Marketing Blueprint - The CMO Interview Series

Julien Rio
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Get career tips and business strategies from true marketing leaders. Every CMO, every Marketing Leader is unique with a personal path that brought them to the top. In Marketing Blueprint we unearth the secrets of Marketing success through interviews with Marketing Leaders who've managed their way up to the top. We talk about career paths, building a personal brand, building efficient strategies, constructing a network and everything that makes an individual successful in marketing. So join us to learn from the very bests in the industry!

  1. 7月31日

    Marketing Blueprint - Interview with Amritesh Chaudhuri

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:From Code to CMO: Amrit’s Journey Through Engineering, Empathy, and Evolving the Modern Marketing RoleJoin Amrit, a Silicon Valley executive who began his career in a dark engineering room and rose to become a transformative CMO, as he shares his unconventional path, leadership philosophy, and the evolution of marketing in the age of data and scale. This episode is a masterclass in navigating complexity, leading with heart, and preparing for the future of marketing roles.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:The Accidental CMO: How a career in engineering unexpectedly led to product marketing, then to the C-suite, and why embracing the unknown can be your biggest advantage.- Simplifying for Impact: The underrated superpower of distilling complex ideas for execs and boards, and why it’s essential for influence.- From Solo to Scale: Lessons from Oracle and beyond on turning scrappy startup tactics into repeatable, global go-to-market machines.- High EQ, High Performance: How emotional intelligence, humility, and true team spirit have fueled Amrit’s leadership style, and earned him the nickname “man of the people.”- Designing a Meaningful Career: Startups vs. large companies? Amrit breaks down how each shapes you—and why switching between the two builds unmatched versatility.- The Future of Marketing Roles: Why the CMO title might not survive the decade, and how to prepare for what comes next.Don’t miss this deeply human and highly tactical conversation with a leader who’s walked the full spectrum of marketing—from coding to company-wide vision. Whether you’re just starting out or rethinking your trajectory, this episode will challenge, inspire, and prepare you for the journey ahead.𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=15#Episode

    35 分鐘

  2. 6月26日

    Marketing Blueprint - Interview with Tom Murphy

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Mastering Communications: Career Lessons from Tom MurphyJoin Tom Murphy, VP of Communications at Veeam, as he shares invaluable insights from his journey through the fast-paced world of tech communications—from PR agencies to leading global strategies at Microsoft.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:📌 Go Horizontal, Not Just Vertical: Discover why gaining diverse experiences across industries and roles is key to long-term career success.📌 AI in Communications: Understand how AI is reshaping PR and marketing—and how to stay ahead of the curve.📌 Follow the Work, Not Just the Brand: Learn why the most exciting opportunities aren’t always with the biggest names.📌 The Power of Leadership & Networks: See how finding the right mentors and leaders can shape your career trajectory.📌 Global Experience Matters: Gain insights on why working across different markets and cultures can be a game-changer.📌 The Truth About Thought Leadership: Do you need a strong opinion on everything? Tom breaks down what really matters.Don’t miss this insightful conversation packed with real-world lessons for anyone in communications and marketing. Watch the full interview for career-defining advice and inspiration!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.📢 𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=14#Episode

    32 分鐘

  3. 6月3日

    Marketing Blueprint - Interview with Selma Chauvin

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Unlocking Career Growth: Key Insights from Selma Chauvin on Marketing SuccessJoin Selma Chauvin as she shares valuable insights and strategies to boost your marketing career, emphasizing the power of curiosity, adaptability, and continuous learning.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:Embrace Curiosity: Discover how a curious mindset can open doors to new opportunities and accelerate your career growth.Adapt and Thrive: Learn the importance of staying adaptable in a rapidly changing marketing landscape and how to leverage this skill for success.Build a Diverse Skill Set: Understand why exploring different roles and specialties can make you a more versatile and valuable professional.The Power of Community: Find out how engaging with professional communities and mentorship can enhance your career journey.Overcome the Dunning-Kruger Effect: Explore strategies to navigate the challenges of perceived simplicity and the importance of continuous learning.Actionable Career Advice: Gain practical tips for aspiring marketers looking to make their mark in the industry.Don’t miss this enlightening conversation with Selma Chauvin, packed with actionable insights to help you elevate your marketing career. Watch the full interview to gain a fresh perspective and inspiration for your professional journey!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=14#Episode

