Marketing Brew

Stan Berteloot
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Marketing Brew

Welcome to The Marketing Marketing, your daily audio update on Marketing.

  1. 31/10/2024

    "Accelerating SAP S/4HANA Transformations: LeapGreat & UiPath's Innovative Approach"

    On October 31, a LinkedIn Live session spotlighted how automation can simplify and accelerate SAP S/4HANA transformations. This discussion was led by Robert Cummings, the CEO of LeapGreat, along with Arvind Sundaresan from UiPath and was moderated by Ross Orrett, an ERP veteran. Cummings discussed the complexity and challenges of SAP transformations such as lack of early visibility in projects, which contributes to delays and budget overruns. As a solution, LeapGreat has created "Version Zero," an early-stage prototype of the SAP S/4HANA system, which offers SAP clients a hands-on preview and real-time adjustment of their system. Supported by UiPath's automation tools, this approach minimizes human error and enables the project team to focus on more complex tasks, while significantly reducing the risks and costs typically associated with SAP implementations. https://www.example.com https://www.sample.org https://www.testsite.net https://www.website123.com https://www.mydomain.info ```

    4 min

  2. 31/10/2024

    "Automating SAP S/4HANA Transformations: Insights from LeapGreat & UiPath's Vision Zero Approach"

    LeapGreat recently hosted a LinkedIn Live event highlighting the impact of automation on SAP S/4HANA transformations. With participation from LeapGreat's CEO, Robert Cummings, and UiPath’s Arvind Sundaresan, the talk focused on the role automation plays in minimizing the complexities and risks associated with SAP project timelines. One of the main issues discussed was the late-stage surprises that often lead to project delays and budget escalations due to a lack of early visibility in SAP projects. To tackle this, LeapGreat provides an early-stage prototype, "Version Zero," to give stakeholders an initial preview of the system. Powered by UiPath's automation tools, this allows the project teams to identify and address issues in real-time, thus enabling timely adjustments. Moreover, UiPath's Robotic Process Automation improves efficiency by automating repetitive tasks, minimizing human error, and freeing up resources to focus on complex tasks. https://www.example.com https://www.sample.org https://www.testsite.net https://www.website123.com https://www.mydomain.info ```

    4 min

  3. 31/10/2024

    "Unlocking ERP Success with LeapGreat and UiPath: Accelerating S/4HANA Transformations through Automation"

    In a recent LinkedIn Live session, LeapGreat and UiPath brought forth the crucial role automation plays in SAP S/4HANA transformations. ERP implementation is famously complex, impacting several departments and often leading to delays and budget overruns. LeapGreat's CEO, Robert Cummings, discussed the solution of "Version Zero" - an early prototype of the SAP system that allows teams to spot and resolve issues ahead of time, reducing late-stage costs. With UiPath's automation tools, repetitive tasks like data migration are dealt with efficiently, freeing up teams for more complex tasks. This approach yields early benefits like improved speed, lower risk, and more reliable implementation, making this advanced approach to SAP implementation a game-changer in the field.

    4 min

  4. 31/10/2024

    "SAP S/4HANA Transformations: Embracing Automation with LeapGreat and UiPath"

    This just in: a LinkedIn Live session hosted by LeapGreat on the power of automation in SAP S/4HANA transformations. Leaders from LeapGreat and UiPath carved out the significance of automation in slashing SAP project timelines, complexity, and risk. According to Robert Cummings, LeapGreat's CEO, these transformations are notoriously complex due to their cross-departmental impact, leading to frequent delays and budget overruns. To tackle this, LeapGreat introduced "Version Zero", an early-stage prototype of the SAP S/4HANA system that allows project teams to spot and resolve issues ahead of time - minimizing late-stage adjustments. UiPath's Arvind Sundaresan emphasized automation's efficacy in streamlining SAP projects, handling repetitive tasks, reducing human error and speeding up processes. This combined approach could revamp how we perceive SAP implementations, bringing immediate action into traditionally theoretical planning stages.

