Write Medicine

Alexandra Howson PhD | CME Writer, Educator, Researcher
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Write Medicine

Write Medicine is your weekly shot of powerful, practical tips to transform your CME content from meh to marvelous. Join me, Alexandra Howson, PhD, a medical writing veteran with battle scars and wisdom from the CME trenches. Each week I crack open insights via conversations with CME rockstars on adult learning secrets, killer outcomes frameworks, and the hottest healthcare trends. Consider Write Medicine your personal power-up session. I spill the tea on proven techniques for crafting CME content that will inspire and arm you with the tools to create unforgettable learning experiences. Whether you're a CME newbie or a seasoned pro, Write Medicine is your one-stop shop to become a CME writing Jedi. ️✨ Don't just listen to Write Medicine—devour it. Your CME will never be the same.

  1. ١ رجب

    Don't Be Kodak: Future-Proofing Your CME Strategy

    In this episode of Write Medicine, I speak with Ginny Jacobs, Principal of Quality Catalyst Group, about the necessary disruption happening in continuing medical education (CME). Drawing from her recent co-authored Almanac article, Ginny discusses four major shifts in the field and what they mean for CME professionals. Four Major Shifts in CME: Increased use of technology, including artificial intelligence Evolution in the science of learning and cognitive load Technology utilization for clinical practice relevance Development of adaptive and collaborative models across disciplines Key Takeaways: Data collection and analysis remain significant challenges for many CME organizations The importance of "unlearning" outdated approaches while maintaining what works Strategic alignment with organizational priorities is crucial for success The field must evolve from episodic learning to sustainable, data-driven approaches Looking Ahead: Need for more systematic professional development in CME Importance of collaboration to avoid common challenges Focus on creating nimble educational systems with robust assessment Emphasis on critical thinking and practical application Resources Jacobs G, McGowan B, Paynter N, et al. Necessary Disruption 2.0: A Continuing Education Call to Action. Alliance Almanac. Nov 18, 2024. Alliance Annual Conference, January 8-11, Gaylord Palms Resort, Orlando, FL.

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  2. Future-Proofing Your CME Writing Biz: Preparing for 2025

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    Future-Proofing Your CME Writing Biz: Preparing for 2025

    Are you prepared for how AI and private equity will reshape continuing medical education (CME) in 2025? As CME professionals face rapid industry changes, staying ahead of emerging trends is crucial for creating impactful educational content. This episode unpacks the key developments that will affect how you develop and deliver CME programs in the coming year. In this episode, you'll discover: How to leverage emerging trends like AI and confidence frameworks to position yourself as an indispensable strategic partner to your clients Practical strategies to integrate patient perspectives and real-world data into your content development process Specific ways to evolve your service offerings and build flexible workflows that adapt to changing project dynamics Press play to unlock your roadmap for thriving in the 2025 CME landscape and learn exactly how to future-proof your freelance business in an industry that's transforming at breakneck speed.Future Proof Timestamps 00:00 Introduction to the Evolving CME Landscape 00:49 Key Trends Shaping CME in 2025 03:23 The Role of Artificial Intelligence in CME 06:30 Confidence Frameworks and Outcomes Measurement 13:25 Patient-Focused Education 17:38 Interprofessional Continuing Education (IPCE) 19:56 Impact of Private Equity on CME 21:41 Practical Strategies for Independent CME Professionals 24:44 Conclusion and Future Outlook Resources WriteCME Pro Finding the Freelance Clients You Deserve Healthcare Information and Management Systems Society FDA’s Digital Health Center of Excellence AI in CME Cheat Sheet AMA’s Health Equity Resource Center AAMC (Association of American Medical Colleges) toolkits on cultural competency and equity in medical education. WHO’s Social Determinants of Health Framework. CME/CE Market Trends

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  3. Is the Human-AI Handshake the Future of CE? With Stephanie Preuss

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    Is the Human-AI Handshake the Future of CE? With Stephanie Preuss

