48 min

Learn How To Get Luxury Leads with Bess Freedman, CEO of Brown Harris Stevens (BHS‪)‬ CEO SECRETS

    • Business

Hello everyone! It’s another CEO Secrets episode. Today our special guest is a strong leader, motivator, and educator in the real estate industry. Let us welcome, Bess Freedman.

Bess Freedman is the first CEO of luxury real estate firm Brown Harris Stevens (BHS). In 2013, she was appointed by the President of BHS, Hall F. Wilkie, to foster business development. Prior to entering the real estate industry, Bess practiced law as an Assistant State Attorney in Montgomery County, Maryland, and also worked at Legal Aid as an attorney.

Let us hear the success story of Bess’s journey in real estate from being a top agent to becoming the CEO of a prominent real estate brokerage in New York.

Top Takeaways:
1. Buy-side opportunities for investors in New York City (3:37)
2. How to compete with your competitors (8:37)
3. Why too much “Tech” is not good (12:14)
4. How does the lead generation in luxury market works (13:46)
5. Bess’ greatest learnings as CEO (20:13) (42:50)
6. The challenges of having no MLS in the city (34:21)

Episode Transcript:
https://docs.google.com/document/d/1wwA7EEhNcnG4HAWO7Kx40ldd1kMtm1pXEOKCAwa6lgw/edit?usp=sharing

Hello everyone! It’s another CEO Secrets episode. Today our special guest is a strong leader, motivator, and educator in the real estate industry. Let us welcome, Bess Freedman.

Bess Freedman is the first CEO of luxury real estate firm Brown Harris Stevens (BHS). In 2013, she was appointed by the President of BHS, Hall F. Wilkie, to foster business development. Prior to entering the real estate industry, Bess practiced law as an Assistant State Attorney in Montgomery County, Maryland, and also worked at Legal Aid as an attorney.

Let us hear the success story of Bess’s journey in real estate from being a top agent to becoming the CEO of a prominent real estate brokerage in New York.

Top Takeaways:
1. Buy-side opportunities for investors in New York City (3:37)
2. How to compete with your competitors (8:37)
3. Why too much “Tech” is not good (12:14)
4. How does the lead generation in luxury market works (13:46)
5. Bess’ greatest learnings as CEO (20:13) (42:50)
6. The challenges of having no MLS in the city (34:21)

Episode Transcript:
https://docs.google.com/document/d/1wwA7EEhNcnG4HAWO7Kx40ldd1kMtm1pXEOKCAwa6lgw/edit?usp=sharing

48 min

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