18/03/2022

10 The Impact on Profitability and Visibility

In this final episode of the Legendary Podcast Launch, I want to talk about some of the real results that we've seen our podcasters achieve as a result of effective podcast launches. The results range from visibility to profitability, yet the common denominator in all of this is publishing podcasts on a regular basis. Was it all luck? No. It involved lots of planning, strategies, and hard work before they got to where they wanted to be. What You'll Learn: - The opportunities that arise from having a successful podcast - Why you need to guest on other people's podcast - How to start building relationships with other podcasters - When and how to turn your podcast into a book - Search Engine Optimisation strategies for your podcast - How launching a podcast the right way gives you instant credibility - How to use your podcast to build a social media community We've all heard stories of how everyday people became successful podcasters after a very short period of time. But can these narratives be trusted? And can you really make money podcasting? The answer is yes. And we at The Podcast Agency can help you look and sound great, and consistently deliver value, which leads to increased visibility and profitability. Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Property Solopreneur with Rachael Troughton https://apple.co/3IhG3Ok - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

9 min

18/03/2022

09 Beyond the Launch

What happens after you have had your Legendary Podcast Launch? An effective podcast doesn’t stop after your launch period. I want to share with you why I think it's important that you continue thinking of your podcast as a long-term commitment, and how we at The Podcast Agency on an ongoing basis support the clients who work with us. I’m also sharing my interview with our client Rachael Troughton, whom we helped launch a podcast called Property Solopreneur, and who continued to work with us to keep delivering quality content to her growing audience. What You’ll Learn: - What to expect after you launch your podcast with The Podcast Agency - How to turn your audience into raving fans - The power of word of mouth when growing your podcast - Traits that define great podcast content - Weekly podcast releases and why they are so effective - Rachael’s experience with launching her Property Solopreneur podcast with us - What we do for the clients who decide to continue working with The Podcast Agency Through podcasting, Rachael has amplified her influence and impact in her industry. Here is what she says: “I knew my podcast would launch and that people would listen, because I have friends in the property world, but I didn't expect it to have the reach and the response it did. My confidence has gone through the roof. To suddenly have something so concrete as a podcast out there and to see it in the charts, you can't take that away, that you actually reached the top 10 in various international charts.” Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Property Solopreneur with Rachael Troughton https://apple.co/3IhG3Ok - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

15 min

18/03/2022

08 Why a Bespoke Launch Strategy Matters

In this episode, I'll walk you through how we go about creating a bespoke launch strategy. Launching a podcast is a complex process that demands proper planning, a custom-made strategy, and a willing team to help you start your show on the right foot. We are that team. From start to finish, equipment to growing your social media presence, our bespoke launch strategy will help you start a podcast, build your audience, and drive traffic to your business. What You'll Learn: - The benefits of having a bespoke podcast launch strategy - Why you need to focus on the things that work and discard the things that don't - The step-by-step guide to launching a successful podcast - How to show up in your podcast as your most authentic self - Why launching a podcast is not a one-size-fits-all thing - How to use podcast to grow your social media following - Social proof when launching and growing a podcast - The most crucial phase of a podcast launch All launches involve hard work, an effective strategy, and a lot of planning. While podcasting can be totally confusing, our custom strategy will make it easy and doable no matter the type of goals you're after, even if you've never done anything technical like this before. Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

15 min

18/03/2022

07 Case Study - Hamish Knox

In this episode, we welcome Hamish Knox, an experienced sales leader and the president of an authorised Sandler Training® center located in Calgary, Canada. Hamish works with business owners and chief executives who are serious about creating sustainable sales cultures and attaining full funnel freedom. Hamish is here on the show for you to get a taste of what happens behind the scenes at The Podcast Agency. We'll go through what it's really like to create, launch, and scale a podcast, even when starting from scratch. What You'll Learn: - Why it's so important to get your voice heard through a podcast - How to consistently deliver value through your podcast - The ups and downs of launching a podcast - What to do and how to react when your podcast starts topping charts - Why you need to start reading online reviews about your podcasts - How to get business opportunities by simply having a podcast - How to not get stuck in "the launch" - The benefits of publishing a podcast weekly without fail When you think about launching a podcast, do you think about how to make a successful podcast, or do you just want a podcast? Here’s what Hamish says: “Number one, don't do it alone. I was firmly going down the DIY path. Please do not do that. If you want your podcast to just be a thing that exists, then hit record, upload it somewhere and you're good. But if you want it to be something that is going to sustain and grow, and eventually derive benefits to you and your business, certainly look at a professional like Anna and her team. The other thing is, we all have great stories, but we think that we have to go on and on telling them. No, a great podcast can be five minutes. If you've got that one idea that you can execute in five minutes, someone goes, ‘that was the best part of my day.’” Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Full Funnel Freedom https://apple.co/3u4RIuO - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community a href="http://www.facebook.com/groups/thepodcastcommunity" rel="noopener noreferrer"...

