Made For Us

Tosin Sulaiman
Made For Us

Made For Us is an award-winning podcast for anyone who’s curious about how to design for inclusivity. Join us each week for conversations with founders, designers, product inclusion leaders and other creative minds who are challening the status quo of how everyday products are designed. Each episode will bring you insights from people who've spent years thinking, perhaps even obsessing, about how to develop products or build companies that are inclusive from the start. AWARDS 2024 Signal Awards: Bronze winner: Most Inspirational Podcast 2024 International Women's Podcast Awards: Finalist: Moment of Insight from a Role Model for 'Reflections on creating the headscarf emoji, with Rayouf Alhumedhi Finalist: Moment of Visionary Leadership for 'No going back': lessons from P&G's product inclusion journey, with Sam Latif'

  1. Inside Adobe’s mission to build more inclusive tech, with TB Bardlavens - listener Q&A edition

    -11 Ч

    Inside Adobe’s mission to build more inclusive tech, with TB Bardlavens - listener Q&A edition

    TB Bardlavens, Director of Product Equity at Adobe, joins us for this special edition featuring questions from Made For Us listeners.  We discuss what it really means to build technology that works for everyone and how the Product Equity team tackles this challenge across all 137 of Adobe’s products. TB also shares how his team shaped Firefly, Adobe’s suite of generative AI tools, ensuring that its outputs truly reflect human diversity.  Along the way, TB answers listeners' questions on the impact of DEI rollbacks in the US and Adobe’s approach to building inclusive global products that respect cultural nuances. Other topics we explore: Why traditional product development often fails to meet human needsHow Adobe is embedding equity and accessibility across its entire product ecosystemThe human case and the business case for product equityThe role of AI in creativity and Adobe’s mission to empower, not replace, creatives Want more like this? Get the free Made For Us newsletter for exclusive content and the chance to pose your questions to upcoming guests. Missed last week’s episode? AI vs the gender feedback gap --- About TB Bardlavens TB Bardlavens is chaotic good in its purest form. He is a Gay, Black man from the Carolinas, a highly regarded social intrapreneur, and an advocate for equity in technology and design. He is a Product Executive, Cultural Strategist, Diversity, Equity, and Justice expert, Co-Founder, Writer, and International Speaker and Facilitator. For more than a decade, TB has dedicated his career to dismantling systemic barriers, building and scaling teams, and launching innovative digital products for companies like Microsoft, Meta and Adobe. Learn more about TB Bardlavens: https://www.bardlavens.com/ LinkedIn: https://linkedin.com/in/bardlavens  Instagram: https://instagram.com/bardlavens  ---  Connect with Made for Us on LinkedIn and Instagram. Show notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/

    41 мин.
  2. AI vs the feedback gap: making workplace feedback fairer, with Textio's Mykel Rangel

    6 МАР.

    AI vs the feedback gap: making workplace feedback fairer, with Textio's Mykel Rangel

    How does bias show up in workplace feedback, and can AI help fix it? In this episode, we speak with Mykel Rangel, VP of Engineering at Textio, a company that has built AI-driven tools that are reshaping the way managers give feedback and how recruiters craft job ads. We explore the hidden biases in performance reviews, how feedback impacts employee retention and pay, and what leaders can do to create more equitable workplaces. We also cover: Textio’s research on workplace feedback and what language can reveal about a company’s cultureWhy women tend to get more personality-based feedback than menHow AI can help managers close the feedback gapStrategies for evaluating AI tools for bias mitigation Enjoyed what you heard? Pass it on to a friend - or tell the world with a 5-star review. Missed last week's episode? Listen here: https://pod.fo/e/2b31a7 --- About Mykel Rangel  Mykel Rangel is the Vice President of Engineering at Textio, a company using artificial intelligence to help organisations create more inclusive, effective, and engaging written communication. Starting off as a tech writer, Mykel transitioned into software before joining Textio.  Learn more about Textio: https://textio.com Follow Mykel on LinkedIn: https://www.linkedin.com/in/mykel-rangel-18963322/ Read the report on bias in performance feedback: https://textio.com/feedback-bias-2024  --- Connect with  Made for Us Newsletter: https://madeforuspodcast.beehiiv.com/ Show notes and transcripts: https://made-for-us.captivate.fm/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/

    31 мин.
  3. Subtitles for real life? There's a pair of glasses for that, with XRAI CEO Dan Scarfe

    27 ФЕВР.