    31 分鐘

  4. 6月3日

    Marketing Blueprint - Interview with Mandy Dhaliwal

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Mastering Marketing Leadership: Insights from Mandy Dhaliwal on Building a Vision, Growth Strategy, and CommunityDive into an engaging conversation with Mandy Dhaliwal, CMO of Nutanix, as she shares her deliberate journey to marketing leadership, the lessons she learned across diverse roles, and how she’s shaping the future of hybrid cloud infrastructure. Whether you’re an aspiring marketer or a seasoned professional, Mandy’s insights will inspire you to dream big and lead boldly.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- A Career by Design: How Mandy envisioned her path to becoming a CMO and the deliberate steps she took to achieve it.- Lessons from Internships: Why Mandy credits her first internship with shaping her marketing caree, and how you can make your early experiences count.- The Art of Strategic Growth: Discover Mandy’s approach to solving hard problems and driving exponential growth, whether in startups or at global enterprises.- Leadership Through Community: How Mandy balances her role as a CMO with being a founding member of impactful communities like Chief and CMO Huddles.- Building Teams and Future Leaders: What Mandy looks for in marketing talent and her philosophy on fostering growth from within.- Authenticity and Self-Awareness: Why knowing yourself is the ultimate key to unlocking career success.- Don’t miss this opportunity to gain insights from one of marketing’s most accomplished leaders. Watch the full interview and learn how Mandy Dhaliwal navigates challenges, builds communities, and shapes the future of marketing leadership!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=13#Episode

    30 分鐘

  5. 6月3日

    Marketing Blueprint - Interview with Lisa Vecchio

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Building a Marketing Career by Design: Insights from Lisa Vecchio on Leadership, Adaptability, and PurposeJoin CMO Lisa Vecchio as she shares how a deliberate approach to career growth, diverse industry experience, and a people-centered leadership style shape success in today’s dynamic marketing world.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- Embrace Diverse Experiences: Lisa highlights the value of exploring different marketing roles and industries to build a holistic, adaptable skill set for leadership.- Career by Design: A deliberate career path, focused on personal values, can lead to meaningful professional achievements and global opportunities.- Empathy-Driven Leadership: Prior experience across roles helps foster understanding and effective communication with teams, inspiring accountability and collaboration.- Adaptability in Today’s Market: Lisa emphasizes the importance of being open to change and prioritizing purpose and good culture over budget or title.- Advice for New Marketers: Try various roles to discover strengths, question the status quo, and focus on continuous learning to grow both skills and career.Don’t miss this opportunity to learn from a dynamic marketing leader who has carved her own path in the tech industry. Watch the full interview for insights that will inspire both aspiring leaders and seasoned professionals alike!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=12#Episode

    29 分鐘

  6. 6月3日

    Marketing Blueprint - Interview with Wendy Braitman

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Climbing the Marketing Ladder with Wendy Braitman - Mentorship, Networking, and Building InfluenceIn this insightful interview, Wendy Braitman shares career-building strategies—from networking and mentorship to mastering influence—giving marketing professionals practical advice to navigate career changes and achieve leadership success.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- Value of Mentorship: Actively seek mentors within and outside your company to guide your growth and help you navigate career challenges.- Networking as a Career Cornerstone: Consistently nurture your network to stay connected and open doors for future opportunities.- Diverse Marketing Skills: Explore different marketing roles to gain a broad understanding, which can position you for leadership roles.- Continuous Learning: Stay updated with industry trends through conferences, reading, and courses to keep your skills sharp and relevant.- Influence Without Authority: Build influence through thought leadership and content creation on platforms like LinkedIn to establish your expertise and visibility.These takeaways make the interview a must-watch for anyone serious about building a successful marketing career!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=11#episode