13 min

18/03/2022

06 About Anna, CEO of Influential Audio - The Podcast Agency

In this episode, I wanted to tell you a little bit about me, why I do what I do with The Podcast Agency and our Legendary Podcast Launch offer. I often describe myself as an accidental entrepreneur. I never saw myself as an entrepreneur, neither did I ever have plans of running a business. 12 years ago, I was busy jumping from stage to stage doing what I did best, acting. But now, I run a successful podcast agency that, to say the least, has really changed my life. Podcasting has opened doors I never would have thought of knocking. I've given keynote talks worldwide, became one of the leading experts in the podcast launching field and enjoyed every single second of it. So what do we do at The Podcast Agency? We provide a premium-level consultancy and a full professional production service for new and old podcasters. We believe a great podcast is more than excellent quality audio. It involves a lot of planning, recording, research, and promotion. If you've ever thought of launching a podcast, by the end of this episode, you'll know exactly why you need a podcast and, hopefully, be motivated to launch one as soon as possible. What You'll Learn: - How to get louder and get your message heard - My journey from acting into podcasting - Practical ways to increase your visibility through podcasting - How to do more for your part of the world - The satisfaction that comes with teaching people how to podcast - How I managed to help over 350 podcasters launch successful shows Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Check out my book: Podcast With Impact: How to Start and Launch Your Podcast Properly https://annaparkernaples.co.uk/book-podcast-with-impact/ - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

15 min

18/03/2022

05 What Happens When You Work with The Podcast Agency

In this episode, we're getting to the nitty gritty of the process of working with The Podcast Agency to create a Legendary Podcast Launch. What You’ll Learn: - What the consultancy and the planning phase entail - The extent of research into competitors, keywords, charts, content and branding ideas that we do - Why the intro and outro scripts for your show are so important - What branding means from the sound perspective - How we ensure the quality of your audio is the best it can be - What we do for each episode you record - How we help you prepare for the big launch - How we track your results and support you emotionally through the launch period Your launch done properly will get you more levels of visibility than you have ever had in your business. We know what works, we are doing this week in week out, and we make sure that the promotion you are doing gets the traction you desire to make sure your podcast launch is legendary. Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

13 min

18/03/2022

04 Case Study - Niyc Pidgeon

In this episode, I’m sharing with you a case study of one of our clients, Niyc Pidgeon, who is host of the Unstoppable Success podcast. Niyc had hosted a podcast previously, and it hadn't got the results that she wanted. Now, with the podcast that we created together and the amazing launch that she had, it has transformed her business. You’ll hear my interview with Niyc a week after the launch, as well as what is going on now with it and why she would not give up podcasting. What You’ll Learn: - Why Niyc’s first podcast wasn’t successful - Why she decided to work with The Podcast Agency - What the process of working with us looked like - What made Unstoppable Success with Niyc Pidgeon chart in 80 categories and 44 countries - The other benefits the podcast brought to Niyc personally and her business Here are Niyc’s words on how her podcast has been growing since the launch and what it did for her business. “I had never launched a podcast in this way before, and it just felt like a wild ride, a roller coaster of emotions and celebration. Anna was so good at supporting me through that journey. We also took the podcast to the No. 1 spot in the UK. I can now say that I am a No. 1 podcaster and it has been fantastic in helping us generate more inspired, tactical, relatable content for our community too. We get people reaching out every single day saying how much they love the show. If you are thinking about working with Anna to get your podcasts and get your big mission and message out into the world, then I would say 100% go for it. You’re not going to be disappointed, you are going to have more impact, more enjoyment, more presence, more brand power, more exposure than ever before.” Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Unstoppable Success with Niyc Pidgeon https://apple.co/3L03lKt - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

