Welcome to Mindset First, the podcast that will show you how to turn down the noise in your head, tune in to strategic signals and scale your business.
The Importance of Owning Your Voice In Making An Impact
On this week’s podcast episode, I dive into the topic of owning your voice in making an impact.
I think these days as our personal lives and business lives blend more and more as entrepreneurs (especially service based online business owners), it can be extremely difficult to discern your own voice from others and how far to take your own voice. I won’t lie - in the face of the Supreme Court decision this past week, I questioned how strong my voice needs to be because in my personal life I tend to be pretty strong.
But does that serve my business? Does that alienate or include those who need the mindset work I do to have real conversations. This week I explore the idea of voice and the impact you want to make in your business. I hope this helps you draw the line for yourself.
When No One Looks Like You: A Powerful Success Story with Samar Owais
So, how do you succeed in business when no one else looks like you in your industry. That’s the question my guest Samar Owais tackles on today - she is a self described brown, Hijabi wearing, non-native English speaking Muslim woman who has found some impressive growth in her field, but it hasn’t always been easy. Today we talk about the unique challenges she’s faced in business, her own head trash around it and some of the strategies she’s used to get ahead.
I’ve known Samar for a few years now and to watch her grow has been impressive - not naturally quiet or shy, watching her step into her own self - unapologetically has been something fun to witness. I think she was perhaps reserved taking the world in as we all sometimes do - but now, she boldly and proudly talks about who she is and what she brings to the table.
Whether you’re Muslim, brown, white or something entirely different - the biggest takeaway from this episode is how to really stand in who you are - no matter how different the world you live in might feel.
How Growth Mindset Becomes Fixed Around Business Growth
A few years ago, Carol Dweck introduced the idea of growth mindset versus fixed mindset in her appropriately named book Mindset: The New Psychology of Success. She pointed out that when we have a fixed mindset it becomes harder to reach our goals and achieve the success we want. And while many of us would like to think we have a growth mindset or have achieved a more flexible growth mindset in our personal lives, when it comes to business - we tend to be fixed in ways that hold us back and keep us from cracking our own success code.
In this episode, I talk about how a fixed mindset might be holding you back from taking your business to the next level.
Secrets to Scaling Your Business with A Team
One of the first things you’ll hear from experts about scaling your business is that you need a team. But where do you start? Who do you hire first? And how do you find the money to make it all worthwhile? More than any other area of scaling - building a team can bring on head trash and a lot of hesitation because the truth is that who you hire can have a great impact on how you grow your business. On today’s Mindset First Podcast episode, I invited Rachel Mazza who is a marketer and integrator who has helped grow her team from 3 to 23. She shares some of the ins and outs of growing a team and how you can avoid some of the mistakes people make when it comes to scaling this way. I love this conversation with Rachel because she’s so real and shares both strategic and mindset tips to getting beyond your fears and growing a team that can take your business to the next level!
I'll Work On This Later & Other Mindset Traps That Halt Success
It’s easy to push business strategies off to the side - especially when life and business get busy. You tell yourself you’ll get to it later, only to push ideas off to the side repeatedly as your incompletions list grows. You tell yourself you wish you had more time, but nothing really changes. Later becomes never, and your business stalls. This is the time where satisfaction and joy starts to take a big dip for business owners. In this episode, I take a closer look at how the “I’ll work on this later” is really costing your business and some simple things you can do to overcome procrastination and increase productivity and growth in your business.
Perfect your pre-launch strategy to get more sales with Ash Chow
When it comes to launching your products or services, there is a ton of talk in the marketing world about what you should do during your launch to maximize your sales. But there is this period before the launch that most business owners forget about or neglect - or to be honest, don’t know what to do with, so they simply focus all their efforts around messaging and nurture to the launch. And that leaves a lot of money on the table that goes unclaimed. So, when I started to learn more about what Ash Chow was teaching business owners with digital products, my ears perked up. Ash is an Australian based copywriter who teaches business owners around the world how to improve their sales on day one of their launch by focusing their attention on pre-launch strategies. Instead of packing all your efforts into the end, Ash shares how you can actually pack more of a power punch by starting your efforts earlier. I love what Ash has to share and have worked with her to talk about my own strategies. There is a ton to learn from this episode and she even spills some of her own mindset stories about getting into this space!
One of my new fav podcasts!
Episode #57: What Selling Luxury Brands Can Teach You About Selling-with Kathe Crawford
I loved the podcast with Kathe Crawford. She gave me some great tips I will use on my discovery calls.
Truth and No Nonsense Wisdom!
Linda’s podcast provides direct, no-nonsense advice on how to grow your business. I am so fortunate to have met Linda and have this podcast available as a resource as I launch my new business.