Join us as we chat with aspiring actor turned electronics engineer turned entrepreneur and business owner, Mike Maynard!
Mike is the Managing Director/CEO of the Napier Group, a $7M PR and marketing agency for B2B technology companies. He is a self-confessed geek who loves talking about technology. He believes that combining the measurement, accountability, and innovation that he learned as an engineer with a passion for communicating internationally means Napier can help clients achieve their marketing goals sooner.
In this episode we uncover some well kept secrets of a what it means to have a successful marketing agency, the pitfalls of growing an agency through acquisition and how to win clients as an agency.
Some other topics include:
Mike's biggest mistake and the best lesson How to (or how not to) select right marketing technology Why you shouldn’t specialize in tactic specific marketsHow to market to large enterprises ...and SO much more!
Interested in the exclusive offer from Mike?