    Are you struggling to balance high-quality medical education content creation with increasing demands for varied formats and accessibility? As CME/CE professionals face mounting pressure to create more content across multiple platforms while maintaining scientific accuracy, traditional writing approaches are becoming unsustainable. Learn how leading scientific publisher Springer Nature is revolutionizing content development through AI integration, offering valuable lessons for medical education professionals seeking to enhance their content creation process. Listen to discover: A practical framework for incorporating AI tools while maintaining content integrity and human expertise, including specific approaches to quality control and oversight Strategic methods for adapting complex medical content for different audience levels without sacrificing scientific accuracy, supported by AI-assisted processes Proven techniques for accelerating content development across multiple formats while ensuring consistent quality and clear communication Transform your CME/CE process by learning how scientific publishing's "human-AI handshake" approach can help you create more impactful educational content in less time. Timestamps 07:44 AI aids in content conversion and audience targeting. 10:36 Encourage AI use transparently for in-house tools. 12:22 Exploring AI support for writing and social media. 17:08 Free research roundups offer interdisciplinary literature overview. 20:57 Novels prioritize style, factual books prioritize clarity. 23:29 Developed LLM prompting expertise with skilled writers. 25:19 Balancing human interaction with scalable automation. Resources We’ve built a brand new program for you that prioritizes foundational skills, implementation support, and connection. There’s a limited quantity of this offer available, so this week we’re sharing it only with those who are on our secret list. If you’re interested ​click here​ and we’ll send you an email with more info. Next week, we’ll share the official announcement with everyone else.

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  4. Uncensored: Fearless CME Writer Questions, Breakthrough Solutions

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    Uncensored: Fearless CME Writer Questions, Breakthrough Solutions

    Are you turning down lucrative CME writing opportunities because you're unsure how to handle client conversations about pricing, research access, or expanding your services? As a CME writer, you know the challenge of building a sustainable business isn't just about writing skills - it's about making smart decisions about which projects to take, how to access resources, and when to specialize. From negotiating research access fees to breaking free from the needs assessment cycle, every decision impacts your growth potential. In this episode, I take you inside a real CME writers' strategy session where we tackle these exact challenges head-on. By listening to this episode, you will: • Learn proven strategies for handling awkward client conversations about project scope and resource access without damaging relationships • Discover how to leverage your expertise in one area (like needs assessments) to expand into new opportunities while maintaining your current client base • Master the art of responding confidently to questions about therapeutic specialties while keeping doors open for diverse opportunities Press play now to get an unfiltered look at how experienced CME writers navigate real business challenges and come away with practical strategies you can implement in your next client conversation. Resources Howson A. WriteCME Roadmap: How to Thrive in CME with No Experience, No Network, and No Clue. 2024. Tilt Publishing. WriteCME Roadmap Launch Party For tips on getting around publishing paywalls see How to write a literature review

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  5. Embrace Your Voice: How to Optimize the Power of Pause, Timing, and Flow in CME Script Writing

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    Embrace Your Voice: How to Optimize the Power of Pause, Timing, and Flow in CME Script Writing

    Do you struggle to transform dense medical information into scripts that sound natural when read aloud in videos or podcasts? As a medical writer or CME professional, you know the challenge of bridging the gap between technical accuracy and listener engagement. Your scripts need to convey complex scientific concepts while maintaining clarity and holding the audience's attention. This balancing act can feel like an insurmountable task, especially when you're writing for diverse audiences from patients to specialists. In this episode of Write Medicine, voice actor Emma Clarke shares invaluable insights that will help you: 1. Master the art of writing for the spoken word in medical education 2. Learn techniques to make dense scientific content more accessible and engaging when read aloud 3. Understand the crucial elements of pacing, clarity, and pronunciation in voiceover scripts Tune in now to unlock the secrets of crafting medical voiceover scripts that inform, engage, and inspire your audience. Connect with Emma 📧 emma@emmaclarke.com 🌐 https://emmaclarke.com 📰 https://ebclarke.substack.com X/Twitter | Instagram | Facebook | LinkedIn

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  6. Freelance Like a Pro: Niching, Marketing, and SOPs with Alejandra Viviescas

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    Freelance Like a Pro: Niching, Marketing, and SOPs with Alejandra Viviescas

    Are you a freelance medical writer struggling to streamline your workflow and grow your business? Do you find yourself overwhelmed by client management, marketing, and the constant need to prove your value? If you're looking to transform your freelance medical writing career from chaotic to confident, especially in the field of Continuing Medical Education, this episode is for you. Today Alejandra Viviescas PhD joins me to explore practical strategies that can transform your approach to client relationships, help you overcome self-doubt, and build a thriving business. By listening to this episode, you will: Learn how to implement a client acquisition flywheel that turns each project into a marketing opportunity Discover how to use checklists and Standard Operating Procedures (SOPs) to streamline your workflow and reduce anxiety in client interactions Gain insights on how to use your multilingual skills to stand out in the medical writing field. Press play now to unlock your competitive edge in freelance CME writing and get ready to create systems that work for you, not against you.  Resources Jim Collins. The Flywheel Effect. Nathan Barry. Authority: Become an Expert, Build a Following, and Gain Financial Independence. 2014. Aloha Publishing. Josh Spector. How To Create Powerful Content (Without Spending More Time On It). I Want To Know podcast. Alexjandra Viviescas PhD. Flywheel. Ready, Steady, CME!

