Next-Level Growth: Strategies for Local Service-Based Businesses

Andrew Maher
  • 5.0 (3)
  • MARKETING

Welcome to Next-Level Growth, the podcast where local, service-based business owners get actionable tips to elevate their online presence and grow their businesses. This podcast is your go-to resource for practical, easy-to-implement ideas, hosted by Andrew Maher, a seasoned expert with over 25 years in customer experience and digital strategy. Each episode explores essential topics like managing online reviews, optimizing your website for conversions, leveraging social media, and enhancing the customer experience. Whether you’re just starting out or ready to take your business to the next level, you’ll walk away with strategies that deliver results. Tune in, take notes, and transform your business one step at a time!

  1. Leo Prada: End of a Project

    10/08/2022

    Leo Prada: End of a Project

    Leo Prada from #MeetLeosContacts is on the show! Today is a special interview as Leo has announced the end of his unique program. Over the last year Leo has invited people he is connected with on LinkedIn to send him a video of themselves. He then shares that video to his over 20.000 followers. I wanted to grab Leo this week to reflect on the last year and share some of his highlights with me. Some of the points we spoke about: Where did you get the idea? Do you remember who sent you the first video? Was the whole exercise worth it for you? Any moments which stand out for you? Thank you Leo for being such a great guy. Sharing is caring and that is a motto which very much applies to Leo. Leo Links: https://www.linkedin.com/pulse/goodbye-now-leo-prada https://meetleoscontacts.ar/#about 👇👇 ABOUT DIGITAL.DONE.RIGHT. Is an education and consulting platform with a mission to get companies and organisations comfortable engaging with the online world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. More about me: **https://digital-done-right.com/LinkInBio**

    21 min
  2. Cristin Cornell Tarr - Innovation Requires Curiosity

    10/02/2022

    Cristin Cornell Tarr - Innovation Requires Curiosity

    Cristin Cornell Tarr is a professor of branding, marketing, and customer experience at the University of Denver. I wanted to learn more about how branding plays a role in #CX or customer experience, particularly online experiences. I come away with lots to think about and to work on. I hope you enjoy this episode. 👇👇 Check out the links below! Also, let me know what you think of this podcast. Cristin's Links: University of Denver https://www.du.edu Website https://www.bscgroup.biz IDE - NGO seeds and planting example https://www.ideglobal.org/ Cone Study https://conecomm.com/2017-csr-study/ Scetec https://scatec.com/ Customer Experience Course Provider: https://www.omnitouchinternational.com A couple of follow up notes: Clarification on the Mozembique story - IDE and Scetec were discussing opportunities to work together after the introduction- not sure what actually transpired after our initial contact A proposal at DU for a customer experience course in the Spring is under review at this time but not on the course schedule yet. ABOUT DIGITAL.DONE.RIGHT. Was founded at the beginning of the pandemic when I went online looking for small businesses. I found nothing. Today it is an education and consulting platform with a mission to get companies and organisations comfortable engaging with the online world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. More about me: **https://digital-done-right.com/LinkInBio**

    29 min
  3. Nigel Williams: Going Small

    09/11/2022

    Nigel Williams: Going Small

    Nigel and I worked together for over 15 years. We had big corporate jobs which took us around the world a few times. A bit embarrassing looking back on it but, well, those were the times. Today Nigel, like me, has downsized his organization focussing on local but also small businesses as well as startups. We talk about his web design and social management services he offers. ⚜️  What are some of the challenges these businesses have? ⚜️  Why a website is important for a small business? ⚜️  How does he market his business today? Basically, I wanted to talk with another startup owner to learn a few things and that was my honest motivation for asking him on the podcast. 👇👇 Check out the links below as well as links to the podcast and more! Also, let me know what you think of this podcast. Nigel’s Links Website: https://hampshirewebdesign.net Facebook: https://www.facebook.com/hampshirewebdesign Instagram: https://www.instagram.com/hampshirewebdesign/ LinkedIn: https://www.linkedin.com/company/hampshire-web-design/ ABOUT DIGITAL.DONE.RIGHT. Was founded at the beginning of the pandemic when I went online looking for small businesses. I found nothing. Today it is an education and consulting platform with a mission to get companies and organisations comfortable engaging with the online world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. More about me: **https://digital-done-right.com/LinkInBio**

