Kohl's Lowers Sales Forecast Amid Holiday Shopping Decline

Daniel Aharonoff: Earnings Engage: The Business Pulse

Read More: https://www.cnbc.com/2024/11/26/kohls-kss-q3-earnings.html

Kohl's has recently announced a downward revision of its annual sales forecast, signaling a troubling trend as the holiday shopping season approaches. The department store chain is grappling with a noticeable decline in customer traffic, raising concerns about its ability to compete effectively in an increasingly challenging retail landscape. With fewer shoppers venturing into stores, Kohl's is faced with the daunting task of rethinking its strategies to attract consumers and rejuvenate sales. The implications of these struggles extend not only to the company's performance but also to the broader retail environment as it adapts to changing consumer behaviors.

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