40 min

Mark Penn: Finding the Next Microtrends "World of DaaS"

    • Technology

Mark Penn is the CEO of Stagwell and a longtime pollster and strategic advisor. He’s a former senior executive at Microsoft and has advised politicians including Bill Clinton and Tony Blair.Mark and Auren discuss Mark’s books Microtrends and Microtrends Squared, in which Mark identified minor demographic trends and predicted their outsized impact on society and the economy. Mark gets into the mechanics of good opinion polling and breaks down the major differences between political and consume...

Mark Penn is the CEO of Stagwell and a longtime pollster and strategic advisor. He’s a former senior executive at Microsoft and has advised politicians including Bill Clinton and Tony Blair.Mark and Auren discuss Mark’s books Microtrends and Microtrends Squared, in which Mark identified minor demographic trends and predicted their outsized impact on society and the economy. Mark gets into the mechanics of good opinion polling and breaks down the major differences between political and consume...

40 min

Top Podcasts In Technology

Acquired
Ben Gilbert and David Rosenthal
All-In with Chamath, Jason, Sacks & Friedberg
All-In Podcast, LLC
Lex Fridman Podcast
Lex Fridman
The Ben & Marc Show
Marc Andreessen, Ben Horowitz
Hard Fork
The New York Times
Search Engine
PJ Vogt, Audacy, Jigsaw