow the podcast on social media:@bustyle@natalie_tincher Check out the website for more info at www.bu.style Sign Up for Nat’s Newsletter Rate, Review, & Subscribe to the podcast on Apple & Spotify This Podcast is brought to you by Upstarter Podcast Network

    15 min
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Every person has a style, and every style deserves support. Enter your style strategy cheerleader and founder of BU Style, Natalie Tincher. Since 2010 Natalie has worked with hundreds of personal clients as well as large corporations and a major global news network—and she is here to guide you. In this podcast, you will gain clarity and insights on how to connect your style with your authentic self through Natalie's style expertise as well as interviews with other style-supporting guests like designers, clients, and other professionals in and out of the fashion industry. Whether you love fashion, fear fashion, or fall somewhere in between, it doesn't matter. This isn't about fashion; it's about exploring who you are and how to own your unique style identity. This podcast will help you cut through the noise and examine your personal style holistically so you can "wear who you are" every day.

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