30 episodes

As the founder of Benefic Marketing, Sr. Partner and Co-Owner of ActionCOACH Central Texas, Business Coach, and Investor - Tanner OBrien shares his experience in navigating the world of building a business. Episodes contain both dialogue with other entrepreneurs as well as lessons learned from Tanner directly. Enjoy!

Live Your Legacy w/Tanner O’Brien Tanner O’Brien

    • Business
    • 5.0 • 1 Rating

As the founder of Benefic Marketing, Sr. Partner and Co-Owner of ActionCOACH Central Texas, Business Coach, and Investor - Tanner OBrien shares his experience in navigating the world of building a business. Episodes contain both dialogue with other entrepreneurs as well as lessons learned from Tanner directly. Enjoy!

    Why Defining Leads is Crucial in Your Business

    Why Defining Leads is Crucial in Your Business

    I’ve touched on this topic before, but if you don’t have a clear definition of what constitutes a lead in your business, you’re missing out on a massive opportunity. Having a well-defined understanding of leads is essential, especially as your team grows. Without it, your data can become muddled, leading to inefficiencies and missed opportunities.

    **If you are a MARKETER looking to expand your skills, [CLICK HERE](https://actioncoachcentraltx.com/marketing-program) to check out The 12 Week Marketing Master Class from ActionCOACH Central Texas**

    **If you are a SALES PROFESSIONALS looking to expand your skills, [CLICK HERE](https://actioncoachcentraltx.com/12-week-sales-master-class) to check out the 12 Week Sales Master Class from ActionCOACH Central Texas**

    • 6 min
    No More Guess Work! The First Step in Creating Content

    No More Guess Work! The First Step in Creating Content

    If you are like most, by now, you likely have a basic understanding of how powerful it can be to leverage organic content in your business marketing plan. But having an idea of why, and some clarity on what…doesn’t always equate to clarity on what it the FIRST step.

    Today, I aim to help break down this barrier. To give you the path of what to consider first, and how to actually take that first step to creating meaningful content online for your business. In the next few minutes, you will discover how we define success, where to start, and how to measure progress.

    Lets dive in…


    p.s. - I would love to see some of the content YOU are producing today (all forms) - DM me on Instagram at tannerobrien001 or send me an email at beneficmarketing@gmail.com with some of your favorite content. Ill even do my best to drop a comment and share.

    • 8 min
    Understanding Your Core Problem and Identifying Your Ideal Customer: A Small Business Guide

    Understanding Your Core Problem and Identifying Your Ideal Customer: A Small Business Guide

    When embarking on a new marketing journey, the fundamental question to address is: **What problem do you solve, and who is best served by your solution?** This is crucial for any small business aiming to thrive in a competitive market.

    Most of you reading this likely already have a product or service. It could be physical, digital, or a combination of both. The key now is to gain clarity on how your offer is packaged, who it best serves, and why your target prospect should care.

    • 8 min
    The 7 Reminders I Use When Creating Content

    The 7 Reminders I Use When Creating Content

    When it comes to creating good content for your business, there are a lot of areas you can focus on…and it can become quite overwhelming.

    To get right down to it, the best content is the content that is authentic to who you or your business is AND is the easiest to stay consistent with.

    Over the years, I have picked up a number of best practices from the great content creators out there (as it relates to business related content) and I would like to share them with you today.

    **Here are 7 reminders** that I have found to be helpful when making content for my business

    P.S.

    I would love to see some of the content YOU are producing today (all forms) - DM me on Instagram at tannerobrien001 or send me an email at beneficmarketing@gmail.com with some of your favorite content. Ill even do my best to drop a comment and share.

    • 9 min
    Essential Metrics to Track for Marketing Success

    Essential Metrics to Track for Marketing Success

    When it comes to marketing success, the biggest challenge I’ve seen is that many businesses don’t know where their marketing dollars are going or which strategies are working.

    They try everything—posting content, sending emails, attending networking events, running ads, optimizing for SEO—you name it. Sometimes they have data; other times, they don’t.

    In almost every case, there’s a gap in understanding what data to track and how to use it to get a solid return on investment.

    Let’s start with the basics...

    • 11 min
    How to Start Creating Content for Business

    How to Start Creating Content for Business

    Creating content for our business can be one of the easiest ways to share our story, build credibility, and provide value for our prospects and customers.

    Here are a few considerations as we dive into where we can post, what types of content to post, and a few key points on how.

    ...


    p.s. - For those who have yet to complete an audit of your marketing, be sure to CLICK BELOW for access to our free marketing audit.

    https://leadflow.beneficmarketing.com/free-audit

    • 9 min

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