Maximize Your Marketing Impact With Data!

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

Join Brad Friedman and Jim Harenchar as they discuss the importance of collecting data to measure the results of your businesses’ marketing efforts.

Jim is the CEO of Response Marketing Group, a consumer-data-focused marketing agency that primarily serves clients in the financial services, tourism and healthcare sectors. Founded in 1986, the company leverages 35+ years of experience and data insights and pairs it with highly relevant messaging to the target audience to drive revenue growth, customer growth, and increased asset values. In addition to serving as CEO, Jim leads the Travel and Tourism practice for RMG.

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