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  7. Savvy Money-Saving Hacks for Thriving Freelance Medical Writers

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    Savvy Money-Saving Hacks for Thriving Freelance Medical Writers

    Are you a new medical writer feeling overwhelmed by the costs of starting your career? Do you hesitate to invest in expensive resources, wondering if there's a smarter way to begin? You're not alone. Many aspiring medical writers struggle to balance their passion for the field with the financial realities of getting started. But what if I told you that you don't need to break the bank to launch your medical writing career? In this episode, we're diving into 12 money-saving hacks that can help you access vital resources, improve your skills, and network effectively - all while keeping your budget intact.  Whether you're looking to find free alternatives to pricey databases, discover cost-effective ways to enhance your skills or learn how to leverage existing resources you might have overlooked, this episode is your guide to smart, budget-friendly strategies for kickstarting your medical writing journey. Sometimes expensive doesn't necessarily mean better. Stay tuned for tips that could save you hundreds if not thousands, of dollars as you embark on your exciting new career path. 1. Leverage Free Resources: From PubMed and Google Docs to public libraries and government health websites, there's a wealth of free tools and information at your fingertips. Make the most of these resources before investing in paid alternatives. 2. Invest in Learning, Not Just Tools: Focus on building your skills through free online courses, virtual conferences, and skill-swapping. Your knowledge and abilities are your most valuable assets, and many ways to enhance them don't cost a dime. 3. Start Simple and Scale Up: Begin with a basic setup and free versions of software. As your career grows and your needs evolve, you can make informed decisions about which paid tools and resources are truly worth the investment. Resources Write Medicine podcast. How to Streamline Your Medical Writing Literature Review Process WriteCME Pro—a professional development program for medical writers ready to specialize in CME QueText Grammarly MedTerms

    ١١ من الدقائق
  8. Root Cause Analysis: How to Easily Transform Your Needs Assessments

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    Root Cause Analysis: How to Easily Transform Your Needs Assessments

    Is your CME content scratching the surface or truly addressing the core issues in healthcare practice? As a CME professional, you're constantly striving to create educational interventions that make a real difference. But sometimes, despite your best efforts, the impact falls short of expectations. Root cause analysis (RCA) could be the missing piece in your needs assessment toolkit, helping you uncover the true sources of performance gaps and design more effective CME programs. By listening to this episode, you'll discover: How to apply RCA techniques to enhance your needs assessments and identify the root causes of practice gaps Step-by-step guidance and practical tools for conducting RCA Real-world examples of how RCA can lead to measurable improvements in healthcare outcomes Tune in now to unlock the power of root cause analysis and revolutionize your approach to CME program development. Resources Agency for Healthcare Research and Quality (AHRQ). Root Cause Analysis. Institute for Healthcare Improvement. Improving Root Cause Analyses and Actions to Prevent Harm. Singh G et al. Root Cause Analysis and Medical Error Prevention. StatPearls. Driesen B et al. Root Cause Analysis Using the Prevention and Recovery Information System for Monitoring and Analysis Method in Healthcare Facilities: A Systematic Literature Review. J Patient Saf. 2022;18(4):342-350

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Write Medicine is your weekly shot of powerful, practical tips to transform your CME content from meh to marvelous. Join me, Alexandra Howson, PhD, a medical writing veteran with battle scars and wisdom from the CME trenches. Each week I crack open insights via conversations with CME rockstars on adult learning secrets, killer outcomes frameworks, and the hottest healthcare trends. Consider Write Medicine your personal power-up session. I spill the tea on proven techniques for crafting CME content that will inspire and arm you with the tools to create unforgettable learning experiences. Whether you're a CME newbie or a seasoned pro, Write Medicine is your one-stop shop to become a CME writing Jedi. ️✨ Don't just listen to Write Medicine—devour it. Your CME will never be the same.

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    Alexandra Howson PhD | CME Writer, Educator, Researcher
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    © 2024 Write Medicine
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