    Subtitles for real life? There's a pair of glasses for that, with XRAI CEO Dan Scarfe

    What if you could subtitle everyday life? That question sparked the creation of XRAI, a company developing augmented reality glasses that display real-time subtitles right before your eyes.  In this episode, XRAI CEO and founder Dan Scarfe joins us to share how AI and augmented reality (AR) are making conversations more accessible - for the 1.5 billion people worldwide with hearing loss, but also for anyone who’s ever struggled to hear in a noisy café, missed a detail in a conversation, or needed instant translation. In this episode, we cover: The highs and lows of building inclusive techHow XRAI’s earliest users (and Dan’s granddad) helped refine the productThe different use cases for the technology - benefits for the deaf and neurodivergent communities as well as global businessesThe future of AI-driven assistive technology and what’s next for XRAI Enjoyed the conversation? Tell a friend - or tell the world with a 5-star review. Missed last week's episode? Listen here: https://pod.fo/e/2af77d --- About Dan Scarfe: Dan Scarfe is the CEO and founder of XRAI, a company using AI and augmented reality to improve accessibility. Inspired by his grandfather’s hearing loss, he developed XRAI Glass, smart glasses that provide real-time subtitles. Under his leadership, XRAI is expanding into live translation and workplace integration, aiming to make communication more inclusive worldwide. Learn more about XRAI: https://xrai.glass/ LinkedIn: https://www.linkedin.com/company/xraiglass/ Instagram: https://www.instagram.com/xraiglass/ --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ LinkedIn: https://www.linkedin.com/company/madeforuspodcastInstagram: https://www.instagram.com/madeforuspodcast/Newsletter: https://madeforuspodcast.beehiiv.com/

    34 мин.
  4. How to innovate responsibly, with McKinsey's Rikki Singh

    20 ФЕВР.

    How to innovate responsibly, with McKinsey's Rikki Singh

    Why aren’t more tech companies prioritising inclusion in product development? Research by McKinsey & Company found that only 17% of product managers ranked inclusion among their top priorities. Yet, it can be a powerful strategic advantage. In this episode, we speak with Rikki Singh, a partner at McKinsey and founder of the McKinsey Product Academy, about the critical role of product management in fostering responsible and inclusive innovation. The conversation explores: Real-world examples of companies innovating to serve underserved marketsHow generative AI is exposing biases in tech while also unlocking the ability to create a more level playing fieldActionable tips for enterprises and startups to prioritise inclusion in product development Love what you heard? Leave us a 5 star review - it helps more people find us, and helps us bring you more great guests. Missed last week’s episode? Listen here: https://pod.fo/e/2ad6a1 --- About Rikki Singh  Rikki Singh leads McKinsey’s software product-management work, helping the world’s largest software and fast-growing SaaS companies with product development and business building. She also founded the McKinsey Product Academy. Learn more: https://www.mckinsey.com/our-people/rikki-singh Follow Rikki on LinkedIn: https://www.linkedin.com/in/ritikasingh24/ Read the report on responsible product management: https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/responsible-product-management-the-critical-tech-challenge --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/

    34 мин.
  5. 'I don't need fixing - the world does': Lucy Edwards on redefining disability

    13 ФЕВР.