    25 min
  4. Will Helliwell: Productivity & Creativity

    08/28/2022

    Will Helliwell: Productivity & Creativity

    I met Will on Twitter when I began learning about Notion.We talk about Notion in this podcast and Descript & Click-Up as applications which let you be more productive. Will is all about improving productivity as well as making music. We talk about: How an app like Descript can make you a podcaster and easy! How productivity apps can give you peace of mind His experience making templates and learning SEO If money were not a question which career would he choose? Check it out! 👇👇Check out the links below as well as links to the podcast and more! Also, let me know what you think of this podcast. Your feedback is what keeps me going! Guest linksWebsite: https://willhelliwell.com Website: https://notiondad.com YouTube: https://www.youtube.com/c/WillHelliwell/videos LinkedIn: https://www.linkedin.com/in/willhelliwell/ Soundcloud: https://soundcloud.com/willhelliwell Library: https://soundcloud.com/willhelliwell/the-library About Digital.Done.Right.It is an education and consulting platform on a mission to get companies and organisations comfortable engaging with the online world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. More about me: https://digital-done-right.com/LinkInBio**

    21 min
  5. Steve the Intern Rodeo Labs: Learning to Let the Team Run

    06/26/2022

    Steve the Intern Rodeo Labs: Learning to Let the Team Run

    I had interviewed Stephen last September so, why again? I wanted to deliver a customer testimonial; personally. I wanted to close a loop which began when I met him in his offices for that first interview. Rodeo Labs makes custom bikes, the gravel type. Oh, and no motors! I have come to love to watch their customers around the world showing how they put their Donkeys to work; some competitive but more just adventurous. Check out their Instagram account if you want a taste. This time I ask Stephen how the last 9 months have been. Building bikes which depend on a global supply chain has been very challenging. I was curious how things have changed. How was his trip to Armenia and what plans he has there for 2023. What has he learned over the last year? 👇👇 Check out the links below as well as links to the podcast and more! Also, let me know what you think of this podcast. Your feedback is what keeps me going! Rodeo Labs LinksWebsite: https://www.rodeo-labs.com Instagram: https://www.instagram.com/rodeolabs/ Magritte’s Dream Bike: https://www.instagram.com/p/Ce1-9OdrmP2/?utm_source=ig_web_copy_link Ascend Armenia: https://www.ascendarmenia.com ⚜️ ABOUT DIGITAL.DONE.RIGHT. ⚜️It is an education and consulting platform on a mission to get companies and organizations comfortable engaging with the digital world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. https://digital-done-right.com/what-i-do

    24 min
  6. Ruth Fisk - Hyper Personalized Experiences

    06/05/2022

    Ruth Fisk - Hyper Personalized Experiences

    What experiences have you made with your insurance company? Perhaps you have never needed to contact them and that’s great. But when that time comes, how will they handle your case? Ruth Fisk brings more than three decades of experience in the insurance industry to her role as the VP, Insurance Strategy at Smart Communications. Our conversation starts with a recent experience she made herself. Not to give away the punchline, Her reaction and next actions even surprised her! I came away from this interview having learned many new ideas of interacting with today’s customers. While she is in the deep end with insurance her examples can be carried over to almost any other industry. Examples like: How can you increase the numbers of “touch points” with your customers? How a inteligent form processing can save you money AND improve the experiences of your customers AND employees? 👇 Links & More👇Check out the link below as well as links to the podcast and more! Also, let me know what you think of this podcast. Your feedback keeps me going! https://digital-done-right.com/new-normal-podcast-1/2022/6/3/ruth-fisk-smart-communications-hyper-personalized-experiences Ruth Fisk brings more than three decades of experience in the insurance industry to her role as the VP, Insurance Strategy at Smart Communications. Having worked 14+ years as a manager at a P&C Carrier and then 18+ years working within the global insurance industry using technology and services to meet the business needs of insurers. Ruth Fisk has visited, worked with, and served as a C-Level consultant for leading insurers in more than 90 countries. Ruth’s global perspective is complemented with first-hand knowledge of insurance operations, including more than 30 years using technology & services to successfully help them to significantly reduce operating expenses, increase efficiency, impacting their bottom line. Smart Communications LinksWebsite: https://www.smartcommunications.com LinkedIn: https://www.linkedin.com/company/smart-communications./ Study: 2022 Hyper-Personalization in Insurance Claims Study ⚜️ ABOUT DIGITAL.DONE.RIGHT. ⚜️It is a global education and consulting platform on a mission to get companies and organizations comfortable engaging with the digital world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. https://digital-done-right.com/what-i-do

