Broker-to-Broker

AIME Association of Independent Mortgage Experts
Broker-to-Broker

Being an independent mortgage broker can feel like you’re facing big retail banks all alone. Why not learn from industry experts who have already forged the path? Join JP Hussey, Broker/Owner of the Hussey Team, as he goes in-depth about the business with industry experts and AIME members every Tuesday. Sit back, relax, and benefit from the insights you’ll need to further your breakthrough in the broker channel!

  1. ٣ جمادى الأولى

    From Courtrooms to Closings: How Being a Broker Made Me Better w/ Philip Lucrezia - Episode 207

    Catch Broker to Broker, Episode 207! Learn how a history in mortgage law and retail leads to the fast track of wholesale success with Sr. Loan Officer at GoRascal and featured Fuse 2024 Panelist, Philip Lucrezia! *NOTE: We apologize for the audio quality in this episode. Due to technical issues during recording, the sound may be less clear than usual. However, the insights shared by Philip Lucrezia are invaluable, and it’s still well worth a listen. Key Points: 1:54 - Intro / From Law, To Retail, To Wholesale 12:09- Wholesale Misconceptions 20:00 - Mortgage Attorney Stories 26:05 - Philip's First Fuse Experience Philip has had an interesting journey towards becoming the successful broker he is today. After 15 years as a mortgage attorney, Philip realized his skills were leaving money on the table, so he entered into originating. Having worked in retail for multiple companies, Philip became frustrated with the limitations on the rates and services he could offer his clients, and chose to make the jump to wholesale. It hasn't even been a full year in wholesale, and Philip is already making massive waves in the market, and in the broker community; something that didn't go unnoticed, when he was asked to be a featured panelist at Fuse 2024's panel: Retail vs. Wholesale: Untold Stories of Brokers Who Made the Switch. "Attending Fuse led to me to start hiring; I just didn't feel like I was ready to do it until then." states Philip, reflecting on his time at Fuse. "When I was talking with people at my company about Fuse, I really feel like it's actually making me a better dad; one of the keynote speakers talked about how much your kids don't do what you teach that day, but they do watch you go out, come home, putting the phone down, and being present in their lives. When I'm home, that's just something that never really sunk in. That's the last thing I expected that would come out of Fuse, was for me to come home and learn how to be a better dad to my kids... There's some kind of magic that happens when brokers all get together. Seriously, when we get together and people are talking, the conversation and communication yields benefits you could never expect."

  2. ٢٨ ربيع الأول

    Ensuring Longtime Clients Using Long-Term Planning with George Burkley - Episode 203

    Don't miss Broker to Broker, Episode 203! Learn the secrets to long-term success and 90% client retention from the Broker Owner of American Mortgage and Financial Services, George Burkley. *Note: This episode was recorded before Fuse National Conference George has been a mortgage broker for nearly 30 years, and he has the industry, association, and customer service skills & wisdom to show for it. He's been a long-time beloved broker community member, as he's always willingly shared his time, knowledge, and expertise to help ensure the success of his broker peers. In this episode, George shares much of his hard-earned wisdom and discusses the system and business model he created. This model emphasizes relationship-building by providing thorough, long-term financial planning and education for his clients. These free, invaluable services, plus the additional non-mortgage financial services offered under American Mortgage and Financial Services, help George retain a large majority of his clients for return and repeat business. "If you do business once with a client, you have a 30% chance of their return business. Twice is 50%, three times or more in 90%. So, sit down with a client and BUILD A RELATIONSHIP with them. Become their friend. Make sure they see you not as someone trying to sell them something, but as the person guiding them through buying a house, their insurance, and investments. Maybe someday down the road, you can show them how to retire with dignity. Then they'll see you almost like family at that point. And that's the best advice I can give to anyone entering the mortgage industry: You need to quit worrying about making money on your deals; the commission is just a byproduct, the relationship is the thing you need to build." Key Points: 0:40 - Intro / 28 years in Wholesale Mortgage 4:15 - Lessons and Relationship-Building 7:16 - Teaching Financial Literacy 14:55 - Anticipating Your Clients' Needs WITH Market Changes 20:25 - Looking Ahead with the Broker Community

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Being an independent mortgage broker can feel like you’re facing big retail banks all alone. Why not learn from industry experts who have already forged the path? Join JP Hussey, Broker/Owner of the Hussey Team, as he goes in-depth about the business with industry experts and AIME members every Tuesday. Sit back, relax, and benefit from the insights you’ll need to further your breakthrough in the broker channel!

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