    'I don't need fixing - the world does': Lucy Edwards on redefining disability

    We’re kicking off Season 2 of Made for Us with Lucy Edwards, a trailblazing broadcaster, author and content creator who is redefining perceptions of disability. Lucy shares her journey of navigating life as a blind woman, from losing her vision at 17 to becoming a disability advocate and consultant to major brands to creating content that's been seen by millions. The conversation covers: Lucy’s viral wedding, where she and her husband gave guests a glimpse into her worldHer book, Blind, Not Broken, a memoir and guide to overcoming loss and embracing self-acceptanceThe challenges of living in a world that often overlooks accessibilityLucy’s work with global brands like Pantene and Barbie-maker Mattel, and her plans to launch a makeup line with inclusivity at its core If you enjoyed this conversation as much as we enjoyed bringing it to you, we’d be thrilled if you could leave us a 5-star rating! Your support means more listeners will be able to discover the show. Thank you! About Lucy Edwards  Lucy Edwards is a blind broadcaster, journalist, author, and digital content creator who has become a leading advocate for accessibility and inclusivity.  Lucy uses platforms like TikTok and YouTube to educate her audience about living with blindness while championing equality. Lucy is the author of Blind, Not Broken and the children's book Ella Jones vs The Sun Stealer. Learn more about Lucy Edwards: https://www.lucyedwards.com Follow Lucy Edwards on Instagram: @LucyEdwardsOfficial Follow Lucy Edwards on TikTok: https://www.tiktok.com/@lucyedwards --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/  --- Season 2 credits: Creator/producer/host: Tosin Sulaiman Graphic design: Judith Raynault | Cover art: Valentin Grimoux Audio engineer: Justin Orive | Marketing intern: Abigail Brierley

    35 мин.
  6. 07.03.2024

    Why isn’t all design inclusive? Season 1 wrap-up, with Scott Berkun

    Over the past few months, guests on this podcast have shared some great examples of inclusive design and innovation, but these kinds of products aren’t the norm (yet).   Joining me to explore some of the reasons why is Scott Berkun, author of How Design Makes the World, a book that aims to demystify design for everyone. We discuss why it’s so hard to design well and what organisations can do to accelerate good ideas. Enjoying the show? Subscribe to the free Made For Us newsletter for exclusive content. If you haven’t yet left a 5-star rating or review, this would be the perfect time to do so (it will help others discover this podcast while Season 2 is in the works). In today’s episode, Scott and I discuss:  Business and cultural reasons behind design choicesKey questions to ask early on in the design processWhy we should think twice before using words like ‘intuitive’ and ‘user-friendly’The ROI of inclusivity  --- About Scott Berkun: Scott Berkun is a bestselling author and popular speaker on UX design, innovation, leading teams, public speaking and other subjects. He’s published eight books, including How Design Makes The World and The Myths of Innovation. His work has appeared in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist and other media. Learn more about Scott Berkun: http://www.scottberkun.com Learn more about How Design Makes the World: https://designmtw.com/ --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Newsletter: https://madeforuspodcast.beehiiv.com/subscribe LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/  Made For Us was produced and hosted by Tosin Sulaiman. Special thanks to the following people who helped to keep this podcast running: Design & social media management: Valentin Grimoux  Audio engineering: Justin Orive at Reliable Sounds, Alex Van Rose & Rishi Das Post-production & marketing intern: Soumaya El Filali

    32 мин.

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Made For Us is an award-winning podcast for anyone who’s curious about how to design for inclusivity. Join us each week for conversations with founders, designers, product inclusion leaders and other creative minds who are challening the status quo of how everyday products are designed. Each episode will bring you insights from people who've spent years thinking, perhaps even obsessing, about how to develop products or build companies that are inclusive from the start. AWARDS 2024 Signal Awards: Bronze winner: Most Inspirational Podcast 2024 International Women's Podcast Awards: Finalist: Moment of Insight from a Role Model for 'Reflections on creating the headscarf emoji, with Rayouf Alhumedhi Finalist: Moment of Visionary Leadership for 'No going back': lessons from P&G's product inclusion journey, with Sam Latif'

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