Modern Chiropractic Mastery

Dr. Kevin Christie
Modern Chiropractic Mastery

Modern and Ethical marketing strategies, without the huge price tag of most resources in the industry. This show will be a mix of topic-based podcasts and some interviews with some of the industry leaders in chiropractic, marketing, and business strategy.

  1. 14 THG 11

    What it Actually Means to be an Influencer with Steven Geanopulos, DC

    In this engaging episode of Modern Chiropractic Mastery, Dr. Kevin Christie hosts Dr. Steven Geanopulos to explore the true essence of being an influencer in the chiropractic community. Dr. Geanopulos shares his journey from having no social media presence to becoming a significant influencer by providing valuable and ethical information. Dr. Geanopulos discusses the misconceptions surrounding the term "influencer" and emphasizes the importance of community influence over seeking celebrity status. He shares insights on how chiropractors can position themselves as experts within their communities by leveraging their unique knowledge and perspectives. Key topics include: · Dr. 'Geanopulos’ transition from traditional practice to a virtual model during the pandemic. · The impact of creating valuable content and growing a substantial online following. · Strategies for chiropractors to engage their communities without the pressure of becoming global influencers. · The significance of understanding and improving metabolic health through chiropractic care. Dr. Geanopulos also touches on the potential for chiropractors to diversify their revenue streams and pursue personal and professional goals, such as spending extended time abroad while maintaining a virtual practice. This episode offers a fresh perspective on influence and provides actionable insights for chiropractors looking to expand their reach and impact.

    48 phút
  2. 7 THG 11

    The Chiropractic Practice Revenue Realities

    In this insightful solo episode of Modern Chiropractic Mastery, Dr. Kevin Christie delves into the complex realities of chiropractic revenue and the misconceptions surrounding it. With a focus on achieving financial stability and growth, Dr. Christie provides a thorough analysis of what it takes to ensure a professional and sustainable income in the chiropractic field. Dr. Christie challenges common misconceptions about revenue goals and highlights the importance of understanding the balance between overhead costs and take-home pay. He emphasizes the need for chiropractors to aim for a revenue target that allows them to build a strong team and provide excellent patient care without financial stress. Key topics include: · Understanding the importance of revenue targets like $30,000 per month. · The impact of overhead on a practice’s ability to generate revenue. · Strategies for achieving a professional wage through effective practice management. · Insights from the Profit First model and Greg Crabtree’s financial frameworks. · The significance of building a team to enhance patient experience and prevent burnout. Dr. Christie also introduces an upcoming six-week online course designed to help chiropractors reach their revenue goals through actionable strategies and leadership development. This episode is a must-listen for chiropractors seeking to optimize their practice’s financial health and achieve long-term success.

    28 phút
  3. 17 THG 10

    The 4 Seasons of a Chiropractic Career with Stephen Franson, DC

    In this enlightening episode of Modern Chiropractic Mastery, Dr. Kevin Christie welcomes back Dr. Steven Fransen, a prominent figure in the chiropractic world, to discuss the "Four Seasons of a Chiropractic Career." Dr. Fransen, from the Remarkable Chiropractor, shares his insights on the different stages of a chiropractic career and the importance of transitioning through these stages with a clear vision and goals. Dr. Fransen elaborates on the four key phases: Launch, Build, Scale, and Exit, emphasizing the significance of understanding one's role, whether as a caregiver, business builder, or entrepreneur. He highlights the challenges faced by many chiropractors, particularly the "failure to launch," and provides strategies to overcome these hurdles. The discussion also touches on the entrepreneurial spirit within the chiropractic profession and the importance of aligning one's career path with their inherent strengths and aspirations. Key topics include: *The distinction between caregivers, business builders, and entrepreneurs in chiropractic. *The importance of understanding economic metrics like revenue per employee (RPE) in practice management. *Strategies for transitioning from a solopreneur practice to a scalable and durable business model. *The significance of building a business with an eye on future exit strategies. *Compensation models and the financial realities for associate chiropractors. Dr. Fransen also introduces the "Practice Value Drivers Cheat Sheet," a valuable resource for chiropractors looking to enhance the attractiveness of their practice to potential buyers. This episode is packed with actionable insights and strategic advice for chiropractors at any stage of their career, aiming to optimize their practice and ensure long-term success.

    46 phút
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Giới Thiệu

Modern and Ethical marketing strategies, without the huge price tag of most resources in the industry. This show will be a mix of topic-based podcasts and some interviews with some of the industry leaders in chiropractic, marketing, and business strategy.

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