Is Niching a Trap?

I’m writing a solopreneur success handbook, Close the Gap: Build a Fulfilling Part-Time Business That Funds & Fits Your Ideal Lifestyle.

This is a “Build a Book in Public” project. I’m sharing chapters with Creative on Purpose Substack subscribers and workshopping the principles and process with a small group of clients on weekly coaching calls.

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This is the seventh in a series of episodes where clients discuss the impact of the Close the Gap principles and practices on helping them achieve their business priorities with greater ease and velocity.

In this episode, we discuss debunk the myth that niching is necessary to succeed as a solopreneur.

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