16 min

18/03/2022

03 Time and Tech - How We Take Away the Headaches for Your Podcast Launch

Two of the biggest headaches for entrepreneurs who consider having a podcast are time and tech. As an entrepreneur, you know that consistency makes a difference. Your time is best served as the front of your business. Your time is not served spending hours and hours creating content and worrying about the editing and the graphics and the promotion for it. What we do in The Podcast Agency is we take all of that off your hands, so you can just focus on showing up for potentially 10 minutes a week. What You’ll Learn: - How we help you to work only in your zone of genius - The most common mistake entrepreneurs make when starting a podcast - Why your audio quality needs to be more than good enough - How we help you to repurpose your content and free up more of your time We helped our client Lisa Johnson launch her podcast Making Money Online. This is what she says on what it was like to work with us at the launch: “The reason that I enjoyed working with Anna the most is because I wanted to have a podcast that charted, but I wanted it to chart in integrity. Anna helped me come up with a strategy that worked for us that was completely in integrity. We got to the No. 1 top of the UK business charts, which is really difficult to do, and we did that within the first day of the launch. We also got to No. 2 in the Spotify charts, and we got to No. 9 in the UK complete podcast charts, which I didn't even think we would get to those positions. But we did, so I wouldn't hesitate to recommend Anna to work with. If you're doing a podcast, don't do it yourself.” Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Making Money Online with Lisa Johnson https://apple.co/3qko3wz - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

8 min

18/03/2022

02 Why Consultancy is Crucial to a Successful Podcast Launch

In The Podcast Agency, we're frequently working with individuals who have six or seven figure businesses. They tell us that working with us on creating and crafting the message for their podcast gives them so much clarity over the rest of their business and how they need to be speaking to their audience. What You’ll Learn: - How we help our clients to clarify the message and the purpose of their podcast - How you can leverage the power of such an intimate medium as a podcast - Why a bespoke strategy for each podcast is criticall for a successful launch One of our ongoing clients Maggie Collette launched with us Think Like A Boss Podcast. Here’s what she says: "When I first sat and jumped on a call with Anna, I knew that I wanted o relaunch my podcast show, but honestly I had no idea what to expect. I have learnt so much about impact, about voice, about podcasting, about the algorithm, and more importantly I'm not only a no.1 UK podcast host but I'm also an international no.1 podcast host. The results that we have achieved have been absolutely incredible, I could not have reached the thousands of people I reached without Anna's knowledge and support." Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Think Like a Boss Podcast https://apple.co/3IeZSFT - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

8 min

18/03/2022

01 What is a Legendary Podcast Launch and How it Will Benefit Your Business

This podcast is exclusively about our Legendary Podcast Launch package and how it will benefit your business if you decide to come and work with me in The Podcast Agency. This show is going to give you the lowdown on exactly what this service entails and what it can do for your business. In this particular episode, I’m going to talk you through what it means to have a legendary podcast launch. What You’ll Learn: - What is a Legendary Podcast Launch? - How we use Apple and Spotify algorithms to your advantage for your podcast launch - Why podcasting is a great way to build your personal and business brand visibility and credibility - The lifetime value of a successful podcast Throughout this mini series, I'm going to share with you some testimonials from our clients and a couple of case studies, where you’ll get a sense of what a podcast launch can do and how it feels to work with us at that point. Then I’ll bring you an update as to what happened a year on, or six or three months on from the launch of their show and the ongoing production. Check out our Legendary Podcast Launch offer at https://annapn.co/launch Resources: - The Podcast Agency https://thepodcastagency.com/ - Find me on Instagram: https://www.instagram.com/annaparkernaples/ - Facebook: https://www.facebook.com/AnnaParkerNaplesCoach/ - LinkedIn: https://uk.linkedin.com/in/annaparkernaples - My Website: https://annaparkernaples.co.uk/ - Join The Podcast Membership www.thepodcastmembership.com/ - Listen to my podcast 'Entrepreneurs Get Visible' https://annaparkernaples.co.uk/podcast - Listen to my podcast ‘Podcasting for Entrepreneurs’ https://apple.co/3idMtUf - Join our friendly Facebook Community http://www.facebook.com/groups/thepodcastcommunity

8 min

Legendary Podcast Launch with Anna Parker-Naples

Épisodes

10 The Impact on Profitability and Visibility

09 Beyond the Launch

08 Why a Bespoke Launch Strategy Matters

07 Case Study - Hamish Knox

06 About Anna, CEO of Influential Audio - The Podcast Agency

05 What Happens When You Work with The Podcast Agency

04 Case Study - Niyc Pidgeon

03 Time and Tech - How We Take Away the Headaches for Your Podcast Launch

02 Why Consultancy is Crucial to a Successful Podcast Launch

01 What is a Legendary Podcast Launch and How it Will Benefit Your Business

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