Marketing Diversification: Where Pixels Meet Pavement

Diversification is now officially table stakes in any marketing strategy.

Jeff Campbell, President at aiCommerce, shares his experience navigating the current marketing terrain, detailing the imperative of holistic growth and diverse channel strategies for brands.

Understanding the essence of authenticity in content creation is no longer optional, especially if you want to appeal to younger generations.

Join us as we discuss:

• How marketing strategies are adapting to the nuances of Gen Z
• Strategies for brands to effectively navigate the diverse marketing channels available
• How is data privacy impacting advertising strategies?And what the future hold for retail sales in this evolving landscape