Measuring Popularity: Inside Goalden View's Innovative Sports Analytics Platform

In today’s episode of Tech Talks, David meets Dana Namerode, a former actress turned tech entrepreneur, to discuss Goalden View; a platform that tracks and measures athlete popularity. With the use of their proprietary algorithm Goalden View can tell you the most ‘popular’ football/soccer players on the planet! Unlike traditional performance metrics, Goalden View focuses on public perception, sentiment, and overall brand appeal across multiple media channels. But what can you do with that insight, and what even is popularity?

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