9 episodes

Loyalty discussions is a podcast all about customer loyalty, retention and rewards. We interview top industry experts to give you a roadmap on how to create customer loyalty, so you can keep your customers coming back for more.

Loyalty Discussions with White Label Loyalty White Label Loyalty

    • Business

Loyalty discussions is a podcast all about customer loyalty, retention and rewards. We interview top industry experts to give you a roadmap on how to create customer loyalty, so you can keep your customers coming back for more.

    Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research

    Consumer Behaviour during Cost of Living Crisis & Recession: the Latest Research

    Ready to level up your marketing game in a down economy?
    Join me as I chat with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds University Business School.
    We dive into her research on the impact of financial threats like the cost of living crisis and the looming possibility of a recession on consumer spending habits.
    This science-backed discussion is a must-listen. So grab a notebook and buckle up for the best approaches to marketing in tough times...

    • 16 min
    2023 Customer Loyalty Trends and Predictions

    2023 Customer Loyalty Trends and Predictions

    Looking ahead to 2023, what trends will shape customer loyalty this year?
    We’ve gathered our expert loyalty predictions so you can get ahead…

    • 9 min
    Loyalty in Sports: An interview with our CEO

    Loyalty in Sports: An interview with our CEO

    Sports fans are some of the most loyal people on earth. But what makes them so devoted? And how can brands recreate that loyalty? Listen to this conversation with Achille Traore, CEO of White Label Loyalty and former professional football player, to uncover lessons in loyalty that businesses can learn from sports.

    • 18 min
    Why Loyalty Programs Fail: part 3

    Why Loyalty Programs Fail: part 3

    This is the final episode of our 3-part episode on Why Loyalty Programs Fail. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time. In this episode, we help you get started with creating a loyalty program for your business. To do so, you need to know about the different types of loyalty programs out there. We also give you some tips for creating a loyalty strategy. Enjoy!

    • 26 min
    Why Loyalty Programs Fail: part 2

    Why Loyalty Programs Fail: part 2

    Welcome to the second episode of a 3-part episode on Why Loyalty Programs Fail. This is for any business interested in loyalty strategy. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time. In this episode, we discuss how loyalty programs can help you get the right data and insights.
     
    Next timeThe third and final part of this episode will help you get started with a loyalty program. We'll discuss the different types of loyalty programs, and the essential building blocks for creating a loyalty strategy that works for you. 

    • 21 min
    Why Loyalty Programs Fail: Part 1

    Why Loyalty Programs Fail: Part 1

    Welcome to a 3-part episode on Why Loyalty Programs Fail. This is for any businesses interested in thinking about loyalty strategy. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time.
     
    Next timeThe second part of this episode goes deeper into the solution: data & insights. We discuss the importance of collecting the right data and deriving insightful information.

    • 23 min

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