34 episodes

KickoffLabs On Growth is a podcast aimed to help you launch and grow your business. We’ll share our own stories and feature interviews with successful startup founders and marketing experts.

KickoffLabs On Growth KickoffLabs

    • Business
    • 5.0 • 6 Ratings

KickoffLabs On Growth is a podcast aimed to help you launch and grow your business. We’ll share our own stories and feature interviews with successful startup founders and marketing experts.

    How Dappery uses Testing, Lookalike Audiences, and a Waitlist to Promote NFTs

    How Dappery uses Testing, Lookalike Audiences, and a Waitlist to Promote NFTs

    Learn how Dappery-a growth marketing agency for blockchain projects used a waitlist campaign and hypothesis A/B testing to improve audience targeting and goal orientation for the next campaigns. Dappery also used this information to create lookalike audience and improve the next contest with different prizes and an added leaderboard.

    • 23 min
    How customer feedback can get the leads you want with your marketing campaigns

    How customer feedback can get the leads you want with your marketing campaigns

    "Don't be afraid of testing, right? It's like, you can find awesome leverages and awesome techniques if you leave your trenches and test a lot of stuff and that's how I came to KickoffLabs and I have grown my audience."

    Marcin Kowalik Managing Partner + Co-Founder Black Pearls VC

    • 35 min
    Build a waitlist, validate your idea, and generate early sales by pitching a webinar!

    Build a waitlist, validate your idea, and generate early sales by pitching a webinar!

    In today's episode, we're talking to Dr. Sham, he's a doctor with an entrepreneurial streak. You'll learn why one of his first ideas failed and how he changed his marketing playbook to include KickoffLab for his most recent success. What I love about today's story is how he didn't validate his idea by asking, would you be interested in my eventual product? He created a validation campaign that asked people to come to a helpful webinar, where he was going to present some solutions people could use right away. This strategy is something anybody could do if they were concerned with putting up yet another wait list page to build their audience.

    • 31 min
    How Swingly Toys used a waitlist promotion to reach above their $15k Kickstarter goal

    How Swingly Toys used a waitlist promotion to reach above their $15k Kickstarter goal

    Swingly toys was developed in the height of the pandemic when Melissa Moran saw a need in the community and decided to help solve it. With children home more and parents trying to adapt to this new environment, Swingly Toys Doorway Playhouse was created with creativity and minimal space usage in mind. Listen to how Swingly toys went from an initially failed Kickstarter campaign to reaching $2k over their Kickstarter goal with a Waitlist campaign.

    • 34 min
    Drive massive growth with customer research and social media!

    Drive massive growth with customer research and social media!

    Listen in to hear how Pronti.AI put itself in a position for viral growth by being opportunistic through conducting hundreds of customer interviews, continuously pushing and communicating app updates, and experimenting deeply on social media. During Pronti.AI’s campaign, 52k new leads were captured and since, the app usage has grown from 3k initial active users to now 80k.

    • 42 min
    Triple Your Email List in a Month Running a Contest

    Triple Your Email List in a Month Running a Contest

    Matt Haugen shares his journey of turning his passion for racing and drifting into a growing successful business. He highlights how he used a KickoffLabs campaign and other marketing tools to grow by 14,500 leads in just one month. Enjoy the show!

    • 37 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

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