The Thoughtpreneur Podcast w/Tanner O’Brien

Tanner O’Brien
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The Thoughtpreneur Podcast w/Tanner O’Brien

As the founder of Benefic Marketing, Sr. Partner and Co-Owner of ActionCOACH Central Texas, Business Coach, and Investor - Tanner OBrien shares his experience in navigating the world of building a business. Episodes contain both dialogue with other entrepreneurs as well as lessons learned from Tanner directly. Enjoy!

  1. 4 DAYS AGO

    Financials Demystified - Full Replay

    Do you find financials intimidating and complex? Fear no more! Join this engaging and accessible breakout where we demystify financials and equip you with the knowledge and skills to drive your business toward success. Over the course of 60 minutes, we will break down the barriers surrounding money and its significance in your business. Challenge your beliefs and habits around money and gain a fresh perspective on how this can shape your financial outcomes. We will dive into the world of financial statements, including the income statement (P&L), balance sheet, and statement of cash flow, with the intention to learn how to confidently read and leverage them to your advantage. Discover the key metrics that every business owner should measure and track, and why it matters in growing your business. Gain practical insights on how to monitor and report these crucial financial metrics effectively. You will be guided through hands-on exercises that provide you with actionable next steps to create financial optics in your business, enabling you to make sound decisions to drive growth.

    1h 33m

  2. OCT 16

    Unlock Strategic Partnerships for Your Business

    BONUS! Get your FREE Marketing Checklist and Build Your Marketing Machine: https://actioncoachcentraltx.com/5-point-marketing-yt/ In this episode, we dive deep into the world of strategic partnerships—what they are, how to establish them, and why they’re crucial for business growth. Tanner O’Brien shares his insights on using strategic partnerships as a lead channel, building mutually beneficial relationships, and ensuring long-term success by properly managing these relationships. Whether you’re a small business owner or seasoned entrepreneur, you’ll walk away with actionable steps to start forming strategic partnerships that bring value to both you and your partners. 🚀 Key Takeaways: • What makes a partnership “strategic” and how to define it for your business • The core building blocks for a successful strategic partnership • How to identify potential partners and create win-win situations • Tips for maintaining and fostering long-term strategic relationships • How to find strategic partners that fit your niche and target market 👉 Want to learn more about growing your business through strategic partnerships? Hit that Subscribe button and ring the bell to get notified of our next episode!

    16 min

  3. OCT 14

    How to Hire for Your Next Role

    Check Out Our 12 Week Management Course Here: https://actioncoachcentraltx.com/12-week-management-master-class/ The 3-Step Guide to Hiring a Team Member Who Drives Results Hiring the right team member can make all the difference in your business. But how do you find someone who not only fits the role but also drives profitability and success? In this post, we’ll guide you through a clear, proven process for hiring a team member who will help your business thrive. With years of experience building high-performing teams, we’ve seen firsthand how critical it is to follow a strategic hiring process. The companies that take the time to clearly define roles and recruit with purpose consistently hire better talent and see stronger results. Here’s how you can apply the same approach. Follow these three steps to hire your next great team member: 1. Identify the Position and the Result for the Business Before you even think about hiring, get specific about what the role is and how it impacts your business. What are the day-to-day responsibilities? More importantly, how will this position directly drive profitability? Defining this up front sets the stage for success and helps you avoid hiring someone who isn’t the right fit. 2. Clarify How Success Will Be Measured Next, clearly define what success looks like in this role. Is it sales numbers? Lead generation? Client retention? Whatever the metrics are, you need to ensure both you and the candidate understand how their performance will be measured and how these metrics will be tracked and managed over time. 3. Recruit Like You’re Marketing for a Client Recruiting isn’t just about posting a job and waiting for applications. Just like in marketing, you need to identify your target market—who would be the ideal candidate for this role? Once you know that, advertise in places where you’re likely to find those candidates in the highest concentrations. This strategic approach ensures you’re not just filling a position but bringing on someone who can truly make an impact.

    18 min

  4. OCT 7

    Strategic Hiring: Build a Team that Boosts Your Bottom Line

    Hiring the right team member can make all the difference in your business. But how do you find someone who not only fits the role but also drives profitability and success? In this post, we’ll guide you through a clear, proven process for hiring a team member who will help your business thrive. Ready to Build a High-Performing Team? Our 12 Week Management Program will equip you with everything you need to lead and grow your business. From hiring to performance management, we’ve got you covered. Click here to learn more and join today! https://actioncoachcentraltx.com/12-week-management-master-class/

    5 min

  5. SEP 30

    Unlock Management Success: Clear Roles, Clear Results

    As a business owner, you know that successful management starts with clarity. But what does that actually mean in practice? It means defining roles with outcomes, setting expectations, and supporting your team consistently. In this post, we’ll walk you through the key strategies to build a management system that not only drives performance but also fosters growth and happiness within your team.

    5 min

  6. SEP 23

    Mastery Before Marketing: The Key to Sustainable Business Growth

    When it comes to building a successful business, there’s an important rule to remember: mastery comes before marketing. It’s tempting to focus on getting more leads or boosting visibility right away, but without a strong foundation, those efforts can fall flat. Mastery is what sets the stage for marketing to truly work.

    5 min

  7. SEP 16

    The Power of Learning from Others: Fast-Tracking Your Business Growth

    Why Learning from Others is a Game-Changer The ability to leapfrog over common obstacles and avoid mistakes that others have already encountered is a huge advantage. Imagine being able to fast-track your progress by skipping past the trial-and-error stage and diving straight into what works. This kind of learning accelerates growth because you’re focusing on proven strategies rather than testing out new ones blindly. Many successful entrepreneurs credit their rapid progress to mentorship or professional coaching. When you invest in learning from others, you’re not just paying for information; you’re paying for the time they’ve already spent mastering those skills, solving problems, and refining systems. This shortcut can lead to exponential growth.

    4 min

  8. SEP 9

    Mastering Healthy Habits: How to Use Habit Stacking for Success

    In this week’s Wednesday Watch, Kay and Tanner dive into the power of habit stacking and how it can transform your daily routine and business success. Learn practical tips on creating and maintaining healthy habits without feeling overwhelmed. Discover how pairing new habits with existing routines can lead to lasting positive change in your personal and professional life. Whether you’re aiming for better productivity, healthier habits, or more consistent growth, this video has actionable advice to help you get there. Don’t miss out on these valuable insights!

    14 min
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About

As the founder of Benefic Marketing, Sr. Partner and Co-Owner of ActionCOACH Central Texas, Business Coach, and Investor - Tanner OBrien shares his experience in navigating the world of building a business. Episodes contain both dialogue with other entrepreneurs as well as lessons learned from Tanner directly. Enjoy!

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