    4 min

  5. 17/10/2024

    "Changements à La Provence, Confiture d'Histoire avec François Durif, et Révolution IA par OpenAI"

    In media news, today, Olivier Biscaye, the current editor of 'Midi-Libre', has been appointed to replace Aurélien Viers at the head of daily newspaper 'La Provence'. The official handover will take place on October 18th following months of speculation about Viers' future at the paper after a crisis earlier in year. Nicolas Rey will act as interim director until Biscaye takes over. However, tensions are high with the paper having lost 12 staff since the start of the year and facing a projected loss of 16.5 to 17 million euros for 2024. In literature, François Durif's novel "Torno subito" reinvents the history of confetti, charting a fascinating era in the late 19th and early 20th centuries. The author uses confetti as a powerful metaphor for memory fragments and pieces of life. Finally, in tech news, artificial intelligence manufacturers are developing innovative software called "agents" that could act to achieve specific goals. Companies like Microsoft and Google are investing in this technology with various projects underway to create systems capable of complex tasks like scheduling appointments or managing emails. However, experts are expressing concerns about potential risks associated with these autonomous agents, including loss of control and malicious uses.

    4 min

  6. 14/10/2024

    "AI Innovation: Talking Exhibits at Cambridge's Museum of Zoology and MAiRA Pro S, the Robot Conductor's Debut in Dresden"

    On this episode of Marketing Brew, we're diving into an innovative experience from the Museum of Zoology in Cambridge, which is using AI to bring life to their exhibits. These enhanced exhibits can interact with visitors in multiple languages, offering insights that promise to reshape future museum experiences. We'll then switch gears and talk about a symphonic wonder - a robot conductor named MAiRA Pro S, debuting with the Sinfoniker in Dresden, Germany. This three-armed maestro blurs the boundaries between man and machine, bringing to life a musical masterpiece that may be challenging to conduct for humans. Join us as we explore how these two intriguing examples are pushing the envelope in their respective fields, piquing curiosity and making bold statements about technology's potential.

    3 min

  7. 14/10/2024

    AI Animates Cambridge's Museum of Zoology: A New Dawn for Interactive Exhibitions

    Welcome to Marketing Brew, the cutting-edge podcast offering you a fresh scoop of the latest trends and happenings in the marketing world. In this podcast, we will explore a riveting innovation from the Museum of Zoology in Cambridge, where AI technology is breathing life into preserved specimens. Visitors can now converse with exhibits, such as a dodo or a fin whale skeleton, in 20 different languages, as the AI creates a vivid persona for each one. Next, we delve into how these Artificially Intelligent exhibits use storytelling as a tool to shift public perceptions and deepen the connection between human beings and nature. We will cover how the approach is not only entertaining but educational, generating visitor insights to inform future exhibitions. Finally, we explore the dodo's story about its diet and habitat, and the fin whale skeleton's reflections on human-nature emotional bonds, offering a new perspective on understanding biodiversity. Stay tuned to Marketing Brew as we unravel more about these AI-driven exhibits and their impact on visitor engagement and education in museums.

    1 min

  8. 13/10/2024

    Elon Musk's X Drops Unilever Lawsuit & AI Impact on Legal Ethics in Victoria

    Marketing Brew is back with the freshest insights about the dynamic world of marketing today. In this episode, hear about how Elon Musk's social media platform X has opted to exclude Unilever, a major consumer goods company, from its ongoing lawsuit against brands that have withdrawn their advertising campaign on the platform. Learn about the potential implications of this significant development and how it might affect the future of digital advertising on social media. Next, we delve into a controversial issue in Melbourne, where a lawyer has come under scrutiny for falsely citing cases in court through an AI software. Discover how this incident, unfolding in a state family court, could ripple through the legal community and what it tells us about the use of AI in the law industry. Don't miss this episode as we explore innovation and controversies in marketing, from social media platforms to the corridors of justice. Tune in to get your daily Marketing Brew fix.

    2 min
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Welcome to The Marketing Marketing, your daily audio update on Marketing.

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  • Création
    Stan Berteloot
  • Années d’activité
    2 k
  • Épisodes
    19
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    Tous publics
  • Copyright
    © 2025 Stan Berteloot

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