Jac Bedrossian, Influencer Marketing Specialist IHG Hotels

In the latest episode of Marketing Trailblazers, Jeremy and Jess sit down with Jac Bedrossian, Influencer Marketing Specialist for IHG Hotels & Resorts to discuss:

• Selecting the right influencers
• Avoiding common mistakes
• Connecting the right influencer to the right business (aka how to get the best ROI)

Get Jeremy's new book Climb here :https://amzn.to/3Q7ASHq