    25 min
  7. Russel Lolacher: Social Customer Service

    03/27/2022

    Russel Lolacher: Social Customer Service

    Social media and public service. Wow. This sounds like an exciting episode, I know. But hang on! This really gets into the meat and potatoes of making social media work for you! Russel Lolacher has been in social media from the beginning also in his role of director of web and social media services for the BC ministry of transportation and infrastructure. In 2021 his team was put into a challenging position as the entire province of British Columbia was and they rose to the challenge. Russel shares real experiences and tactics of how they put social media to work for them and the broader public. 👇👇 Check out the link below as well as links to the podcast and more! Also, let me know what you think of this podcast. Your feedback keeps me going! https://digital-done-right.com/new-normal-podcast-1/2022/russellolacher Questions asked: #1 How did you get your hijacked Instagram account back? #2 “Social has become a critical communication tool and is a part of our public infrastructure. this work is important!” Explain what happened and more so, how has the role of social in public service changed in your last 10 years? #3 We spoke in 2013 about companies needing to humanize and get into social service. How does that transferring to public social service? #4 “Building Trust Through Social Media” is the title of your session at the 2022 Government Social Media Conference in Dallas, TX. tell me what your talking about how does a govt org build trust? is this any different from any other company trying to build trust? #5 Lets talk about content marketing in the public service arena. What is content marketing? What is the importance of generating content? ⚜️ ABOUT DIGITAL.DONE.RIGHT. ⚜️ It is a global education and consulting platform on a mission to get companies and organizations comfortable engaging with the digital world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. https://digital-done-right.com/what-i-do

    1h 2m
  8. Sabrina Bernat Winter Park Library: New Age Librarian

    03/20/2022

    Sabrina Bernat Winter Park Library: New Age Librarian

    Libraries. What do they mean to you? Me, it’s been a while and when I need a change of scenery it is usually a coffee shop. I spent a week in March 2022 working from a library in Florida. Yeah, sun was shining and I still went almost every day to get work done. I recorded 3 podcasts while there as well. Today, I spoke with Sabrina Bernat, Executive Director of Winter Park Library. The timing couldn’t have been better. Winter Park is an Orlando suburb and opened a new library in December 2021 and what a doozy it is. Star architect designed it and together with its Civic Center it is an architectual beauty set next to a lake and park right near Park Avenue, the strip, of Winter Park. I ask a patron (Michael) of the library at the top of the podcast why he (23 year old college senior) went recently to the library and his is the story the library can tell every day. Providing information and the tools to do what you cannot do yourself. What is civic service it and its importance to the community is hard to measure. Thank you to Sabrina and team for welcoming me into the library and allowing me to experience what every patron or member can as well. 👇👇 Check out the links below as well as links to the podcast and more! Also, let me know what you think of this podcast. Your feedback keeps me going! Questions asked: #1 How has the role of libraries changed in 2022? And why “digital”? #2 What are some of the highlights of this new building? #3 What are some of the digital services Winter Park Library offers its members? #4 Why is it important that libraries offer these services? #5 Who does the library want to reach with these offerings where they are not today? Winter Park Library Links Website: https://www.winterparklibrary.org/nextchapter Twitter https://twitter.com/LibraryWP Instagram https://www.instagram.com/winterparklibrary/ YouTube https://www.youtube.com/user/WinterParkLibrary Podcast Links 🎧  https://digital-done-right.com/Apple 🎧  https://digital-done-right.com/Spotify 🎧  https://digital-done-right.com/Google ⚜️ ABOUT DIGITAL.DONE.RIGHT. ⚜️ It is a global education and consulting platform on a mission to get companies and organizations comfortable engaging with the digital world to: ✅  Attract today’s digital consumer ✅  Design more engaging digital experiences ✅  Drive growth, conversion, and sales across the customer/user journey Our mission is all about informing and getting the word out on how the digital divide can be bridged. Working with organisations, small businesses as well as corporations we develop strategies to address the agile customer communications of today and how these can be tamed for maximal business value. https://digital-done-right.com/what-i-do

    24 min
See All (38)

5
out of 5
3 Ratings

About

Welcome to Next-Level Growth, the podcast where local, service-based business owners get actionable tips to elevate their online presence and grow their businesses. This podcast is your go-to resource for practical, easy-to-implement ideas, hosted by Andrew Maher, a seasoned expert with over 25 years in customer experience and digital strategy. Each episode explores essential topics like managing online reviews, optimizing your website for conversions, leveraging social media, and enhancing the customer experience. Whether you’re just starting out or ready to take your business to the next level, you’ll walk away with strategies that deliver results. Tune in, take notes, and transform your business one step at a time!

Information