Live From Travel Week: Growing the Experience Economy with Access to Off-the-Beaten-Path Product

Our final panel from Travel Week dives deep into growing demand for hidden gems, illustrating how destinations can connect with travelers seeking unique, authentic travel along with more traditional landmarks and luxuries. You’ll also hear how Tourism Exchange USA and receptive tour operators can help. Moderator: April Hutchinson, Editor of TTG Luxury. Panelists: Liz Bittner, CEO of Travel South USA; Nate Huff, President of Tourism Exchange USA; and Lena Ross, Director of Product Development at America 4 You.