Marketing as the link between brands and the world Mastering Communication
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- Society & Culture
Erik Kostelijk is a marketing expert with a lot of insights on branding and intercultural communication. In this episode, he shares how he believes marketing and communication are connected, why he works in marketing and what mistakes brands can make when communicating across borders.
Erik Kostelijk is a marketing expert with a lot of insights on branding and intercultural communication. In this episode, he shares how he believes marketing and communication are connected, why he works in marketing and what mistakes brands can make when communicating across borders.
24 min