Is this the “forgotten child” of marketing research? | The Influence. Ep. 4

The Influence

Is this the "forgotten child" of marketing research? Join Erin and Lylli as they explore competitive intelligence and how it fits into sales and marketing strategy. We will deep dive into the heart of CI, exploring its applications, ethical considerations, and everything in between.

Download Upside: https://www.upside.com/ and use the code: LYLLI7763

Follow us on Instagram & TikTok: ⁠@adorn.marketing

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada