Creator Science

Jay Clouse
Creator Science

Creating content has never been easier – but breaking through the noise has never been harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income. This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse. It's growth for creators, down to a science.

  1. Dan Andrews – Secrets of building a 1300-member, international community (with in-person events)

    17 DIC

    Dan Andrews – Secrets of building a 1300-member, international community (with in-person events)

    Dan Andrews founded the Dynamite Circle and Dynamite Jobs and is now a repeat guest. Dan was first on the show in episode #32 in November 2020. I've been listening to Dan's podcast, Tropical MBA, since 2014, and that was 5 years after they started. Tropical MBA started as a podcast for location-independent entrepreneurs and has grown into a thriving global community. The Dynamite Circle is a paid membership community that Dan and his partner, Ian, built from the podcast's success. It has more than 1,000 members, dozens of local meetups, and 5 signature events throughout the year; the Dynamite Circle has continued to innovate as a member-led community. This is a 2 part episode. The second half of this conversation can be found on Dan's podcast, Tropical MBA, and will be released on Thursday. → Subscribe to Tropical MBA → Join The Lab Full transcript and show notes Dan's Website / Twitter / Instagram / YouTube *** RECOMMENDED NEXT EPISODE → #32: Dan Andrews – Helping location independent entrepreneurs build businesses and find community *** ASK CREATOR SCIENCE → Submit your question here *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

    46 min
  2. How much do I make? How much do I work? Do creators keep their best tips secret? [Ask Creator Science]

    10 DIC

    How much do I make? How much do I work? Do creators keep their best tips secret? [Ask Creator Science]

    YouTubers keep a lot of secrets, but that's not really my style. So last week, I asked my audience for questions that creators are typically too afraid to answer. How much does this channel make? What are my politics? And how much time do I actually spend working? In this video, my producer, Conor, and I answer all these questions and more with complete transparency. Full transcript and show notes Conor's Twitter / Instagram *** TIMESTAMPS (0:00:00) How Much Does a 100K Channel Make? (0:02:26) What Does a 100K Channel Charge for Brand Deals (0:09:25) AdSense and Brand Deals Are Overhyped (0:13:09) Pros and Cons of Talking About Politics (0:21:01) The Biggest Threat to the Channel (0:23:08) Most YouTubers Aren’t As Successful As You Think (0:28:26) Downsides of Being a Parent and a YouTuber (0:33:21) How Much Does a YouTuber ACTUALLY Work? (0:38:02) Promoting Products You Don’t Believe In (0:44:06) Is the Creator Economy Eating Itself? (0:49:34) Hidden Gems You Should Watch (0:55:08) Why Are YouTubers Secretive? (0:59:53) Don’t Listen to This Common Growth Advice (1:04:22) How to Spot Fake Gurus (1:08:50) YouTubers Who Lie to Their Audience (1:11:20) Trends That Will Die Quickly (1:14:29) Parasocial Relationships (1:20:15) When a Channel Dies (1:22:23) How Long to Get to $8k/month in Revenue (1:24:48) Maintaining Relationships As You Get Older (1:30:11) The Right Way to Raise Prices *** RECOMMENDED NEXT EPISODE → Answering the Questions you're afraid to ask [YouTube] *** ASK CREATOR SCIENCE → Submit your question here *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

    1 h y 44 min
  3. Natasha Willis – $70M from automated Instagram DMs

    3 DIC

    Natasha Willis – $70M from automated Instagram DMs

    Natasha Willis is the woman behind the conversational marketing agency School of Bots, which has generated over $70,000,000 for clients like Tori Dunlap, Jenna Kutcher, and even Facebook. In this episode, Natasha reveals how you can use automated direct messages to grow your email list, how to generate more revenue, and her secrets on how to increase your organic reach on Instagram. @natashatwillis → message “JAY” Full transcript and show notes Natasha's Website / Twitter / Instagram / YouTube / LinkedIn *** TIMESTAMPS (00:00) The Chatbot Queen (01:04) What is Conversational Marketing (02:28) Conversational Marketing Platforms (04:40) Understanding the Customer Journey (10:22) DM Automation Tools (14:20) Can You Tell it’s Not a Real Person? (18:33) What To Do Before You Get Started (24:14) Does Follower Count Matter? (25:41) Inflated Follower Counts (30:41) The 3 Types of Instagram Posts to Grow (35:34) $400K in 4 Months Strategy (43:29) Simplify to Amplify (45:43) Use Cases for DM Automation (49:28) Using Instagram Stories (53:47) What You Do Next *** RECOMMENDED NEXT EPISODE → #88: Tori Dunlap – Building an audience of millions on TikTok with Her First $100K *** ASK CREATOR SCIENCE → Submit your question here *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

    1 h y 3 min
  4. Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn. [Greatest Hits]

    26 NOV

    Richard van der Blom – How the man behind the LinkedIn Algorithm Report uses LinkedIn. [Greatest Hits]

    Richard van der Blom is the founder of Just Connecting, a social selling and LinkedIn training consultancy based in the Netherlands. And with nearly 200,000 followers on LinkedIn, he's one of the most respected voices on the platform. Richard was really early to LinkedIn. And as his own reach grew, he started getting a lot of questions about how to best use the platform. 5 years ago, Richard started creating an annual LinkedIn algorithm insights research report. This thing is a gold mine of data driven observations about how different aspects of LinkedIn are working and even how they are trending compared to the year before. In this episode you'll learn Why LinkedIn reach may be down What formats are most effective right now How to use LinkedIn as a lead generation And you'll get a feature by feature breakdown of how Richard himself uses LinkedIn Full transcript and show notes Read the 2024 LinkedIn Algorithm Report Richard's Website / LinkedIn Listen to episode #127 with Daniel Murray *** RECOMMENDED NEXT EPISODE → #170: Justin Welsh Returns *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

    1 h y 3 min
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Creating content has never been easier – but breaking through the noise has never been harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income. This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse. It's growth for creators, down to a science.

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