    32 分鐘

  7. 6月3日

    Marketing Blueprint - Interview with Alexandra Sommer

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Navigating Leadership & Entrepreneurship with Alexandra SommerIn this engaging discussion, I sit down with Alexandra Sommer, founder of the marketing agency Creative and Thinking. Alexandra shares her unexpected journey from a mathematics student to a leader in the tech marketing space. From her early days as a young manager in the IT sector to her bold decision to start her own agency, Alexandra reflects on the power of mentorship, embracing change, and finding confidence in leadership. Tune in to discover her approach to managing teams, taking risks, and fostering a culture of trust and collaboration.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:- The Role of Mentorship in Career Growth: Discover how finding the right mentor can shape your early career and provide the confidence to take on leadership roles, even when you’re young and managing older, experienced teams.- The Importance of a 360° Approach to Marketing: Learn why exploring different facets of marketing—from events to business development—can accelerate career advancement and prepare you for strategic roles like Marketing Director.- Balancing Risk and Innovation: Gain insights into why taking calculated risks and operating “under the radar” can drive innovation, especially when working within structured organizations.- Leadership Through Trust and Collaboration: Understand Alexandra’s leadership style, centered around trust, open communication, and leading by example—whether it’s working alongside teams or being available to offer guidance.- Daring to Venture into Entrepreneurship: Hear about Alexandra's journey into entrepreneurship, the challenges she faced, and why she believes in embracing mistakes as a key to growth.Don’t miss this opportunity to learn from a dynamic marketing leader who has carved her own path in the tech industry. Watch the full interview for insights that will inspire both aspiring leaders and seasoned professionals alike!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=10#episode

    29 分鐘

  8. 6月3日

    Marketing Blueprint - Interview with Michaël Rolland

    𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲:Navigating Marketing & Technology with Michael RollandIn this insightful interview, I sit down with Michael Rolland, CMO of Devoteam, to explore the intersection of technology and marketing. Michael shares his journey from IT systems engineer to a top marketing leader, offering a fresh perspective on how technical knowledge can enhance marketing success. Dive into this conversation to uncover valuable lessons on career growth, leadership, and adapting to industry changes.𝗪𝗵𝗮𝘁 𝗬𝗼𝘂 𝗪𝗶𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:The Power of Tech in Marketing: Discover how an IT background can provide a competitive edge in today's tech-driven marketing landscape.Adaptability is Key: Learn why embracing change and leveraging diverse experiences are essential for career growth and success.Data-Driven Marketing: Gain insights into the shift from creative-led to data-led marketing and the importance of proving ROI with robust analytics.Mastering Leadership Balance: Understand how to balance hands-on involvement with effective delegation to foster team growth.Choosing the Right Environment: Hear Michael’s advice on selecting a work environment that encourages flexibility and long-term professional development.Don’t miss this chance to hear from a seasoned marketing leader who has successfully navigated both the tech and marketing worlds. Watch the full interview for strategies that will elevate your marketing career!𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗕𝗹𝘂𝗲𝗽𝗿𝗶𝗻𝘁: 𝗖𝗠𝗢 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗥𝗲𝘃𝗲𝗮𝗹𝗲𝗱Marketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.𝙎𝙪𝙗𝙨𝙘𝙧𝙞𝙗𝙚 & 𝙡𝙚𝙫𝙚𝙡 𝙪𝙥 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙜𝙖𝙢𝙚!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=9#Episode

    31 分鐘
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簡介

Get career tips and business strategies from true marketing leaders. Every CMO, every Marketing Leader is unique with a personal path that brought them to the top. In Marketing Blueprint we unearth the secrets of Marketing success through interviews with Marketing Leaders who've managed their way up to the top. We talk about career paths, building a personal brand, building efficient strategies, constructing a network and everything that makes an individual successful in marketing. So join us to learn from the very bests in the industry!

資訊