Multi-Channel Growth Strategies with Robert Conzo and Eric Diton

The Connected Advisor

Episode 063: This week, Kyle talks with Robert Conzo and Eric Diton from The Wealth Alliance. Robert is the CEO and Managing Director, and Eric is the President and Managing Director. 

They discuss their journey in wealth management, from large wirehouses to establishing an independent firm. They explore growth strategies through M&A, organic client acquisition, and building strong centers of influence. The conversation explores the importance of technology, AI, and the role of social media and PR in building a successful brand. They also discuss their firm's culture, charitable initiatives like “Songs of Love”, and vision for becoming a super regional RIA.

In this episode:

  • [02:30] - Money moments
  • [08:28] - The early days of The Wealth Alliance
  • [10:52] - Strategies for organic growth
  • [16:20] - Building referral relationships
  • [20:05] - The power of social media and PR
  • [26:48] - A multichannel marketing strategy
  • [28:58] - Navigating record growth and building a strong team
  • [31:35] - The future of RIAs
  • [35:41] - Embracing technology and AI in wealth management
  • [42:22] - Milemarker Minute

Key Takeaways

  • The Wealth Alliance's approach to organic growth includes building relationships with referral sources, leveraging social media and PR, and providing exceptional client service.
  • Building strong relationships with CPAs and attorneys is crucial for generating referrals and expanding your client base.
  • Technology is important in streamlining operations, improving client service, and staying ahead of industry trends.
  • The Wealth Alliance envisions a future where super-regional RIAs play a dominant role in the industry.

Quotes

[12:18] - "The bottom line is, as we all know, we are in a service business. Client contact is paramount." ~ Eric Diton

[29:06] - "We have built a family here. It sounds cliché, but our success comes from the love and respect within our team. Everyone is willing to work really hard because they love where they work and what we're building." ~ Eric Diton

[31:35] - "The independent industry is consolidating. All these little RIAs are starting to come together, and I believe the future of this industry is a super-regional RIA firm controlling a region." ~ Rob Conzo

[36:42] - "The beauty of the independent industry is that these platforms have become more and more sophisticated. The benefactor of this technology will be the RIA, the client, and everybody else surrounded by the firm." ~ Rob Conzo

Links 

  • Robert Conzo on LinkedIn
  • Eric Diton on LinkedIn
  • The Wealth Alliance
  • Salesforce

Connect with our hosts

  • Milemarker.co
  • Kyle on LinkedIn
  • Jud on LinkedIn

Subscribe and stay in touch

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  • Spotify
  • YouTube

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