Is Zillow’s New Touring Agreement Beneficial To The Industry? | The Real Word 317 The Real Word

Byron Lazine and Nicole White discuss Zillow’s non-exclusive touring agreements, what each one likes and doesn't like about the from, and the NAR practice changes set to go into effect August 17, 2024.





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Connect with Byron Lazine:

https://www.instagram.com/byronlazine




Connect with Nicole White:

https://www.instagram.com/nicolewhite.ct/





This episode's sources:


https://nowbam.com/zillow-introduces-non-exclusive-touring-agreement-in-response-to-nar-settlement/


https://nowbam.com/nar-practice-changes-set-to-go-into-effect-august-17-2024/


https://www.nar.realtor/the-facts/nar-settlement-faqs?narmail=CEOMessage&date=04-29-2024&user=1155937&itid=9710534





Timestamps:



00:00–00:53 Intro


03:00 Topic 1: Zillow’s new touring agreement


05:11 “Here’s what I like about the form…”


06:40 What Nicole likes about it


08:22 “Now I know they don’t have an agent…I can win that business.”


09:12 “Where I get a little worried…”


13:04 “Here’s Zillow’s position…”


14:04 Topic 2: NAR FAQ #53 & extension (going off of Zillow touring agreement)


14:25 “This shows you how much of a fricken grip…”


15:55 “NAR will not dictate…”


17:11 The term of the agreement is up to you & the consumer (no restrictions)


20:01 “Here’s what I think is insane…”


22:19 “Which agents should say, ‘I want to meet more ppl on home tours’?”


24:55 How Zillow’s touring agreement can help build trust


26:17 “If you know you’re exceptional…you should be motivated to meet more people on their terms.” (Otherwise, "you're putting them in danger")





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#zillow #narsettlement #nationalassociationofrealtors