7 episodes

We talk to top mobile game product and liveops folks about everything data, retention, engagement and monetization. We cover tops from automating liveops events to reducing employee burnout and everything in between. We're all about improving how F2P mobile gaming is done.

Mastering Retention UserWise

    • Technology
    • 5.0 • 1 Rating

We talk to top mobile game product and liveops folks about everything data, retention, engagement and monetization. We cover tops from automating liveops events to reducing employee burnout and everything in between. We're all about improving how F2P mobile gaming is done.

    MRP#7: Hadrian Semroud, on his experience with free to play games

    MRP#7: Hadrian Semroud, on his experience with free to play games

    Hadrian Semroud, an experienced mobile f2p product manager, joins us on today's episode to discuss his knowledge and experience with free to play games.

    • 47 min
    MRP#6: Balancing data and creativity when game designing with Michael Tapley

    MRP#6: Balancing data and creativity when game designing with Michael Tapley

    Michael Tapley, a passionate game designer, joins us in today's episode to discuss his thoughts on gamer intuition and how to use data to validate this intuition and more!

    • 51 min
    MRP#5: How do you measure FUN in the gaming industry? With Hinrik Asgeirsson from FunPlus

    MRP#5: How do you measure FUN in the gaming industry? With Hinrik Asgeirsson from FunPlus

    In this episode of Mastering Retention Podcast, Tom is joined by Hinrik Asgeirsson from FunPlus to talk about how to quantify fun, blending data and art, his thoughts on concept testing, 5G, and more!

    • 53 min
    MRP#4: Being diligent with data! With Dennis Heizmann, Game Manager at Tilting Point

    MRP#4: Being diligent with data! With Dennis Heizmann, Game Manager at Tilting Point

    In this episode of Mastering Retention, we are joined by Dennis Heizman, product manager at Tilting Point, to speak about some (secret) projects they are working on, the importance of data analytics, and more!

    Some of the key takeaways of today's episode:
    Tips for maximizing ARPDAU.
    The importance of data analytics on all aspects of gaming.
    The benefits of having a publisher partnership.
    Recommendations for product managers and live-ops teams.
    Tips to increase retention rate.

    • 34 min
    MRP#3: What Does Retention Really Mean? With Jónas Antonsson, co-founder of Raw Fury

    MRP#3: What Does Retention Really Mean? With Jónas Antonsson, co-founder of Raw Fury

    On today’s episode of Mastering Retention, we talk with Jónas Antonsson the co-founder of the Swedish game publisher, Raw Fury, about the meaning of retention, the gaming industry, how to avoid employee burnout and his career path.

    During this episode, Jónas and Tom talk about:
    What motivates Jónas to get out of bed every morning and how important games are to him.
    The importance of games as mediums of art.
    What advice would Jónas give to those who want to start a studio or create a game.
    How to manage burnout in the gaming industry and Raw Fury’s mantra of treating humans like human beings.
    What retention does mean?
    Books mentioned:
    The Four Agreements by Don Miguel Ruiz
    Meditations by Marcus Aurelius

    • 57 min
    MRP#2: Live Ops Automation and Data Driven Game Design|Javier Barnes, ex-Gameloft, ex-Social Point Game Lead

    MRP#2: Live Ops Automation and Data Driven Game Design|Javier Barnes, ex-Gameloft, ex-Social Point Game Lead

    Javier Barnes, (ex-Socialpoint and ex-Gameloft) joins us from Barcelona, Spain to talk about his career in the industry, his experience on free to play games and his passion for game design.

    In today's episode we'll cover these great topics and more:

    Introduction to F2P game monetization & data oriented game design.
    How to automate live ops production.
    How to implement community led game design in your live game.
    What we might see happening in the next ten years in mobile gaming.

    • 56 min

Customer Reviews

5.0 out of 5
1 Rating

1 Rating

Top Podcasts In Technology